Consumer psychology
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Shoppers are more likely to shop online for luxuries rather than for groceries | SBXL Blog

Shoppers are more likely to shop online for luxuries rather than for groceries | SBXL Blog | Consumer psychology | Scoop.it
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What made me buy this?

What made me buy this? | Consumer psychology | Scoop.it
Who likes pink? Females. Who drinks energy drinks? Students. Who is going to be excited when they see this pink lucozade right by the entrance of asda? Female students. So, I fall into this categor...
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Attention Grabbing Ads

Attention Grabbing Ads | Consumer psychology | Scoop.it
Our Consumer lecture this week was all about exposure and attention, one of the main topics was grabbing attention. These days we are bombarded with adverts so advertisers need to do all they can i...
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Shoppers need to build trust in the online process… focus on the personal touch | SBXL Blog

Shoppers need to build trust in the online process… focus on the personal touch | SBXL Blog | Consumer psychology | Scoop.it
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"You're More Beautiful Than You Think"

"You're More Beautiful Than You Think" | Consumer psychology | Scoop.it
This advert has been splashed aaaaaaall over the internet and I’ve read many other bloggers and students’ opinions on this ad. Some people think it’s offensive to women and are suggesting that Dove...
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Pepsi and Beyonce

Pepsi and Beyonce | Consumer psychology | Scoop.it
I take the Consumer Psychology module so analysing adverts is actually beneficial towards my exam… ;-). I started writing this the day the advert first came out (April 4th or something) but like I ...
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