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More Evidence It's a Mistake to Make Employees Work in the Office

More Evidence It's a Mistake to Make Employees Work in the Office | Competitive Edge | Scoop.it
A nine-month study found remote workers were happier, less likely to quit, and more productive than their office peers.

The question of whether or not telecommuting is good for business is a recurrent one with the answer diverging widely, depending on whom you ask. Certainly, hallway conversations and impromptu team meetings can spur innovation. At the same time, open offices can be remarkably distracting.

But a recent study conducted by a couple of Stanford researchers found letting employees work from home made them happier, less likely to quit, and more productive.

Economics professor Nicholas Bloom and graduate student James Liang offered call-center workers of Liang's travel website, Ctrip, the opportunity to work from home for nine months.

To read the full article, click on the title.

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Via Marty Koenig
Marc Kneepkens's insight:

Very true. Working from home feels good, whether working for an employer or being self-employed. Less distractions, better focus, more flexibility. Consider it for your employees.

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Marty Koenig's curator insight, January 30, 2014 10:29 PM

There have been studies on working from home since the late 1980's. I find it appalling that they continue to be fairly inconclusive with no definitive results. 


The study I did in 1993 for AT&T showed that productivity increased 25% for knowledge workers. Because people were happier they put in more work per day, over the same time frame. and tehy weren't distracted by water cooler conversations, etc. The results were the same that if one worked from home 2-4 days a week, they had 50% higher employee satisfaction. 



Kahssaye Kebede Ambaw's curator insight, January 31, 2014 11:56 AM

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rodrick rajive lal's curator insight, February 1, 2014 12:47 AM

I guess we are talking about what we do best, work from home! Well, no doubt it has its advantages, saving time spent in travel, time spent interacting with coleagues, and so on.

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Startups Serving The 99 Percent Will Be the Next Billion-Dollar Companies

Startups Serving The 99 Percent Will Be the Next Billion-Dollar Companies | Competitive Edge | Scoop.it

Many fast-growing companies in Silicon Valley have one thing in common: they cater to a small, affluent, urban population -- the 1percent. 

Residents in high-cost cities like San Francisco, New York and Los Angeles can order an array of goods and services from their mobile phones.

These startups, including Uber, Instacart and a host of food delivery apps like Munchery, GrubMarket, Blue Apron, and Postmates, eventually have plans to broaden their offerings to attract middle-income consumers. This is the classic trickle-down business model.

As Farhad Manjoo wrote in The New York Times, “The rich subsidize the rest of us — were it not for the suckers who spent more than $10,000 on early versions of the Mac, Apple might not have survived to build the iPhone.”

As a venture capitalist who has invested in both Chinese and U.S. startups since 2005, I’ve backed several companies leveraging the trickle-down model, such as GrubMarket. But, now I see it also makes sense for some founders to take the opposite approach: mass market first. Read more: click image or title.




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It makes sense: catering to the masses is immensely more profitable than to the happy few. Come up with the great ideas now and start executing.

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7 wearable technology roles that will change the world

7 wearable technology roles that will change the world | Competitive Edge | Scoop.it
As the world of wearables continues to grow, Adecco has created an infographic of 7 wearable technology roles that will change the world.

Wearables, wearables, wearables. Along with words like ‘cloud security’ and ‘internet of things’ that’s all I seem to hear about at the moment.

Not that I’m complaining, I love wearables and I am definitely not the only one who does. Wearable devices in the form of smartwatches and fitness trackers have taken the world by storm, with 10 million devices sold in 2014.

There are wearables in the market now that can change your mood, track your sleeping habits and bring an end to jet lag and that’s just in the consumer side; wearables are also being deployed in the enterprise with a host of use cases available.

This industry boom – which is only just beginning – brings with it a wide variety of job roles, some of which are yet to be created, such as IoT trainers, technology implementation managers and IoT-specific engineers.

To shed some light on the new job roles that will become available, Adecco has created an infographic of 7 wearable technology roles that will change the world, which can be found below. Read more: Click image or title.




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Via Richard Platt
Marc Kneepkens's insight:

Technology is creating more applications in wearable, IoT, cloud security and more all the time. The new jobs resulting from that are well paid and will need to be filled in the next few years. Follow the trends and be in demand.

