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Les nouvelles frontières de la diffusion OTT : Multicast & P2P [Conférence OVFSquad]

Les nouvelles frontières de la diffusion OTT : Multicast & P2P [Conférence OVFSquad] | Big Media (En & Fr) | Scoop.it

Avec le passage au full HD et bientôt à la 4K de a diffusion OTT, le modèle de distribution unicast montre ses limites. La course à l’armement des CDNs dans le déploiement de baies de serveurs et la multiplication des points de peering n’est pas scalable à l’infini, et pourtant le traffic vidéo ne cesse d’augmenter de manière exponentielle, y compris – et surtout – sur les terminaux mobiles. La recherche de modèles de distribution OTT complémentaires avec le multicast est donc une priorité pour continuer d’assurer la qualité de l’expérience utilisateur et optimiser les coûts de diffusion. Les regards se tournent de plus en plus vers le transport multicast qui a fait le succès de l’IPTV, ainsi que le Peer-to-Peer qui, malgré sa réputation sulfureuse, a déjà fait ses preuves pour la diffusion de chaines live OTT à très grande échelle.

 

Pour tout savoir du multicast et du P2P, et apprendre des retours d’expérience et de recherche des membres de la Squad qui travaillent sur ces systèmes hybrides, OVFSquad organisait le 23 janvier 2014 une soirée spéciale de présentations (aka « Conférensquad ») dont voici le compte-rendu et les présentations.


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EBU BroadThinking 2013 - the state of the art rendezvous for OTT and Hybrid TV // DAY 1 REPORT

EBU BroadThinking 2013 - the state of the art rendezvous for OTT and Hybrid TV // DAY 1 REPORT | Big Media (En & Fr) | Scoop.it

Geneva in late March doesn’t feel as wild as a Las Vegas boulevard, but still there was a reasonable amount of gaming excitement at the EBU headquarters, where several events were following each other, beginning with a DASH Interoperability Forum meeting which was closely followed by the BroadThinking event, where industry actors and broadcasters come to show off their latest implementations advances and/or share the results of their real-life deployments or research studies. A good way of managing the transition between TV Connect and NAB…

 

Where Broadcast meets Broadband : that’s the promise of the EBU’s hybrid event which flies between industry competition, standardization efforts and broadcasters’ realpolitik – all wrapped in a warm and funny ambiance provided by the various speakers and the EBU team gently lead by Bram Tullemans whom I’d like to thanks personnally here for the presentation invitation (kudos also to Filka, Peter and Eoghan for the organization!). Actually the 2013 edition was a major success because it allowed the participants to get a rather good idea of the general trends of the industry, and at the same time to go deep in technology when needed, while having opportunities to discover edge tech demos on the lobby attending the conference room.

 

It’s virtually impossible to render a complete report of everything that has been said or shown there during two days by so many quality speakers (including OnlineVideoFrenchSquad group distinguished members Lionel Bringuier [Elemental Technologies], Martin Boronski [M6 Web], Thierry Fautier [Harmonic] and Nicolas Weil[Challenge2Media] – Les 4 Mousquetaires /poke @sfaure  ), but I’ll nevertheless try to provide you here a selection of relevant informations that will help you grasp the trends and prepare the upcoming tradeshows efficiently…

 

So let’s start with DAY 1 recap !


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Nicolas Weil's curator insight, March 30, 2013 2:18 PM

You will find much details about my EBU presentation inside the blog post. Have a good reading !

 

DAY 2 report is here : http://goo.gl/p5NiF

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Telcos and “OTT players” - why “them & us” attitudes need to change

Telcos and “OTT players” - why “them & us” attitudes need to change | Big Media (En & Fr) | Scoop.it

 

Posted by dean Bubley

Dean Bubley's Disruptive Wireless: http://disruptivewireless.blogspot.com/

 

Over the last four years, the largest cliché in the telecoms industry has become the divisive, false and unhelpful battle lines drawn between “telcos” (traditional telecom operators) and so-called "over-the top" (OTT) Internet firms. Epitomised by companies such as Google, Microsoft/Skype and Facebook, Internet-based application and service companies have been cast as the upstart invaders, creating financial and network-congestion havoc over “our pipes.”

 

The time has come to adopt a more mature and adult approach to the industry structure. The software industry has long used the term independent software vendor (ISV) to describe a similar situation – one firm providing applications that run over another’s platform. Often, these are “enemies,” such as Microsoft and Oracle. Yet they maintain cordial relationships at a platform/ISV level even though they compete on retail application products. The consequent “co-opetition” approach works to the health of the whole industry.

The telecom industry would do well to embrace a similar grown-up stance. Telcos are OTTs and OTTs are telcos. Separation of network access and service/applications is inexorable and inevitable – and a huge opportunity, even while legacy models are displaced. Companies should abandon the often-pejorative term “OTT” altogether, and adopt something like less judgmental, perhaps Network-Independent Application Provider, or similar. “Them and us” is actually just “Us.”

 

 


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EBU BroadThinking 2013 - the state of the art rendezvous for OTT and Hybrid TV // DAY 2 & DEMOS Report

EBU BroadThinking 2013 - the state of the art rendezvous for OTT and Hybrid TV // DAY 2 & DEMOS Report | Big Media (En & Fr) | Scoop.it

Nothing was more welcome after day 1 of EBU BroadThinking 2013 than a good night of sleep, in order to reset the tech hype counters and make some mental room for two new sessions on broadcasters’ CDNs and the latest advances of hybrid platforms. What would be the best broadcasters’ CDN architectures today, what would be their smartest (green) evolutions, would CDN-Federation standards finally bring interop reality over hopes, what would be the most advanced deployments and future of HbbTV, how it compares with YouView in the UK : day 2 agenda was looking quite attractive – and indeed the presentations were packed with valuable informations and experience feedbacks.

 

So here is the recap of the most interesting DAY 2 presentations and a short report on some insightful demos that were playing on the EBU floor right to the conference.


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Nicolas Weil's curator insight, April 1, 2013 5:44 PM

Final part of the report : have a good reading & don't forget to attend the event next year !

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Multidevice or value for money VOD - which is the best OTT strategy? DVB World Forum

Multidevice or value for money VOD - which is the best OTT strategy? DVB World Forum | Big Media (En & Fr) | Scoop.it

Fernando Solo from Telefonica considered how OTT has changed consumer habits.   

 By 2016 86% of the total world traffic will be video – other traffic is not increasing.  For a network operator, OTT is a difficult area to make profit in.  70% of viewers in Spain do not want to pay for TV content.    OTT is more a component than a substitute for broadcasting in Spain. 

The key to success in OTT will, Fernado argued, be ‘value for money’ – good content at low cost – as Netflix does...

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