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'Next Big Thing': The Top 50 Start-Ups

'Next Big Thing': The Top 50 Start-Ups | Consumer behavior | Scoop.it
Venture capitalists are still investing in flashy Internet start-ups, but the Next Big Thing is more likely to be a maker of humdrum Internet plumbing for businesses.The Wall Street Journal's annual ranking of the top 50 VC-backed companies shows a...
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Unconscious Thought Not So Smart after All

Unconscious Thought Not So Smart after All | Consumer behavior | Scoop.it
A study on decision-making stokes controversy over the power of a distracted mind, an idea popularized by Malcolm Gladwell's best-selling Blink
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Here’s How Caffeine Can Silently Kill Your Success

Here’s How Caffeine Can Silently Kill Your Success | Consumer behavior | Scoop.it
This post is in partnership with Inc., which offers useful advice, resources and insights to entrepreneurs and business owners. The article below was originally published at Inc.com.
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Irrational consumption: How consumers really make decisions

Irrational consumption: How consumers really make decisions | Consumer behavior | Scoop.it

"There is an attractive simplicity to the notion that consumers choose what they most prefer, that they are logical decision-makers with abundant time and complete insight into the factors determining ..."


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Infographic: Top 40 questions to ask before embarking on any change

Infographic: Top 40  questions to ask before embarking on any change | Consumer behavior | Scoop.it
40 Questions To Ask Yourself Before Making Changes --> http://t.co/4XDqlzD5h8 #Entrepreneurs #Innovation #Inspiration INFOGRAPHIC
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Phablets: a tecnologia do meio termo

Phablets: a tecnologia do meio termo | Consumer behavior | Scoop.it
Notícias sobre atualidade dos media, comunicação, marketing, publicidade, nacional e internacional
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Are You Leveraging Trends Organically?

Are You Leveraging Trends Organically? | Consumer behavior | Scoop.it
As content marketers, our goal is to authentically connect and engage with consumers. By trying to set the trends, are we manufacturing experiences? Shouldn’t we be letting our online audiences organically set trends themselves?
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A Behavioral Manifesto: Measuring and Managing Customer Experience and Loyalty

A Behavioral Manifesto: Measuring and Managing Customer Experience and Loyalty | Consumer behavior | Scoop.it
Marketers and voice-of-the-customer (VoC) champions of the world, unite! You have nothing to lose but your shackles of outdated theories and measurements.
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50+ Marketing resources to stay ahead of the game – Commerce Sciences Blog

50+ Marketing resources to stay ahead of the game – Commerce Sciences Blog | Consumer behavior | Scoop.it

As marketers, we pride ourselves on coming up with fresh ideas. It’s how we stay ahead of the game.

So, where do some of the most brilliant marketing minds get their inspiration? From other brilliant minds, of course.

This is why I’ve decided to share these 50 great marketing resources – posts, blogs, and tools – helping you to move forward and grow your customer base.

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12 Great Resources for Diving Into Consumer Psychology

12 Great Resources for Diving Into Consumer Psychology | Consumer behavior | Scoop.it
Check out these books, talks and courses, some of which are free, to really understand what makes your customers tick.
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Buddy Profiling: The Latest Big Data Tool

Buddy Profiling: The Latest Big Data Tool | Consumer behavior | Scoop.it
Our social networks have incredible value in collecting data for business decisions.
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The convenience-store comeback

The convenience-store comeback | Consumer behavior | Scoop.it
SHOPPING in Britain in the 1950s used to be an arduous task. Back then the high street was dominated by smaller specialist stores, which offered only a limited range...
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Ebook landscape transformed as consumer behaviour evolves | The Wall Blog

The ever-changing ebook landscape has evolved once again – tablets and kindles are history. A recent survey commissioned by Publishing Technology reveals t
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Weather-Based Marketing

Weather-Based MarketingFebruary 24, 2015How to successfully use Weather-Based Marketing in the #Blizzard(s)2015 through Google AdWords, promoting relevant products, and real-time engagement.
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How to Create Your Social Media Marketing Ecosystem [INFOGRAPHIC]

How to Create Your Social Media Marketing Ecosystem [INFOGRAPHIC]February 16, 2015In order to explain convergence in new communications we need to move beyond a single dimension to build interactive ecosystems.
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Six Trends That Will Shape Consumer Behavior This Year

Six Trends That Will Shape Consumer Behavior This Year | Consumer behavior | Scoop.it
This article is by Hazel Barkworth, Cultural Insights Project Director, Added Value. 2014 looks set to be a year of demanding more.
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Antes de criar o seu modelo de producao entenda o modelo de satisfaca…

MAIO 2013 ANTES  DE  CRIAR  O  SEU  MODELO  DE  PRODUÇÃO,  ENTENDA  O   MODELO  DE  SATISFAÇÃO  DO  SEU  CONSUMIDOR   Por  Ed…
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Trends 2015: all you have to know, in 30+ links

Trends 2015: all you have to know, in 30+ links | Consumer behavior | Scoop.it
Francisco Teixeira
www.franciscoteixeira.com
Consultoria e formação em Comportamento do Consumidor
Customer Driven Innovation
Branding Strategy
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The Road to the Top: Personal Branding Examples in Professional Services

The Road to the Top: Personal Branding Examples in Professional Services | Consumer behavior | Scoop.it
In this post, we’ll take a look at some personal branding examples from industries including finance, architecture, and marketing. Which tools and techniques have high-visibility experts used to take their reputations to the next level?
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Uma fotografia com flash a este poster permite detetar cancro do olho

Uma fotografia com flash a este poster permite detetar cancro do olho | Consumer behavior | Scoop.it
Numa campanha para a instituição de caridade inglesa Childhood Eye Cancer Trust (CHECT), a Wunderman criou um conjunto de posters interativos que … Ver mais

Via Sara Barros
Francisco Teixeira's insight:

Uau. Tão simples, e tão poderoso...

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Assessing the Accuracy of 2014’s Marketing Predictions [INFOGRAPHIC]

Assessing the Accuracy of 2014’s Marketing Predictions [INFOGRAPHIC] | Consumer behavior | Scoop.it
Here is a look at five 2014 marketing predictions — two that came true, two that were false, and one that had mixed results.
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Yes There’s a Secret to Success, And It’s This

Yes There’s a Secret to Success, And It’s This | Consumer behavior | Scoop.it
This story was originally published on StartupCollective. Tradition is safe, easy and has brought your business success at some point. So why change it now? All too often, the urge to uphold existing methods can be detrimental to a company’s growth.
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10 Lessons Your Competitors Can Teach You About Content Marketing

10 Lessons Your Competitors Can Teach You About Content Marketing | Consumer behavior | Scoop.it
There is nothing wrong with a healthy dose of competition. In fact, competition shows that each party is striving to do their absolute best in order to meet some sort of overall goal.
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DareDo's curator insight, December 11, 2014 3:44 AM

Deep content. Make sense. Highly valuable ;-)

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Vento criado pela passagem do metro aproveitado para gerar energia.

Vento criado pela passagem do metro aproveitado para gerar energia. | Consumer behavior | Scoop.it

Via Sara Barros
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Top 10 Marketing Techniques for Professional Services

Top 10 Marketing Techniques for Professional Services | Consumer behavior | Scoop.it
What are the top online and offline marketing techniques for your firm? This post outlines the top 10 marketing techniques for professional services firms.
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