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Richard Platt's curator insight, June 28, 3:40 PM

The infographic on the webpage is like an all-in-one, definitely a good capture of what is getting traction in the world of wearables.

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Best Kickass Advice For a 1st Time Entrepreneur

Best Kickass Advice For a 1st Time Entrepreneur | Competitive Edge | Scoop.it

Make Sure You Buckle Up Before You Hit Top Speed :)

Entrepreneurship is a total roller coaster ride and if someone has told you to just take it easy, well buckle up and gather all you can to prepare for this crazy ride.

So whats that kickass advice for a first time entrepreneur ?

Henny Kel asked this fantastic question in the Startup Specialists Group on LinkedIn and gathered some really interesting and fantastic answers from across the globe.

Some of the awesome insights were :

Michael Felix added this fantastic thought :

Focus on your strengths and hire people whose strengths are your weaknesses". Too many entrepreneurs try to do it all, and it causes them to see entrepreneurship as this daunting venture

Read more great advice here: Best Kickass Advice To A First Time Entrepreneur




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Marc Kneepkens's insight:

My take: when creating your first entrepreneurial venture, stay focused. It requires and incredible amount of effort to create something of value that will last for a long time. That initial effort will take everything you got, give it all...

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6 Ways to Get a Fanatical Customer Base

6 Ways to Get a Fanatical Customer Base | Competitive Edge | Scoop.it
Passionate customers are the most critical component of building a brand, but you won't gain followers by sitting on your hands.

Entrepreneurs long to see the telltale signs of a passionate customer base: lines around the block on product launch day, pushing and shoving as the doors open and celebrations at the checkout counter. But gaining a legion of loyal followers doesn’t happen by accident.

Companies such as Apple and Tesla Motors that owe their success to passionate fans gained these followers with a formula for product lust. They knew their target customers intimately, then gave them a product that exceeded their expectations in four dimensions: innovative technology, simplicity and design and features that ignite conversation. In return, customers flocked to product launches and became brand evangelists.

Passionate customers are the most critical component of building a brand, but you won’t gain followers by sitting on your hands. Building a passionate customer base requires hard work and a focus on exceeding customers’ needs in simple ways. Read more: click image or title.



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"Hey Dave!
I bought one of your business planning templates and have been receiving your emails and videos for a few months now…
I just wanted to say thanks for cranking out such amazing work!
You're doing an incredible job, and I know entrepreneurs everywhere are benefiting from it!
Please, keep it up!
Wishing you all the best!"
Colin Pape
President
ShopCity.com, Inc.

Marc Kneepkens's insight:

When starting a new company you lay the foundation of a long term relationship. Those first customers are essential for your success. They'll be your 'evangelists'. Treat them right. Enjoy the rewards for years to come.

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Uber Driver Deemed Employee By California Labor Commission

Uber Driver Deemed Employee By California Labor Commission | Competitive Edge | Scoop.it

It would appear that the California Labor Commission has ruled that at least one Uber driver is an employee.

As it stands now, Uber employs its drivers as third-party contractors, operating as a logistics company that provides access to customer demand and directions, transactions, etc. for the drivers. Uber has argued repeatedly in various courts that it is not a transportation or taxi company, but rather a software platform that matches customer demand with supply.

This ruling changes all that, turning Uber into a transportation startup instead of a logistics software company. That puts the company in a position to face a number of legal obstacles, as well as rising costs of employing those drivers directly and offering them benefits, etc.

As BI points out, one of Uber’s main costs is its full-time employees that work out of Uber corporate offices. If Uber drivers are deemed employees, the business model shifts drastically.

Uber is said to have more than a million drivers using the platform across the globe.

Uber driver Barbara Ann Berwick filed a claim earlier in the year for not being paid out for her work. Through the course of that lawsuit, the California Labor Commission decided that Uber is far more than a logistics software company that matches supply with demand.

“Defendants are involved in every aspect of the operation,” reads the ruling, noting that Uber controls the tools drivers use and the transactions made through the app. Read more details: click image or title.





