Digital initiatives are an innovative approach for companies to connect with consumers to give them a brand experience. By using smart marketing strategies such as the custom social overlay, it allowed the customers to communicate directly via Facebook and Twitter to comment on the brand. This was especially effective when Marc Jacobs went live-stream for users to make conversations about his runway show during New York Fashion Week. Social media definitely facilitates consumer engagement that drives emotions. Companies are continually striving to accomplish the best incentives for their brand.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.