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Google Trends: Guía COMPLETA + Videotutorial PRÁCTICO

Google Trends: Guía COMPLETA + Videotutorial PRÁCTICO | Marketing, comunicación, contenidos | Scoop.it
Completísima Guía de Google Trends con las ventajas y características de esta potente herramienta. Incluye Videotutorial Práctico muy útil de la plataforma
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The Ultimate Guide to Managing Marketing Campaigns With Google Apps [Free Ebook]

The Ultimate Guide to Managing Marketing Campaigns With Google Apps [Free Ebook] | Marketing, comunicación, contenidos | Scoop.it
When you don’t have the right system in place, running a marketing campaign can be messy business.
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Content Marketing Stack, directorio curado con recursos para marketing de contenidos

Content Marketing Stack, directorio curado con recursos para marketing de contenidos | Marketing, comunicación, contenidos | Scoop.it
Hace un tiempo les presenté Marketing Stack, un directorio curado de recursos y herramientas para marketing de contenidos y hoy les quiero presentar uno muy similar, llamado Content Marketing Stack que como bien indica en el sitio Nicolas Nemni su...
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10 herramientas súper útiles de curación de contenidos

10 herramientas súper útiles de curación de contenidos | Marketing, comunicación, contenidos | Scoop.it

La curación de contenidos es la labor de encontrar, agrupar, organizar, valorar y compartir online, según afirma Antonio Bauzano, más conocido como Community Curator. Para realizar tal trabajo (y optimizarlo al máximo) hay herramientas que nos ayudan, bien con el seguimiento de contenidos, bien con el filtrado, la optimización o la programación de los mismos.La curación de contenidos es la labor de encontrar, agrupar, organizar, valorar y compartir online, según afirma Antonio Bauzano, más conocido como Community Curator. Para realizar tal trabajo (y optimizarlo al máximo) hay herramientas que nos ayudan, bien con el seguimiento de contenidos, bien con el filtrado, la optimización o la programación de los mismos.Descubre 10 herramientas súper útiles para hacer buena buena curación de contenidos.


Via evangelina chavez
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evangelina chavez's curator insight, August 19, 2015 9:04 PM

La curación de contenidos es la labor de encontrar, agrupar, organizar, valorar y compartir online, según afirma Antonio Bauzano, más conocido como Community Curator. Para realizar tal trabajo (y optimizarlo al máximo) hay herramientas que nos ayudan, bien con el seguimiento de contenidos, bien con el filtrado, la optimización o la programación de los mismos.

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Facebook Audience Insights: Learn About Those Connected to Your Business

Facebook Audience Insights: Learn About Those Connected to Your Business | Marketing, comunicación, contenidos | Scoop.it
Facebook Audience Insights is a powerful tool to help businesses learn more about their fans and customers and apply that to improve ad targeting...
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10 Tools That Amplify Your Content Reach

10 Tools That Amplify Your Content Reach | Marketing, comunicación, contenidos | Scoop.it
Want more people to see your content?Have you considered new methods of sharing content?Look beyond the big social networks to expand your influence, increase exposure and grow your following.In this article I'll share 10 platforms, sites and tools to use to increase your reach and

Via Peg Corwin
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Peg Corwin's curator insight, January 13, 2015 11:18 AM

Find several platforms for B2B marketers to share their content, as well as tools to find influencers and what's popular.

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Google Plus Posts: 10 Things You Should Know

Google Plus Posts: 10 Things You Should Know | Marketing, comunicación, contenidos | Scoop.it
There is much more to Google+ posts than may first meet the eye, and this will give you a fresh look at some of the details you may have missed.

Via Peg Corwin
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Peg Corwin's curator insight, January 26, 2015 7:35 AM

Very good ideas about how to make the most of your Google Plus updates to build your community and your reach.

