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3 Time-Saving Strategies for Curating Outstanding Content to Your Audience

3 Time-Saving Strategies for Curating Outstanding Content to Your Audience | comunicologos | Scoop.it

Content curation” is a content marketing strategy that involves gathering content that you think your audience will find interesting from outside sources and then sharing it with them. 


Via Guillaume Decugis
Comunicologos.com's insight:

Estrategias para ahorrar tiempo en la Curación de Contenidos

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Guillaume Decugis's curator insight, March 5, 2014 6:04 PM

Find sources, organize them and focus on a precise topic: interesting to read as these are the 3 pillars at the core of any successful content curation workflows.


One piece is missing though: making sure your curated content is part of your content hub where visitors can not only interact with your personal or business brand but also discover the context related to it.

Gary Harwell's curator insight, March 20, 2014 12:29 AM

Getting stuff is one thing but getting the right stuff is another.

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Decálogo para una buena gestión de la comunicación interna

Decálogo para una buena gestión de la comunicación interna | comunicologos | Scoop.it
Diez principios básicos que es esencial tener claro antes de diseñar una estrategia de comunicación interna.
Comunicologos.com's insight:

Comunicación Interna

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El poder de la comunicación interna: los casos de Sanofi y Telefónica

El poder de la comunicación interna: los casos de Sanofi y Telefónica | comunicologos | Scoop.it
Dos experiencias reales que demuestran los beneficios de una buena gestión de la comunicación interna.
Comunicologos.com's insight:

Casos de Comunicación Interna

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Social Media Marketing: Using LinkedIn and Slideshare for SEO

Social Media Marketing: Using LinkedIn and Slideshare for SEO | comunicologos | Scoop.it
Social media as an SEO tool goes far beyond simply driving traffic towards your website.

In fact, social media sites, particularly LinkedIn and Slideshare, can help you boost your brand’s visibility in a number of ways. Why use them, you may ask? LinkedIn is currently the best-performing professional networking site in the world, and they own SlideShare. The close relationship between the two means they impact each other’s SEO. Google has taken notice of these changes and appears ready to reward users with better search results. 

Via Brian Yanish - MarketingHits.com
Comunicologos.com's insight:

SEO

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10 transformaciones de la lectura antes de la era digital | Comunicación Cultural

10 transformaciones de la lectura antes de la era digital | Comunicación Cultural | comunicologos | Scoop.it
10 transformaciones de la lectura antes de la era digital | Comunicación Cultural http://t.co/4sdUv4iWT9
Comunicologos.com's insight:

Historia dela Lectura

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Marketing para StartUps: Relaciones Públicas

Marketing para StartUps: Relaciones Públicas | comunicologos | Scoop.it
Para las startups y emprendedores comunicar es complicado pero necesario. Las relaciones publicas son herramienta clave para el emprendedor. Lee más en nuestro blog de emprendedores
Comunicologos.com's insight:

Marketing StarUps

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Mobile ads increase store visits by up to 80%, says new report

Mobile ads increase store visits by up to 80%, says new report | comunicologos | Scoop.it

A new report from mobile intelligence firm NinthDecimal provides new insights into the influence that mobile devices have on shoppers.


Based on data from Q2 to Q4 in 2014, the Mobile Audience Insights Report discusses how the use of mobile phones and mobile advertising are changing consumer engagement. Significantly, the research found that store visits increased by 80% upon viewing a mobile advertising.


In addition, 54% of consumers used their mobile devices to shop for products, compared to 46% on laptops. This represents a 59% increase from Q4 2013 to 2014 and shows the growing significance of mobile in our lives.Shoppers are increasingly turning to their mobile devices to shop....


Via Jeff Domansky
Comunicologos.com's insight:

Mobile Apps

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Jeff Domansky's curator insight, June 15, 10:01 AM

More evidence that mobile matters to marketing.

