Big Media (En & Fr)
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Big Media (En & Fr)
In prepa of Big Media Conference: 17 sept 2015 @ Telecom ParisTech. Smart data for rich media How media companies can benefit from Smart Data to value their assets, improve their audience satisfaction and better monetize their inventories ?
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Rescooped by Nicolas Moulard - Actuonda from MEDIA NOW
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New viewing habits or Netflix hype?

New viewing habits or Netflix hype? | Big Media (En & Fr) | Scoop.it

Netflix has long been predicting the death of linear television, but suggestions of its imminent demise have been exaggerated. Video-on-demand services such as the BBC's iPlayer (and Netflix) accounted for around 5% of all TV viewing in the UK in 2012, according to media analysis firm IHS Screen Digest. A further 10% of viewing was timeshifted programmes saved on to viewers' digital video recorders, such as Sky+. But the vast majority of viewing was still of linear TV schedules, which accounted for 85% of viewing last year and are expected to hold on to a 75% share in five years' time.


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The Netflix Plan to Conquer the World

The Netflix Plan to Conquer the World | Big Media (En & Fr) | Scoop.it
The VOD giant was first to market in the U.S. but faces fierce homegrown rivals in its expansion abroad.
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