120828011347-consumer-confidence-monster You are sitting at your table trying to enjoy an evening out with your spouse or significant other; enjoying your time, sipping on some wine or a nice cold draft beer… and then it ...
This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights (10 Trends in Strategic #Marketing Management http://t.co/42LOfyWf)...
Limits on consumers' Internet use fuel calls for federal investigation The Hill (blog) Liberals and consumer advocates are pushing the Obama administration to investigate Internet providers for limiting the amount of online material that customers...
13 Hot Trends for 2013 Chain Store Age Think of separates in the fashion world, interest in personalization and customization, and a willingness to be “cast as the outcast” seems to be all part of this new consumer psychology.
Most business leaders don't understand what makes innovation so different from everything else they do at work -- and they haven't adjusted their behavior to accommodate these differences. By Jeff DeGraff (TheMIX) ...
Rather, it seems that different kinds of purchases tend to have different effects on consumers' happiness; that's been a subject of academic inquiry by psychology researchers over the past several years.
Whenever I hear the word “consumer,” a term unavoidable in marketing, a part of me winces. The label is counterproductive and misguided, suggesting hubris by putting corporate interests over customer concerns.
Retailers should note and adjust to five trends shaping the consumer experience: A 2nd big bang is taking shape and concerning personal and domestic equipment (RT @McK_CMSOForum: Know the top #smartphone activities while #shopping in a store?
Marketing Strategy - Marketers are not typical consumers: They're more likely than other online consumers to explore new digital environments, own a smartphone, and use various digital media frequently.
A little brand loyalty goes a long way. More than half (60%) of digital consumers around the world prefer to buy new products from a familiar brand than switch to a new brand, according to a new global study from Nielsen.
The Irrational Consumer: Why Economics Is Dead Wrong About How We Make ... The Atlantic And how might, say, a company use that superior understanding of consumer theory to make consumers behave a certain way?
"This week the Webloyalty team discusses the consumer’s path to purchasing online after having reviewed some research that showed that the rapid growth of digital retail channels is slowing down the shopping process in the fashion retail sector..."
Disney’s coming electronic bracelets will allow its theme park visitors to pay for things as well as guide them to attractions, but the company will gain access to valuable information on its customers.
The 18-24 year-old consumer demographic consumes media where it can, when it can. Nearly half the viewers in this demo grab their smartphones at least once per day while watching TV, topping any other group.
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