Consumer behavior
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Major Differences Between Marketers and Consumers #Infographic - Socially Creative and Delivered | ExactTarget Email Marketing

Major Differences Between Marketers and Consumers #Infographic - Socially Creative and Delivered | ExactTarget Email Marketing | Consumer behavior | Scoop.it
Great look at marketers vs. consumer behavior. RT @kyleplacy: 93% of consumers are email subscribers > http://t.co/ouSKCw6T
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Consumer Behavior, Lost in Translation | The Guardian Express

Consumer Behavior, Lost in Translation | The Guardian Express | Consumer behavior | Scoop.it
120828011347-consumer-confidence-monster You are sitting at your table trying to enjoy an evening out with your spouse or significant other; enjoying your time, sipping on some wine or a nice cold draft beer… and then it ...
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10 trends in strategic marketing management for 2013

10 trends in strategic marketing management for 2013 | Consumer behavior | Scoop.it
This post is by Darren Woolley, Founder of TrinityP3. With his background as analytical scientist and creative problem solver, Darren brings unique insights (10 Trends in Strategic #Marketing Management http://t.co/42LOfyWf)...
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Limits on consumers' Internet use fuel calls for federal investigation - The Hill (blog)

Limits on consumers' Internet use fuel calls for federal investigation - The Hill (blog) | Consumer behavior | Scoop.it
Limits on consumers' Internet use fuel calls for federal investigation The Hill (blog) Liberals and consumer advocates are pushing the Obama administration to investigate Internet providers for limiting the amount of online material that customers...
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Businesses that Capitalize on Consumer Behavior Change are Better Positioned ... - Fort Mills Times

CNBC.com
Businesses that Capitalize on Consumer Behavior Change are Better Positioned ...
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13 Hot Trends for 2013 - Chain Store Age

13 Hot Trends for 2013
Chain Store Age
Think of separates in the fashion world, interest in personalization and customization, and a willingness to be “cast as the outcast” seems to be all part of this new consumer psychology.
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Acceptance Of Mobile Wallet: Barriers, Challenges & Consumer Behaviour

Acceptance Of Mobile Wallet: Barriers, Challenges & Consumer Behaviour | Consumer behavior | Scoop.it
Accrediting the shifting trends in mobile payment space, financial institutions, telcom operators and vendors are very incisive to explore the latest approach to withstand in mobile wallet eco-system.
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Why innovation is so hard - Fortune Management

Why innovation is so hard - Fortune Management | Consumer behavior | Scoop.it
Most business leaders don't understand what makes innovation so different from everything else they do at work -- and they haven't adjusted their behavior to accommodate these differences. By Jeff DeGraff (TheMIX) ...
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When You Can (And Cant) Buy Happiness | Bankrate.com

When You Can (And Cant) Buy Happiness | Bankrate.com | Consumer behavior | Scoop.it
Rather, it seems that different kinds of purchases tend to have different effects on consumers' happiness; that's been a subject of academic inquiry by psychology researchers over the past several years.
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Nation's First Bookless Public Library Could Be in Texas

Nation's First Bookless Public Library Could Be in Texas | Consumer behavior | Scoop.it
Bexar County, Texas, has unveiled plans for what could become the nation's first bookless library.
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I’m Not Your Consumer: How Research Misses The Human Behind The Demographic

Whenever I hear the word “consumer,” a term unavoidable in marketing, a part of me winces. The label is counterproductive and misguided, suggesting hubris by putting corporate interests over customer concerns.
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Psychologists Agree: Life is ACTUALLY Like Riding a Bicycle - and shopping is a perfect example

There is evidence for automaticity of consumer behavior; Shopping is a perfect example.
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How feelings of deprivation affect consumer behavior - Marketplace.org

How feelings of deprivation affect consumer behavior - Marketplace.org | Consumer behavior | Scoop.it
Marketplace.org
How feelings of deprivation affect consumer behavior
Marketplace.org
So how do feelings of deprivation affect consumer behavior?
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Digital consumer: Five major trends

Retailers should note and adjust to five trends shaping the consumer experience: A 2nd big bang is taking shape and concerning personal and domestic equipment (RT @McK_CMSOForum: Know the top #smartphone activities while #shopping in a store?
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The changes of US consumer attitudes and lifestyles | New Media and Marketing

The changes of US consumer attitudes and lifestyles | New Media and Marketing | Consumer behavior | Scoop.it
US consumers are changing their lifestyles and attitudes.
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Visualizing the customer experience using customer experience journey maps | Designing Change

Visualizing the customer experience using customer experience journey maps | Designing Change | Consumer behavior | Scoop.it
Too often when we think of a customer, our view is filtered through the lens of our job, profession, department, or specialty. Think of how patients are treated in most hospitals.

Via Fábrica de Startups, Olivier P. Soares, paulo oliveira
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Marketers Are From Mars: Their Digital Behaviors Differ From Consumers'

Marketers Are From Mars: Their Digital Behaviors Differ From Consumers' | Consumer behavior | Scoop.it
Marketing Strategy - Marketers are not typical consumers: They're more likely than other online consumers to explore new digital environments, own a smartphone, and use various digital media frequently.
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Brand Familiarity Reigns King Around the World

A little brand loyalty goes a long way. More than half (60%) of digital consumers around the world prefer to buy new products from a familiar brand than switch to a new brand, according to a new global study from Nielsen.
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When Cheap Is Too Cheap for Shoppers - BusinessNewsDaily

When Cheap Is Too Cheap for Shoppers - BusinessNewsDaily | Consumer behavior | Scoop.it
When Cheap Is Too Cheap for Shoppers
BusinessNewsDaily
But it turns out that consumer behavior isn't as predictable as retailers might assume.
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The Biggest Trends In Wellness

The Biggest Trends In Wellness | Consumer behavior | Scoop.it
For consumers, "wellness" is only increasing as an area of importance, according to a new report from McCann Truth Central.
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The Irrational Consumer: Why Economics Is Dead Wrong About How We Make ... - The Atlantic

The Irrational Consumer: Why Economics Is Dead Wrong About How We Make ... - The Atlantic | Consumer behavior | Scoop.it
The Irrational Consumer: Why Economics Is Dead Wrong About How We Make ...
The Atlantic
And how might, say, a company use that superior understanding of consumer theory to make consumers behave a certain way?
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The Consumer Purchase Funnel: from browsing to buying

The Consumer Purchase Funnel: from browsing to buying | Consumer behavior | Scoop.it

"This week the Webloyalty team discusses the consumer’s path to purchasing online after having reviewed some research that showed that the rapid growth of digital retail channels is slowing down the shopping process in the fashion retail sector..."


Via Leona Ungerer
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At Disney Parks, a Bracelet Meant to Build Loyalty (and Sales)

Disney’s coming electronic bracelets will allow its theme park visitors to pay for things as well as guide them to attractions, but the company will gain access to valuable information on its customers.
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Does College Play a Role in Media Consumption?

The 18-24 year-old consumer demographic consumes media where it can, when it can. Nearly half the viewers in this demo grab their smartphones at least once per day while watching TV, topping any other group.
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Disruptive Trends to Watch in 2013

A generation ago, incumbents that struggled to respond to disruptive innovations had an excuse.
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