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Marc Kneepkens's insight:

There is a huge legal battle going on right now, not just in California, but all over the US and in the world. Are these 'contractors' working for themselves, or are they just employees? Rulings like this are extremely important and set precedents. They may be instrumental in the success of failure of companies like Uber and their likes.

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This is the Product Death Cycle. Why it happens, and how to break out of it

This is the Product Death Cycle. Why it happens, and how to break out of it | Competitive Edge | Scoop.it

The hardest part of any new product launch is the beginning, when it’s not quite working, and you’re iterating and molding the experience to fix it. It may be the hardest phase, but it’s also the most fun. The Product Death Cycle All of this was on my mind when I saw a great tweet from  about a year ago, on the Product Death Cycle, when things go wrong. David Bland, a management consultant based in San Francisco, tweeted this diagram:

This is what I’m calling the Product Death Cycle
– @davidjbland

A year ago when I saw this, I retweeted this diagram right away, and a year later, it’s hit 1,400+ RTs overall. This diagram has resonated with a ton of people because sadly, we’ve seen this Product Death Cycle happen many times. We’ve maybe even fallen into it ourselves – it’s all too easy. I’ve written about this phase before, in After the Techcrunch bump: Life in the Trough of Sorrow.  As well as some thoughts and strategies related to getting to product/market fit sooner rather than later.

Let’s talk about each step of this cycle, why it happens, and present a list of questions/provocations that might allow us to escape.

Read more: click image or title.



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Marc Kneepkens's insight:

Great analysis by Andrew Chen. Create that business model that keeps on producing new clients.

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5 Ways Introverts Can Make a Great First Impression

5 Ways Introverts Can Make a Great First Impression | Competitive Edge | Scoop.it
If you feel awkward at social gatherings, these five easy steps will help you meet people and make connections.

When meeting somebody new at work, you follow a well-established ritual: a handshake, an assessment of relative status, a few words of chit-chat and then you sit down and get to the business at hand. Introverts and extraverts alike find this ritual easy.

In social settings and even during work-related events (like conferences), extraverts have a definite advantage. Because they're naturally "people-people," extraverts easily start and join conversations and generally find it easy to enjoy themselves.

Introverts, however, often struggle at social gatherings. To introverts, it seems weird to walk up to somebody and start talking or to barge into a conversation in progress. Because there's no ritual, introverts linger in the corners, nursing their drinks.

I know exactly how that feels because that's what usually happens to me when I'm in large groups of people. As a result, I tend to avoid conferences unless I'm a speaker, in which case people come up and talk to me without any effort on my part.

My mother told me that when I'm at a party "find somebody who's standing alone and introduce yourself." The result is predictable: two introverts, both grimacing and uncomfortable, standing in the corner nursing their respective drinks. Thanks, Mom!

Fortunately, at the Reader's Legacy conference last weekend, Nicholas Boothman, author of "How to Make People Like You in 90 Seconds or Less," explained exactly how to make a great first impression at a social gathering. Here's my take on his recipe: read more: click title or image.




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How to run better Marketing Experiments as a Growth Strategy

How to run better Marketing Experiments as a Growth Strategy | Competitive Edge | Scoop.it
How to run better Marketing Experiments to grow your business, using a Repeatable Growth Strategy to test and iterate for continuous improvement and...

Recently we were working with some clients, helping them look at their growth using marketing analytics. They all had revenue, and wanted to grow faster. They knew they could do better but needed help with these questions:

  • "where do I start?"
  • "what tactics should I use?"
  • "how should I measure my progress?"
  • "where should I focus?"

Maybe that seems familiar to you?

Read more: click title or image.




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Marc Kneepkens's insight:

Studying the process of marketing and finding the best ways to get results!

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VC Chamath Palihapitiya Says He Has Cracked the Code for Making Startups Grow

VC Chamath Palihapitiya Says He Has Cracked the Code for Making Startups Grow | Competitive Edge | Scoop.it

All startups want growth. They want more eyeballs, more traction, more signs that what they are doing is working. They worship at the foot of the mythical hockey stick graph. But growth is a fickle, unpredictable thing — sometimes great products die before reaching an audience. Sometimes companies find tricks to get tons of users, but after the tricks fade away, everybody leaves. You can’t count on growth.

