Journalist and commentator John Hockenberry takes the stage to share an incredibly personal insight into thinking smartly about design. For one thing, he says, we should think about it in terms of music. Cover versions that don’t add anything to the original are creepy; cover versions that make a tune into something different are exciting. “Broadly speaking,” says Hockenberry.
“Design is the courage and brilliance to cover an original and make it different, make it universal.”