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CUED: Sobre la competencia digital docente: la comunicación y el feedback

CUED: Sobre la competencia digital docente: la comunicación y el feedback | comunicologos | Scoop.it
Sobre la competencia digital docente: la comunicación y el feedback http://t.co/yd2L2SaG9R
Comunicologos.com's insight:

Comunicación y Educación 2.0

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El rol del líder en la Comunicación Interna #infografia #infographic #leadership #rrhh

El rol del líder en la Comunicación Interna #infografia #infographic #leadership #rrhh | comunicologos | Scoop.it
Hola: Una infografía sobre El rol del líder en la Comunicación Interna. Vía Un saludo
Comunicologos.com's insight:

Lider de Comunicación Interna Infografía

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8 Content Marketing Mistakes to Avoid

8 Content Marketing Mistakes to Avoid | comunicologos | Scoop.it
Customers are becoming content connoisseurs. Your ability to cut through the digital noise and engage with them starts with the recognition that sales-focused marketing content may no longer fly with these discerning consumers. They expect your content to be both informative and entertaining. To compete in this new relationship-driven era, marketers need to know their customers and deliver the right message to the right person, at the right time.

Via Brian Yanish - MarketingHits.com
Comunicologos.com's insight:

Marketing de Contenidos

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Estratega Digital: La comunicación interna: una realidad corporativa

Estratega Digital: La comunicación interna: una realidad corporativa | comunicologos | Scoop.it

Comunicación La comunicación interna en el siglo XXI toma más importancia en las organizaciones como nunca antes había sucedido.

Comunicologos.com's insight:

Comunicación Interna

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ROI or RIP: The Lean Content Marketing Handbook for SMBs

ROI or RIP: The Lean Content Marketing Handbook for SMBs | comunicologos | Scoop.it
Now more than ever, SMBs are in need of lean content marketing strategies. It's for this reason that we've put together this 85+ page ebook.
Comunicologos.com's insight:

ROI e-book

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Mentoring como estrategia de gestión del cambio | Grandes Pymes

Mentoring como estrategia de gestión del cambio | Grandes Pymes | comunicologos | Scoop.it
Mentoring y Coaching ¿son lo mismo? ¿Los necesitas para difundir mejor una gestión del cambio en tu organización? Hace ya algunos años que venimos escuchando

Via Juan Carlos Valda, Ricard Lloria
Comunicologos.com's insight:

Mentoring y Cambio Comunicacional

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¿Crisis? ¿Quién dijo crisis?

¿Crisis? ¿Quién dijo crisis? | comunicologos | Scoop.it
Si hay algo que una empresa puede tener seguro es que a lo largo de toda su existencia vivirá alguna situación de crisis. Una situación fuera de lo habitual que estallará de forma más o menos inesp...
Comunicologos.com's insight:

Comunicación de Crisis

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Comunicación institucional en tiempo de redes sociales: 5 ejemplos de lo que no se debe hacer

Comunicación institucional en tiempo de redes sociales: 5 ejemplos de lo que no se debe hacer | comunicologos | Scoop.it
Comunicación institucional en tiempo de redes sociales. Recomendado! http://t.co/NzD1HIieBB http://t.co/B6KqF7h8CZ
Comunicologos.com's insight:

Comunicación y Social Media

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The 6 principles of good design illustrated

The 6 principles of good design illustrated | comunicologos | Scoop.it

Whether by conscious decision or force of habit every designer has a formula for creating new work.


Over time they develop a set of rules which guide the creative process to what they believe to be a successful outcome. While these unwritten rules are unique to each individual they are likely to focus on 6 key areas. We’ve illustrated these below for you....


Via Jeff Domansky
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Jeff Domansky's curator insight, June 28, 1:36 AM

Design: Every successful designer follows some type of formula. Here are six principles of good design. Creativity with your coffee. Recommended reading.  9/10

Marco Favero's curator insight, June 28, 5:11 AM

aggiungi la tua intuizione ...