Not according to Chamath Palihapitiya. The venture capitalist, whose claim to fame was starting the growth team at Facebook, said his Social+Capital Partnership now has a crew of growth experts that it deploys to portfolio companies. And he claims they can make just about anything grow. Read more: clcik title or image.



Marc Kneepkens's insight:

Most interesting are the comments under this article, like this one from Chris Neumann:

What other companies other than Remind 101 has this worked for?  Seems like this is just centered on Remind 101.

IMO, the "code" to "crack" is to figure out which people are getting the most value from your product and orient your marketing around meeting their needs.  Then, figure out which acquisition channels work best, and optimize those channels.  Just be data driven in every step, and you'll grow.  I do this for multiple companies on a consulting basis, and just getting the company to become data driven in their decision making is often very very difficult.  It's also hard to instrument things and collect the data in the first place, so that's why most companies aren't data driven.  In short, figure out what's working and do more of that.  Figuring out what's working is hard.


or this one from Raymond Duke:

There are a set of principles that you can use to grow a product or service. They've been used since a cavemen traded tiger meat for a new cave, to companies been sold for 1 billion dollars. Be wary of those who claim to have developed something "new" - because they are manipulating you. "Cracking the code" or using terms like "growth hacking"  is just like rotating an unbroken wheel.

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The single biggest reason why startups succeed

The single biggest reason why startups succeed | Competitive Edge | Scoop.it
Bill Gross has founded a lot of startups, and incubated many others -- and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people's, and ranked each company on five key factors. He found one factor that stands out from the others -- and surprised even him.





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Marc Kneepkens's insight:

Bill Gross has started hundreds of companies. He is the proverbial entrepreneur. Listen to this 6 minute TED talk and find out what matters most when creating a startup or even a small business. What is the main factor for success?

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A Vision Beyond The Bottom Line - Heart Warming Insights From a Female CEO

A Vision Beyond The Bottom Line - Heart Warming Insights From a Female CEO | Competitive Edge | Scoop.it

I recently headed out to an industry conference and in between presentations and networking, I caught up with an old friend and respected CEO. At one point, I shared how I loved that my digital and social media consultancy had remained a “lifestyle business” – even though we continue to grow and thrive, our team spends their weekends with family and friends and pursues their passions instead of logging hours in the office. He looked stricken for me and expressed concern that I spend my time building a company culture when I could be devising a lucrative exit plan.

That conversation, along with innumerable discussions I’ve had with fellow CEOs, confirmed a suspicion I’ve fostered for a while – that when it comes to running a company, men and women take profoundly different approaches.

Read more: click image or title.




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Via Alldens Lane
Marc Kneepkens's insight:

Women build relationships and have very different goals in business. Their businesses are structured differently, and decisions are made differently, every day. Read this very interesting article. Men might benefit from some of these concepts. It's about people, and creating sane businesses, not insane profits in the shortest time possible.

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Top Reasons Why Startups Need Marketing

Top Reasons Why Startups Need Marketing | Competitive Edge | Scoop.it

  (Image credit: http://upload.wikimedia.org/wikipedia/commons/d/d4/Find-you..jpg) Every entrepreneur harbors lofty dreams for his startup. Great businesses find themselves growing mainly because of two reasons. One, they’re creating products and services that people require; two, they’re able to find the people who love their offerings.

All entrepreneurs know how important it is to tell the world about their product, and that is exactly what marketing helps them do. Once you realize its potential, it becomes easier to set and work towards achieving the marketing goals for your company.

Mentioned ahead are a few reasons why your startup really needs marketing. Read more: click image or title.





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Marc Kneepkens's insight:

Even the best product or service in the world needs marketing. If no one knows about you, your great idea will not sell. Here is a summary of steps and options to take to do a great job, without having to be a sales person.

