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Competitive Edge
Creating your Unique Value Proposition to gain your Competitive Edge.
Curated by Marc Kneepkens
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Rescooped by Marc Kneepkens from Just Story It! Biz Storytelling
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How to Create Storied Videos to Capture Your Audience

How to Create Storied Videos to Capture Your Audience | Competitive Edge | Scoop.it

When it comes to marketing strategy, videos are powerful. How powerful? On Facebook, for example, videos are shared 12 times more than non-video posts. And let’s not forget YouTube, the second largest search engine in the world (after Google, of course). The ability of videos to increase user engagement is unsurpassed.


According to YouTube’s statistics page, they get over 800 million unique visitors each month, users view more than 4 billion hours of video each month and upload 72 hours of video every minute. That’s a lot of potential for your video....



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Via Jeff Domansky, Karen Dietz
Marc Kneepkens's insight:

The importance of videos is growing. This is good information for your content strategy.

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Dennis Staples's curator insight, November 12, 2013 4:01 PM

Good insight on using YouTube effectively!

Marie-Ann Roberts's curator insight, November 16, 2013 5:33 AM

Youtube videos to promote Plumpton CMI Courses?

Rescooped by Marc Kneepkens from Internet Presence
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Ten Benefits of Using Infographics - SiteProNews

Ten Benefits of Using Infographics - SiteProNews | Competitive Edge | Scoop.it

According to 3M Corporation and Zabisco, 90 percent of information transmitted to the brain is visual and visuals are processed 60,000 times faster in the brain than text. The Internet has taken visual marketing to the next level and infographics are becoming a major part of that growth.Here are 10 benefits to using infographics in your marketing and on your website....

To read the full article, click on the title.


Get your Free Business Plan Template here:

http://bit.ly/1aKy7km


Via Jeff Domansky, Marc Kneepkens
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Jeff Domansky's curator insight, November 6, 2013 8:33 AM

Just the basics. 10 tips for infographics success.

Marc Kneepkens's curator insight, November 6, 2013 9:20 AM

More and more infographics are telling great stories. Explore a great tool of 'visual' communications.

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15 Business Card Designs That Will Leave An Impression

15 Business Card Designs That Will Leave An Impression | Competitive Edge | Scoop.it

If you are asked to recall your favorite business card, I bet you don’t have an answer for it. No worries, me neither because who notices the generic look for business cards? Fact of the matter is, for many people, their business card is also a promotional tool for them, particularly when they are not attached to any organization – and some of them are really great attention-grabbers.

While most of us will fall back on a business card template or the minimalistic style, after going through all the considerations required of the card that will sell your services for you, sometimes it’s good to just let down your hair and have fun with it.

In this post we will show you 15 business cards that are anything but regular or normal. These cards will make you want to play with them.

To read the full article, and see some awesome desings, click on the title.


Get your Free Business Plan Template here:

http://bit.ly/1aKy7km

Marc Kneepkens's insight:

This is really very creative, and I bet it's also very effective. Some of these designs are just incredible. Love it!

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