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5 pasos para hacer branding adecuadamente - Grupo Mundo Ejecutivo

5 pasos para hacer branding adecuadamente - Grupo Mundo Ejecutivo | comunicologos | Scoop.it
Lograr un buen branding es un tanto contradictorio, pues —para que una marca logre quedarse con la lealtad de un cliente— debe de estar presente en el momento en que se necesita y, al mismo tiempo, no ser invasiva...
Comunicologos.com's insight:

#Branding

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Cómo debería ser la Newsletter para una comunicación Interna

Cómo debería ser la Newsletter para una comunicación Interna | comunicologos | Scoop.it
La Comunicación Interna se define con frecuencia como aquella que se dirige al cliente interno, es decir, a los trabajadores. Como definición es buena aunque parte del error de considerar a los empleados como clientes y no como socios.
Comunicologos.com's insight:

Newsletter de Comunicación Interna

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Camino a un nuevo paradigma en Comunicación Interna | Oxean Blog

Camino a un nuevo paradigma en Comunicación Interna | Oxean Blog | comunicologos | Scoop.it
Los nuevos paradigmas en Comunicación Interna http://t.co/r0dlRAlbWS
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Here's Why Mobile Users Are Leaving Your App and What to Do About It #Infographic

Here's Why Mobile Users Are Leaving Your App and What to Do About It #Infographic | comunicologos | Scoop.it
Having a mobile app is an increasingly vital part of any company’s strategy. In fact, consumers are using their phones for three hours each day, and the large majority of that time is spent using apps rather than making calls or texting, according to Twin Prime, a new mobile content acceleration company.

Via Brian Yanish - MarketingHits.com
Comunicologos.com's insight:

Mobile Apps

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Top Comunicación - Los momentos más duros vividos en una comunicación de crisis (y cómo se solucionan)

Top Comunicación - Los momentos más duros vividos en una comunicación de crisis (y cómo se solucionan) | comunicologos | Scoop.it
Los momentos más duros vividos en una comunicación de crisis, y cómo se solucionan.
Comunicologos.com's insight:

Comunicación de Crisis

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BuzzFeed, The New York Times & The Huffington Post: Which Popular Media Sites Succeed With Certain Audiences? [New Data]

BuzzFeed, The New York Times & The Huffington Post: Which Popular Media Sites Succeed With Certain Audiences? [New Data] | comunicologos | Scoop.it
More than 75% of marketers believe their commitment to content marketing will continue to increase over the next year. This isn’t surprising when you consider the return: Companies that have adopted content marketing techniques see conversion rates six times higher than those who haven't.

When paired with data-driven content, an aggressive promotions cycle can increase your chances for top-tier placements -- and these placements arguably have the biggest impact.

Via Brian Yanish - MarketingHits.com
Comunicologos.com's insight:

BuzzFeed

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Principales problemas en comunicación interna de las empresas #infografia #infographic

Principales problemas en comunicación interna de las empresas #infografia #infographic | comunicologos | Scoop.it
Hola: Una infografía con los Principales problemas en comunicación interna de las empresas. Vía Un saludo
Comunicologos.com's insight:

Infografía Comunicación Interna

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Before You Hit Publish, Here Are 10 Things To Do With Your Blog Content - #infographic

Before You Hit Publish, Here Are 10 Things To Do With Your Blog Content - #infographic | comunicologos | Scoop.it
Do you want to make sure that the post you just wrote will get the right kind of attention? Here are 10 things you ought to do before hitting publish.

Via Brian Yanish - MarketingHits.com
Comunicologos.com's insight:

Blogging

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Marco Favero's curator insight, May 25, 5:22 AM

aggiungi la tua intuizione ...

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Management: el arte de dirigir una empresa - Soy Entrepreneur

Management: el arte de dirigir una empresa - Soy Entrepreneur | comunicologos | Scoop.it
Para que tu negocio funcione, no basta tener una pasión traducida en un modelo de negocio. Tú y tu equipo deben asumir los qués, cómos y por qués.
Comunicologos.com's insight:

Comunicación y Mnagement

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Top Comunicación - Los mejores vídeos de comunicación de crisis

Top Comunicación - Los mejores vídeos de comunicación de crisis | comunicologos | Scoop.it
Los mejores vídeos de comunicación de crisis
Comunicologos.com's insight:

Videos de Comunicación de Crisis

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