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As a startup CEO, how do you decide whether to keep pushing on with a new startup or throw in the towel? - Quora

As a startup CEO, how do you decide whether to keep pushing on with a new startup or throw in the towel? - Quora | Competitive Edge | Scoop.it
Jason M. Lemkin, Co-founder/CEO EchoSign, acq'd by Ado... (more)
460 upvotes by Marc Bodnick (Co-Founder, Elevation Partners), David S. Rose (Founded six startups, two angel groups, three f... (more) ), Leo Widrich, (more)
Never, ever, ever, never quit if you can get to 10 paying customers (that aren't your friends, relatives, ex-bosses).

Ever.

Until the last nickel is gone, until they shut off the power (and even then, you can go to Starbucks).

Ever.

Because ... no one needs Yet Another Paid Product.  No one.

If you got 10 paying customers ... you can get 100.  You will get 100.  At some point.  If you don't quit.

And if you get 100 ... 1000 isn't impossible.  There are 6,000,000 businesses in the U.S. alone.

Break it up into 10x chunks.  One order of magnitude growth.

Quit if you never get 10 paying customers within 6, 12, 24, 200 months of launch, and have no ideas about how to tilt to get to 10.

But ... product-market fit for paid SaaS products is just so much rarer, and harder, than people realize.

Don't quit if you have 10 customers.

Find a way.   Push through. Read more answers: click image or title.


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Never give up fighting. Find a way.

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Solopreneur: 8 Ways To Stay Motivated When Working For Yourself

Solopreneur: 8 Ways To Stay Motivated When Working For Yourself | Competitive Edge | Scoop.it
Be excellent at one thing rather than mediocre at many.

It was fall 2014, and I was stuck.

You may be able to relate.

When you’re building something – a business, a blog, a website – you’re constantly learning and taking in information, and all of that information can easily become overwhelming.

I wanted to research so many things and incorporate them into Unsettle and test different theories, but my brain was on overload.

And what resulted? Nothing. I didn’t do anything, except “research.”

I didn’t produce (though I told myself I was being productive), and I realized a few weeks before my launch date that I didn’t have much prepared.

When I realized this, I stopped myself from researching any further and wrote down all of the principles I knew about creating a successful lifestyle business.

Thereafter, I referred to them when I’d get lost, overwhelmed or feel unmotivated.

These became my guiding principles in creating this website, and they take the pressure off my mind by guiding it in the right direction.

Maybe they’ll help you, too:

Read more: click on image or title.





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Marc Kneepkens's insight:

Working alone has its own challenges. You're your own boss with your own schedule, aspirations and dreams. How do you manage yourself? Sarah Peterson gives some guidelines to get you there.

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The Startup Shrink Will See You Now

The Startup Shrink Will See You Now | Competitive Edge | Scoop.it
In Berlin’s startup culture, consulting overlaps with therapy

Julia Derndinger is Berlin’s startup therapist. Each week, she sees a dozen company founders at her apartment on Oranienburger Straße, where €200 ($227) an hour buys advice on spending, expansion, and hiring, plus hot tea and, occasionally, relationship counseling. Derndinger also helps navigate the extra layers of danger and anxiety that come with running a fledgling business in Germany. The local financial press has dubbed her die Gründertrainerin, “the founder trainer.”

As many as 1,000 startups have begun life in Berlin in the past year, and the local tech industry employs about 60,000 laptop jockeys in conventional offices or huddled at cafes and co-working spaces with Fritz-Kola and craft beer. But the “fail fast, fail often” ethos of Silicon Valley is at odds with the notoriously cautious German business culture. Germany ranks 25th out of 29 high-income countries by new-business formation, according to the World Bank. Among other factors, shuttering the local equivalent of a limited liability company takes a year or more and lands directors on a banking blacklist.

Discretion is paramount for Derndinger, a startup veteran who began taking on clients two years ago after encountering a wave of founders in need of hand-holding. She says most are in their early 30s, manage at least 50 employees and €10 million in annual revenue, and take more than a year to publicly admit they meet with her. “We don’t talk about problems in Germany,” Derndinger says. “It’s just not sexy to be coached.” Read more: click image or title.





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Marc Kneepkens's insight:

Good to have an outsider mentor you. Being a founder puts a lot of pressure and responsibility on you.