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Cómo convertirte en líder de opinión en 6 pasos

Cómo convertirte en líder de opinión en 6 pasos | Marketing, comunicación, contenidos | Scoop.it
¿Qué es un líder de opinión? Aunque no existe una definición universalmente aceptada, podemos definir a un “líder de opinión” como aquella persona que es experta en una o varias área(s) de conocimiento y es frecuentemente consultada por organizaciones, gobierno y medios de prensa que buscan un pronunciamiento sobre cierto tema o una explicación sencilla para personas que no dominan la materia.
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10 términos de Marketing de Contenidos que tienes que dominar

10 términos de Marketing de Contenidos que tienes que dominar | Marketing, comunicación, contenidos | Scoop.it
Ya sabes que en Marketing sufrimos de un síndrome de poner nombre y apellido a todo. Hay una serie de términos que tienes que conocer y entender para poder implementar Marketing de Contenidos con tu marca.
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6 claves para destacar un post en Google+

6 claves para destacar un post en Google+ | Marketing, comunicación, contenidos | Scoop.it
¿Usas Google+? Si quieres difundir tus posts pueden emplear la red social de Google. Es interesante porque ayudará a que tus posts tengan mayor visibilidad en los resultados del buscador.
Algunas sugerencias de Maximize Social Bussiness:
1.
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The Google Review Revolution

The Google Review Revolution | Marketing, comunicación, contenidos | Scoop.it
When someone reviews using Google, once there are five reviews for a business, the stars show in Search.

Via Peg Corwin
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Peg Corwin's curator insight, December 29, 2014 9:13 AM

Google Plus Reviews matter - "When someone reviews using Google, once there are five reviews for a business, the stars show in Search."

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How to Write a Press Release [Free Template + Sample]

How to Write a Press Release [Free Template + Sample] | Marketing, comunicación, contenidos | Scoop.it
When it comes to content, sometimes old school can be a good thing (namely, when it comes to old school rap or Throwback Thursday on Instagram). But when it comes to your company's public relations strategy, being old school isn't advantageous for...
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Las películas de Pixar en 140 caracteres

Las películas de Pixar en 140 caracteres | Marketing, comunicación, contenidos | Scoop.it
¿Podrías contar las películas de Pixar en tan sólo 140 caracteres, o menos?
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15 sitios online para crear, editar y/o vender tus libros electrónicos

15 sitios online para crear, editar y/o vender tus libros electrónicos | Marketing, comunicación, contenidos | Scoop.it
La proliferación del libro electrónico y de las plataformas para la edición, distribución y venta de los mismos ha hecho que no sean pocas las personas que se lancen a publicar sus obras. Aunque hoy en día publicar un libro no es sinónimo de éxito profesional, sí que tiene algo de éxito personal (aunque ni las personas más cercanas a ti te lean)... quizás por ese componente bohemio de años atrás cuando eran muy pocos lo que podían publicar y ser leídos. Y es que todas las personas tenemos algo que contar.
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How to Manage Your Content Marketing in 30 Minutes a Day

How to Manage Your Content Marketing in 30 Minutes a Day | Marketing, comunicación, contenidos | Scoop.it
Content marketing takes time, effort and dedication.
But you’re pressed for time everyday. You can’t seem to get around to everything on your to-do list -- much less invest the time required for effective content marketing.
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12 Ways To Get the Best out of Wordpress Websites

12 Ways To Get the Best out of Wordpress Websites | Marketing, comunicación, contenidos | Scoop.it
Let us count the ways to maximize your WordPress installation.

Via Peg Corwin
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Peg Corwin's curator insight, August 9, 2015 9:36 AM

This post list tools to help you to do important activities on your site like improve SEO, avoid spam, create regular backups.

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A Beginner’s Guide to Understanding UX Design

A Beginner’s Guide to Understanding UX Design | Marketing, comunicación, contenidos | Scoop.it

If you are thinking of working on your conversion optimization and landing page optimization, understanding UX design is essential. As you know, we write a lot about the user, the single visitor that arrives on your site or landing page and needs to be triggered and helped around. UX design helps make sure that during this process the most important person isn’t left out of the mix: The user.


