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Paul Otellini's Intel: Can the Company That Built the Future Survive It?

As the CEO steps down, he leaves the Intel machine poised to take on the swarming ecosystem of competitors who make smartphone chips.
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5 Reasons why Marketing through Nostalgia is a good idea ...

5 Reasons why Marketing through Nostalgia is a good idea ... | Company History | Scoop.it
People today need a touch of nostalgia in order to relate to your product. May it be through web pages or print, we need to be reminded of the good old times.
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Nostalgia Marketing | Advertising 101

Nostalgia Marketing is another form of advertisement that companies use to get customers to buy their product. This type of marketing system comes with one basic advantage and one basic disadvantage. Nostalgia marketing ...
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Seven Brands That Are Winning With Nostalgia

Seven Brands That Are Winning With Nostalgia | Company History | Scoop.it
For some of the biggest consumer brands, nostalgia is anything but yesterday’s news. (Everything old is new again. How 7 #brands looked back to propel sales forward.
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History of the American Clock Business for the Past Sixty Years, and Life of Chauncey Jerome Barnum’s Connection with the Yankee Clock Business

History of the American Clock Business for the Past Sixty Years, and Life of Chauncey Jerome Barnum’s Connection with the Yankee Clock Business | Company History | Scoop.it
This book was converted from its physical edition to the digital format by a community of volunteers. You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.
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Walthamstow - The birthplace of soft toilet paper

Walthamstow - The birthplace of soft toilet paper | Company History | Scoop.it
Walthamstow is home of the British car and site of the country's first plane flight. But the birthplace of soft toilet paper is perhaps its crowning achievement. Reporter DANIEL BINNS gets to the bottom of the story.
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The Most Infamous Corporate Accounting Scandals in History [Infographic]

The Most Infamous Corporate Accounting Scandals in History [Infographic] | Company History | Scoop.it
This graphic lists ten shocking accounting scandals that have occurred in the past fifteen years.
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The 17 Nastiest Feuds In Wall Street History - Business Insider

The 17 Nastiest Feuds In Wall Street History - Business Insider | Company History | Scoop.it
Business Insider The 17 Nastiest Feuds In Wall Street History Business Insider On Friday, everyone across Wall Street was absolutely transfixed when hedge fund titans Bill Ackman and Carl Icahn, who have been notoriously feuding for a decade now,...
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The history of public relations

The history of public relations | Company History | Scoop.it
Public relations has a long and fascinating history, perhaps even dating back to the serpent in the Garden of Eden.
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The Exchange: CFP: “Brand and Its History”

RT @the_abh: New post The Exchange: "CFP: “Brand and Its History”" http://t.co/li0t6AnF #bizhis
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Intern Corporate History and Events « Drake Media Gigs

The purpose of this internship is to create a corporate history multi-media library and oversee corporate events to support Renewable Energy Group's internal and external brand awareness while offering an educational and ...
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Jewel-Osco's 'A Taste of Black History' in Chicago (photos)

Jewel-Osco's 'A Taste of Black History' in Chicago (photos) | Company History | Scoop.it
“A Taste of Black History” will continue throughout February at select stores. Produced by Jewel-Osco, the event, now in its 14th year, honors companies and individuals who have made strides in business and the community.
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Scissor firm's 350-year history

Scissor firm's 350-year history | Company History | Scoop.it
A Chinese scissor-maker that has been in business for 350 often turbulent years has ambitious plans for its future, as the BBC's John Sudworth reports.
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Coca-Cola Singapore Talks History With Collectors, Bloggers and ...

Coca-Cola Singapore Talks History With Collectors, Bloggers and ... | Company History | Scoop.it
Coca-Cola collectors, bloggers and employees from Singapore and Malaysia recently were treated to an exclusive meet-and-greet session with Ted Ryan, Coke's director of heritage communications.
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An Unauthorized Corporate History of Marvel Comics - The Millions

An Unauthorized Corporate History of Marvel Comics - The Millions | Company History | Scoop.it
There was almost never a time in the company's history when its talent felt properly compensated for their work. Captain America was the child of Jack Kirby and the writer Joe Simon. After they were cut out of the profits the ...
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The History of Content Marketing #Infographic – Corporate Storytelling is Not New | Internet Billboards

The History of Content Marketing #Infographic – Corporate Storytelling is Not New | Internet Billboards | Company History | Scoop.it
Interesting #Infographic The History of #Content #Marketing – Corporate #Storytelling is Not New http://t.co/gfq0AVhVS4
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Nostalgia stokes demand for East German brands - The Local

Nostalgia stokes demand for East German brands - The Local | Company History | Scoop.it
Products "Made in GDR" may be consigned to history, but many East German items are still flying off shelves, as the nostalgia for brands from the failed communist country remains strong. ...
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Was 1964 the most significant year in Walt Disney Company history?

Was 1964 the most significant year in Walt Disney Company history? | Company History | Scoop.it
The year was 1964. As the new year dawned, the nation was still recovering from the assassination of President John F. Kennedy in late November 1963. The Beatles made their first appearance on the “Ed Sullivan Show” on Feb.
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With BlackBerry's New Name, an Abridged History of Corporate Rebranding

With BlackBerry's New Name, an Abridged History of Corporate Rebranding | Company History | Scoop.it
No longer called Research in Motion, the BlackBerry maker will now go simply by BlackBerry. Some past corporate name changes have worked out, while others have not.
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List of largest corporate profits and losses - Wikipedia, the free encyclopedia

This page lists the largest annual and quarterly earnings and losses in corporate history. In general terms the oil and gas industry is the one generating both largest annual and quarterly earnings. In contrast, both the annual and quarterly losses are more distributed across industries. Telecommunications and financial services, however, are represented quite often on the lists of largest losses.

This list has all global annual earnings of all time, limited to earnings of more than USD 20bn in real value (June 2011).

This list has all global annual losses of all time, limited to losses of more than USD 20bn in real value (June 2011).

Largest annual and quarterly earnings and losses in corporate history http://t.co/Ljb1qRPw
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Remember the Good Times, Marketing through Nostalgia

Remember the Good Times, Marketing through Nostalgia | Company History | Scoop.it
In today's world we as consumers are bombarded with messages all day every day, from TV, to radio, to the internet. On top of all of the messages that companies are throwing at us, there are also the messages we receive ...
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Melissa's Marketing Blog: Why Nostalgia WORKS

Melissa's Marketing Blog: Why Nostalgia WORKS | Company History | Scoop.it
Nostalgia marketing is not a new concept; many companies have been successfully using nostalgia marketing for years: Pepsi Throwback series, McDonald's McRib sandwich, bringing back Furbies in 2012, NFL and MLB, ...
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The most important moments in the history of the cellphone - Financial Post

The most important moments in the history of the cellphone - Financial Post | Company History | Scoop.it
Financial Post The most important moments in the history of the cellphone Financial Post In fact, you can trace its beginnings to radio-powered phones made by companies like AT&T way back in the 1940s.
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American Airlines battles a history of unsuccessful mergers

American Airlines battles a history of unsuccessful mergers | Company History | Scoop.it
The Fort Worth carrier’s deals for AirCal in the 1980s, Reno Air in the 1990s and TWA in 2001 left it with little to show.
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