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Lessons From Dave Goldberg: An Open Letter To Aspiring CEOs And Young Entrepreneurs

Lessons From Dave Goldberg: An Open Letter To Aspiring CEOs And Young Entrepreneurs | Competitive Edge | Scoop.it
Silicon Valley and corporate America would be a better place if more people led their companies like Dave.

Dave Goldberg was a fantastic leader and his untimely passing was tough for those of us who worked for him at SurveyMonkey.

He was not only a great boss, which many can confirm, but he also was a visionary on a new, better way to build a high tech business.

A lot of young entrepreneurs think a CEO should be like Steve Jobs and try to emulate him. In my opinion, you would be much better served emulating Dave. He was the type of leader we need in high tech and one you rarely see.

Here’s what I learned watching Dave. Read more, click on image or title.





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Marc Kneepkens's insight:

Not all successful CEO's are like Steve Jobs. There are different ways and opinions on what you can be like when being a leader. This article is refreshing and enlightening.

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So, About That Uber Ruling

So, About That Uber Ruling | Competitive Edge | Scoop.it

Some bad news broke for Uber today — the California Labor Commission ruled that one of the company's drivers was an employee. Uber has long insisted that those drivers are independent contractors, not employees, and that’s a key part of the business model. However, Uber’s situation isn’t nearly as dire as it first seemed.

The initial story from Reuters suggested that the decision applied to all Uber drivers, and some follow-up articles made the same mistake. (We’re guilty. Our story is now corrected.) However, Uber released a statement saying that the decision is “non-binding and applies to a single driver.”

And while you’d expect the company to downplay the significance here, I also spoke to several lawyers and legal experts, who confirmed that that’s the case.

For example, startup-focused lawyer George Grellas wrote on Hacker News that “this ruling has basically symbolic importance only.” That’s particularly true since Uber is appealing the commission’s decision, so this case will be decided in court (and with further appeals, that process could take years).

“This doesn’t mean that Uber doesn’t have a huge battle on its hands, both here and elsewhere,” Grellas wrote. “It just means that this ruling sheds little or no light on how it will fare in that battle.”

Read more: click image or title.




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Marc Kneepkens's insight:

After reading the whole article it appears that this is not the end of it. This case can go on for years, it can be duplicated with other people in similar cases, and it is not a general ruling.

The significance of this to me is that of the 'contractor'/'employee' status. The labor department and the IRS have created rules for many years to create more income for the government. In my opinion there should be a choice for the employee and for the company. Which status do you choose, and which system do you want to follow, based on how you approach the task at hand. The economy can use some streamlining. Of course, established industries that are being disrupted, such as in this case the taxi industry, will not let this happen without a big fight.

Technology and the internet are changing the world rapidly. Old models will change, one way or the other.

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In the Future, Employees Won’t Exist

In the Future, Employees Won’t Exist | Competitive Edge | Scoop.it

Contract work is becoming the new normal. Consider Uber: The ride-sharing startup has 160,000 contractors, but just 2,000 employees. That’s an astonishing ratio of 80 to 1.

And when it comes to a focus on contract labor, Uber isn’t alone. Handy, Eaze and Luxeare just a few of the latest entrants into the “1099 Economy.”

Though they get the most attention, it’s not just on-demand companies that employ significant contract workforces. Microsoft has nearly two-thirds as many contractors as full-time employees. Even the simplest business structures, sole proprietorships, have increased their use of contract workers nearly two-fold since 2003.

Four trends are converging to make contracting more attractive for both employers and workers, and reshaping how businesses and employees look at the traditional full-time model.

Read more: click on image or title.


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"Hey Dave!
I bought one of your business planning templates and have been receiving your emails and videos for a few months now…
I just wanted to say thanks for cranking out such amazing work!
You're doing an incredible job, and I know entrepreneurs everywhere are benefiting from it!
Please, keep it up!
Wishing you all the best!"
Colin Pape
President
ShopCity.com, Inc.


Marc Kneepkens's insight:

The fight to get contract workers approved isn't over yet. Both the IRS and Dept of Labor want the government to take their share out of employment. May court battles will be fought over this.

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Your startup is loved locally, but how do you expand it globally?

