Computing as an enabler to devt
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Rescooped by Roy N. Kusemererwa from Public Relations & Social Media Insight
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Digital Marketing a Mixed Bag Across Many Industries; Brands Lack Confidence in Multichannel Marketing ROI

Digital Marketing a Mixed Bag Across Many Industries; Brands Lack Confidence in Multichannel Marketing ROI | Computing as an enabler to devt | Scoop.it

A recent Economist Intelligence Unit (EIU) report on digital marketing preference has one overriding conclusion: Consumers want different things from brands in different industries.Almost half of the consumers responding to the 2013 Recommendation Study said that YouTube video reviews serve as the best online recommendations while a Facebook “like” from a "connected" friend comes in a very close second. Conversely, a tweet about a brand or a product does not carry nearly as much weight (17%)....


Via Jeff Domansky
Roy N. Kusemererwa's insight:

this is good analysis for #SEO research

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Jeff Domansky's curator insight, September 22, 2013 12:03 PM

Great report on which content marketing tactics work best and which social media channels are trusted most.

Rescooped by Roy N. Kusemererwa from Trending in Uganda
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Kusemererwa Roy: The Magic of Search Engine Optimization (SEO)

Kusemererwa Roy: The Magic of Search Engine Optimization (SEO) | Computing as an enabler to devt | Scoop.it

Via Ugtrendz
Roy N. Kusemererwa's insight:

The ulitmate target is for every business entity to maximise profits with the little resources they can manage, this is the ultimate target and Computing is an enabler to the achievement of this target.

-Roy Kusemererwa-

 

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Rescooped by Roy N. Kusemererwa from USA the second nazi empire
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US spying targets ‘activists’ Exactly what #Hitler did #NSA #PRISM #Tempora #socialmedia

US spying targets ‘activists’ Exactly what #Hitler did #NSA #PRISM #Tempora #socialmedia | Computing as an enabler to devt | Scoop.it
The US government’s spying programs have not been used to improve Americans’ life but to attack activists “trying to do that”, says Randy Short, an American human rights activist.

Via CineversityTV
Roy N. Kusemererwa's insight:

tragic

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CineversityTV's curator insight, August 12, 2013 1:01 PM

US officials have been unwilling to “improve the quality of life for the American people while attacking activists who are actually trying to do that. Exactly what Hitler did