Big Media (En & Fr)
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Big Media (En & Fr)
In prepa of Big Media Conference: 17 sept 2015 @ Telecom ParisTech. Smart data for rich media How media companies can benefit from Smart Data to value their assets, improve their audience satisfaction and better monetize their inventories ?
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Rescooped by Nicolas Moulard - Actuonda from FutureMedia
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Attracting and Retaining Audiences in Times of Multiplatform [& #Transmedia]

Attracting and Retaining Audiences in Times of Multiplatform [& #Transmedia] | Big Media (En & Fr) | Scoop.it

Via The Digital Rocking Chair, fabienne Olivier
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Richard Stadler's curator insight, September 10, 2013 5:20 AM

Incentivise your staff at all levels to push tech sales (they cost less)

Hans Heesterbeek's curator insight, September 11, 2013 12:10 AM
Social media: the new remote control
Rescooped by Nicolas Moulard - Actuonda from Transmedia: Storytelling for the Digital Age
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The second screen explained: What it is and how it works

The second screen explained: What it is and how it works | Big Media (En & Fr) | Scoop.it

Adam Poltrack:  "You've probably been hearing a lot about the "second screen" lately, but do you understand what it is and what it means for the future of televised entertainment?"


Via The Digital Rocking Chair
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The Digital Rocking Chair's curator insight, December 23, 2012 1:55 AM

A straightforward, yet in-depth, explanation of the second screen "phenomenon".


Tags:  Multiscreen, Second Screen, Social TV, Television

Brad Tollefson's curator insight, January 3, 2013 1:42 AM

Multitasking meets emersion...

Rescooped by Nicolas Moulard - Actuonda from MEDIA NOW
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New viewing habits or Netflix hype?

New viewing habits or Netflix hype? | Big Media (En & Fr) | Scoop.it

Netflix has long been predicting the death of linear television, but suggestions of its imminent demise have been exaggerated. Video-on-demand services such as the BBC's iPlayer (and Netflix) accounted for around 5% of all TV viewing in the UK in 2012, according to media analysis firm IHS Screen Digest. A further 10% of viewing was timeshifted programmes saved on to viewers' digital video recorders, such as Sky+. But the vast majority of viewing was still of linear TV schedules, which accounted for 85% of viewing last year and are expected to hold on to a 75% share in five years' time.


Via EBUZZ
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