Your startup is loved locally, but how do you expand it globally? | Competitive Edge | Scoop.it
Introducing a new idea into the market and turning a profit is a feat in itself. But what happens when your startup has reached its limits on a local scale, tempting you to see how far your company can really go?

As a company that started locally in Canada — and currently making a push to expand into the US market and other countries — we have taken on a number of strategies that will help many entrepreneurs work around the challenges that continue to face small business expansion overseas.

If you approach the process of expansion as an almost entirely new venture, that mindset may allow you (as the hopeful entrepreneur) to take the right steps to build a successful international company.

From the beginning, a startup leaving its comfort zone and established consumer base needs to realize that a new strategy for a particular location will not necessarily work everywhere. Regardless of the scale, it is important to note that each region, city, or market will have its unique need for the same service.

Also, unless the company is a well-known household name, consumers in foreign markets tend to trust and be more aware of local brands. This awareness and trust spills over into the workforce of a company, whether they are local or outsourced — a factor that can turn customers on or off in many markets.

For these reasons, I believe that there are three key points that an established startup needs to take into account for preparing itself in an expansion strategy. Read more: click image or title.




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Marc Kneepkens's insight:

Expanding globally is like starting your business all over. It's not the same as what you did before. You did gain some experience locally, but doing business with different cultures comes with challenges.

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Startup Advising Is Broken — Here’s What We’re Doing to Fix It

Startup Advising Is Broken — Here’s What We’re Doing to Fix It | Competitive Edge | Scoop.it

Every startup founder wants to find and collaborate with the right advisors in hopes of solving their most pressing problems. Despite everyone’s best intentions, the more advising relationships we see across our 250+ companies and beyond, the more convinced we are that the traditional advisory model is broken for both founders and advisors.

Founders have trouble getting tangible value from advisors given these relationships are typically 2+ years in length and often exist around no more than a handful of coffee meetings. A vast majority of startups have 5 to 10 general advisors who take equity and end up as nothing more than names on a slide deck. There aren’t specific deliverables or standardized ways to work together. No one knows what fair economics look like.

And it’s not any better for advisors. We often hear that “It’s too hard to find the right entrepreneurs to work with,” or “It’s too much of a time commitment.” “It’s unclear what role I should play,” or “It’s awkward to negotiate pay or equity.”

In most cases, it ends up being expensive, wasteful, and frustrating for everyone involved. Read more: click image or title.


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Marc Kneepkens's insight:

Advisors are great, but working with them comes with its own set of problems. First Round is offering some solutions by way of an experiment.

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Honey Almast's comment, June 12, 2:42 AM
hahah you got to check this out - http://goo.gl/QJIdMf
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13 Tricks for Landing Your First Thousand Customers

13 Tricks for Landing Your First Thousand Customers | Competitive Edge | Scoop.it

Getting the first 1,000 customers will not guarantee your success, but it will you give you a chance to get some real-world feedback -- and maybe even pay some bills at the same time!

As a startup, your biggest challenge is to get customers on board and getting the first 1,000 always takes the most work. You’re still learning what works while building up repeatable processes that scale. Getting the first 1,000 customers will not guarantee your success, but it will you give you a chance to get some real-world feedback -- and maybe even pay some bills at the same time! Read more: click image or title.




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Marc Kneepkens's insight:

The toughest part of starting a business is to get the ball rolling. Finding your first clients, treating them well, and having them create the word-of-mouth effect. Great tips in this well written article.

Finding funding without having a client base is extremely difficult. Having the 'great idea' is not enough. Get clients, get moving.

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Hire the Right Recent Graduates for Your Startup With These 4 Tips

Hire the Right Recent Graduates for Your Startup With These 4 Tips | Competitive Edge | Scoop.it
You may find yourself with an influx of applications from new entrants to the job market. How do you find the best?

One of the most important tasks you will face as a business founder is the recruitment of your first team members. Many founders struggle with this task -- I did when I started my company. Industry veterans might command a salary that you can’t afford, or candidates whose impressive skill sets you can afford may not align with your core values.

