« Tout ce que vous avez toujours voulu savoir sur les médias sociaux sans jamais oser le demander… » Après un premier succès en 2009 avec la sortie de... Via Morgane FEVRIER
La firme propose un nouveau service d'agrégation de contenus sur le principe de Pinterest. Un moyen de plus pour Microsoft de créer des ponts entre son écosystème et celui de Facebook.
Afin d’optimiser mon travail, j’ai créé une boite à outils dans laquelle je range tout ce qui peut me servir dans mon quotidien. Plus d'info sur cette boite .... Via Geslin Mickaël
Pinterest is so new that a lot of major brands still don’t know what to make of it.
Une infographie comparant Klout et Kred, deux services en ligne qui permettent de mesurer son influence sur les réseaux et médias sociaux. Via Jérôme DEISS
A simple guide to understanding how to effectively use Twitter hashtags in marketing and how you shouldn't! [note mg]
Every time we host live webinars (and as this long list suggests, that is quite often), quite a few attendees get confused about what to do with the hashtag we provide. What is it? What does it do? How do you create one? Let me explain!
What is a hashtag?
A Twitter hashtag is simply a keyword phrase, spelled out without spaces, with a pound sign (#) in front of it. For example, #inboundchat and #ILoveChocolate are both hashtags.
What does a hashtag do?
A Twitter hashtag ties the conversations of different users into one stream, which you can find by searching the hastag in Twitter Search or by using a third-party monitoring tool such as HootSuite.
Read more: http://bit.ly/K8LKcQ Via Martin Gysler
A selection of ten of the best Pinterest apps, hacks and tips that will help you get even more out of the service, or use it for even more fun!
What are the Pinterest user demographics based on age, sex, education and household income? Find out in this post from the 60 Second Marketer. Via Mirna Tonus, Mariusz Leś
Explications sur une profession qui bouleverse les habitudes et les certitudes des entreprises et de leurs dirigeants.
OnlineMBA.com just sent us a really interesting infographic called A Case Study in Social Media Demographics. I know you all ...
Via Ludovic Bostral
Qu'est ce qu'un community Manager ?
Pinterest is the social media plateform where, not to be or not to be on the right way can make the difference for those who want to use this platform for their business. This guide should support you in your approach. [note mg] Just because Pinterest is a female-dominated network doesn't mean men don't fit in. In this post, learn how to leverage this network as a male user or male-focused brand. Pinterest’s popularity has exploded in the past few months. Their traffic and user base has grown exponentially, bringing it to the attention of marketers around the world.
Read more: http://bit.ly/y0J3uK Via Martin Gysler
The support tools are often very effective, they save us time, facilitate us the work repetitive and / or allow us to keep a regular in our publications on social media. Here are three tools that go in this direction. [note MG] Do you have more than one Twitter account? If you use social media for your business or to promote other companies, you probably have many different accounts to keep track of. Dashboard apps can help you keep tabs on various networks at once and update multiple accounts. However, when you want an enhanced Twitter experience from your browser, these three free tools can help. #1: Silver Bird A feature-packed little extension, Silver Bird offers a multitude of Twitter features in a smart pop-up box. Read more: http://www.socialmediaexaminer.com/3-twitter-browser-extensions-for-better-social-management/ Via Martin Gysler
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Tweet TweetJob à la mode depuis quelques années, le Community Management souffre de clichés et d’un positionnement que les agences et annonceurs peinent à définir, ou à assumer. Retour sur une expérience vécue par de nombreux jeunes communicants.
Pinterest : Etude chiffrée de la présence des marques Françaises ou entreprises implantées en France...
Le premier réseau social pour professionnels a annoncé jeudi l'acquisition pour près de 120 millions de dollars de Slideshare, un service de conférence en ligne qui revendique quelque 29 millions de visiteurs uniques. Via Virginie Colnel
Pinterest, c'est LE réseau social à la mode depuis plusieurs mois ! Tout a été dit et écrit sur la plupart des blogs et webzines, mais finalement personne ne sait ce que c'est exactement, ni quel est en est l'intérêt pour le web et le ecommerce.
Discover Alexi Tauzin (alexitauzin) Twitter tweets related to: Top 50, Médias Sociaux, Community Management, Blogs, Français and more.
Learn the benefits of followers, fans and likes for brands in this social media infographic. Find out how purchasing decisions are influenced by a brans use of social media.
Les marques ont compris qu'il fallait «parler» autrement -et digitalement- à leurs clients. Même les fabricants s'y mettent. Exemples outre-Atlantique.
Le Community Manager réalise des tâches de plus en plus importantes & complexes. Aussi, il cherche à gagner du temps ... parfois au détriment de la qualité.
Learn the benefits of followers, fans and likes for brands in this social media infographic. Find out how purchasing decisions are influenced by a brans use of social media. Via Ludovic Bostral
Le mieux est parfois l'ennemi du bien.La decision prise par le CSA d'interdire aux chaines de television de renvoyer leurs telespectateurs vers leurs pages Facebook et comptes Twitter ;
Via Stéphanie Hérault
Breaking news that Pinterest is changing user submitted pins to make money. Are they now one of the biggest affiliates on the Internet?... That's the question [note MG] I swore I wasn’t going to write about Pinterest again for a while after finishing a six part series of blog posts, but major developments keeping coming and no major news organizations seems to be covering them. If you post a pin to Pinterest, and it links to an ecommerce site that happens to have an affiliate program, Pinterest modifies the link to add their own affiliate tracking code. If someone clicks through the picture from Pinterest and makes a purchase, Pinterest gets paid. They don’t have any disclosure of this link modification on their site, and so far, while it has been written about, no major news outlet has picked up on the practice or its implications. Pinterest doing this is big news in my opinion for two reasons: Read more: http://llsocial.com/2012/02/pinterest-modifying-user-submitted-pins/ Via Martin Gysler
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