Via Brian Yanish - MarketingHits.com, massimo facchinetti, Peg Corwin
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Peg Corwin's curator insight, January 12, 2015 9:14 AM

If you want your website visitors to do what you plan, you need to understand User Experience Design.  Here's a start

Jakarta Web Developer's curator insight, January 12, 2015 9:58 AM

be Social: 
https://www.facebook.com/JakartaWebDeveloper

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The Three Pillars of SEO - State of Digital

The Three Pillars of SEO - State of Digital | Marketing, comunicación, contenidos | Scoop.it
Barry Adams shows how his Three Pillars of SEO framework, which he uses to teach SEO, aligns with the three main processes of an internet search engine.

Via Peg Corwin
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Peg Corwin's curator insight, January 13, 2015 11:01 AM

Interesting description on three different steps Google goes through to match your site with queries, and the SEO implications of this.

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Know What Your Audience Wants Before Investing in Content Creation and Marketing

Know What Your Audience Wants Before Investing in Content Creation and Marketing | Marketing, comunicación, contenidos | Scoop.it
Nothing sets content marketing up for success quite like a deep knowledge of the people you're hoping will love what you create. In today's Whiteboard Friday, Rand shows you how to acquire that knowledge.

Via Peg Corwin
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Christoph Dahn's curator insight, January 31, 2015 6:05 AM

this part is missing with lots of startups 

JP 's curator insight, February 3, 2015 3:44 PM

Moz offers 5 key points to make sure you figure what your target market is interested in before you invest time and resources in the creation of content. 

Donna Price's curator insight, February 10, 2015 11:48 AM

Target market is such an essential key.  Be sure to know your market first.

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15 Examples of Brilliant Website Homepage Design

15 Examples of Brilliant Website Homepage Design | Marketing, comunicación, contenidos | Scoop.it
15 Examples of Brilliant Website Homepage Design

Via Peg Corwin
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Peg Corwin's curator insight, January 26, 2015 7:59 AM

Excellent principles and screenshot examples with explanations of what makes it outstanding.  An excellent reference for website owners and developers too.

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Qué son los contenidos evergreen y trending

Qué son los contenidos evergreen y trending | Marketing, comunicación, contenidos | Scoop.it
Por qué hay contenidos que tienen su momento de gloria y después desaparecen, mientras que hay otros que siempre tienen tráfico. Te decimos.
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17 ideas para hacer contenidos, tendencias SEO que debes conocer y cómo crear una guía de estilo perfecta

17 ideas para hacer contenidos, tendencias SEO que debes conocer y cómo crear una guía de estilo perfecta | Marketing, comunicación, contenidos | Scoop.it
Aquí va nuestra primera selección semanal de Inbound Marketing del año, cargada de todo lo que necesitas para mejorar tus contenidos.
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3 Subtle Content Techniques That Make Your Offer Addictive

3 Subtle Content Techniques That Make Your Offer Addictive | Marketing, comunicación, contenidos | Scoop.it
Want to keep your audience coming back for more? Learn three ways you can employ simple, persuasive techniques to make your product or service irresistible.

Via Peg Corwin
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Peg Corwin's curator insight, December 29, 2014 9:16 AM

You'll want content that tempts your reader, makes them hungry for more, provides up front results.

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How to Write a Blog Post: A Simple Formula + 5 Free Blog Post Templates

How to Write a Blog Post: A Simple Formula + 5 Free Blog Post Templates | Marketing, comunicación, contenidos | Scoop.it
You've probably heard how paramount blogging is to the success of your marketing.
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How to Build and Manage a Team of Remote Writers

How to Build and Manage a Team of Remote Writers | Marketing, comunicación, contenidos | Scoop.it
The internet has dissolved the geographical barriers that used to constrain businesses, allowing them to create remote teams of contractors from around the world. In fact, nearly half of all global employees are part of a remote team according to...
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