Your search for the ideal hire may be further complicated by the rapid influx of recent college graduates into the job market. In the weeks following their May and June graduation ceremonies, you may find dozens -- if not hundreds -- of graduates applying for open positions at your company. Given their relative lack of employment experience, how can you identify the college graduates who are best suited to the swift pace and constantly evolving nature of startup life?

Impressive candidates can come from all sorts of experience levels and ages, so you should try not to limit your search to just one group. If you do, however, choose to pursue recent graduates, here are four pieces of advice that can help identify the right ones to join your team. Read more: click on title or image.





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Marc Kneepkens's insight:

Hiring great people is a very complicated process. This article provides a few general tips that help. If you're looking for great developers/programmers/engineers... contact me on Linkedin. You can't afford mistakes when it comes to hiring for a startup. Mistakes right at the start can be fatal.

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The Surprising Persuasiveness of a Sticky Note

The Surprising Persuasiveness of a Sticky Note | Competitive Edge | Scoop.it
Research shows a personal touch matters.

Imagine that you really need to convince someone to do something, such as following through on a task. You might be surprised to learn that one of the best ways to get someone to comply with your request is through a tiny nuance that adds a personal touch—attaching a sticky note.

A brilliant set of experiments by Randy Garner at Sam Houston State University in Huntsville found that a) adding a personal touch, and b) making someone feel like you’re asking a favor of them (and not just anyone) can bring about impressive results when done in tandem.

The goal of Garner’s experiments was to see what was necessary to generate compliance in completing surveys—which are often quite lengthy and tedious—by fellow professors at the university, using only interoffice mail as the conduit of communication. The wild card factor in these experiments was the use of sticky notes. In one experiment, he sent surveys to three separate groups of 50 professors (150 professors total). Three groups received three different requests, as follows:

Read more: click on image or title.




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Via Ken Cooper
Marc Kneepkens's insight:

Sticky notes are a great way to pass on a message and get a response. Using it in marketing and business is a great idea, take a look at the incredible response rate.

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Kate Marsh's curator insight, June 4, 10:13 AM

Want results? 
Stick it to 'em! 

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Startup CEOs Share Their Number One Hiring Tip

Startup CEOs Share Their Number One Hiring Tip | Competitive Edge | Scoop.it
Here is how Startup CEOs from around the globe hire top talent and keep them.

One of the most popular motivational books of our time is "The 7 Habits of Highly Effective People," by Stephen Covey. The book has actually attracted large numbers of people who are amazed at how devoted and determined CEOs or business directors acquire and preserve such high positions.

The best cogs in the machine

It is important to note the reasons for their success. Some would say that a CEO cannot be successful if he or she does not employ the services of capable employees. A big organization loses tens-of-thousands of dollars a year in the course of choosing the right candidates to hire. In order to minimize losses and maximize profit in your company, there is a need for CEOs to employ qualified candidates. To prevent making the mistake of hiring the wrong employee, CEOs have to search for a candidate that has the qualities and credentials he or she seeks. If the candidate does not meet the requirements needed, that candidate should not be considered. Examining the hiring tactics of the most successful CEOs gives new insights into how to hire for your own company.

Read more: click on image or title.





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Marc Kneepkens's insight:

Hiring is a delicate process. At Fibonacci Sequence recruiters we quietly work and obtain great results. Contact me through a personal message on Linkedin.

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Nine Tips For A Successful Startup On Foreign Soil

Nine Tips For A Successful Startup On Foreign Soil | Competitive Edge | Scoop.it
What advice do those who are experts on creating startups on foreign soil give? Listen to what a venture capitalist in Latin America, a professor at Stanford, an executive at Spotify in Asia, and others have to say.

Growing and scaling a startup, whether it’s in an exciting new market or a competitive and saturated one, may not be as straightforward as you’d like — especially if you want to launch in a foreign country. From inadvertently designing offensive logos, to failing to protect your intellectual property or simply being unable to penetrate your target market, a lot can go wrong. It takes some savvy business skills to ensure you don’t return home with your tail between your legs.

What advice do those who are experts on creating startups on foreign soil give? Read more: click on title or image.




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Marc Kneepkens's insight:

Wise advice from someone who has been there and done it. Joshua Steimle is a CEO and has offices in Hong Kong and the US.

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