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Digital & Social Marketing
resource and interactive channel for all things social media
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Survey: 49 Percent Of SMBs To Incorporate Mobile Into Marketing Efforts Next Year

Survey: 49 Percent Of SMBs To Incorporate Mobile Into Marketing Efforts Next Year | Digital & Social Marketing | Scoop.it
A new survey sponsored by mobile lead-gen provider Pontiflex found that 49 percent of small businesses (SMBs) are “somewhat likely or very likely” to incorporate mobile into their marketing efforts in the next year.
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What is the Future of Micro-Blogging? | Business 2 Community

What is the Future of Micro-Blogging? | Business 2 Community | Digital & Social Marketing | Scoop.it
With app.net threatening Twitter just as it throttles its 3rd party usage what's the future for micro-blogging?   Serial entrepreneur Dalton Caldwell turned (RT @B2Community: What is the Future of Micro-Blogging?
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Quite Possibly The Worst Social (Media) Tactic...And How To Improve It. | Social Media Today

Quite Possibly The Worst Social (Media) Tactic...And How To Improve It. | Social Media Today | Digital & Social Marketing | Scoop.it
Now I’m not a fan of putting the word Image “tactic” in the same sentence as the word “social”, for obvious reasons.
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Why Ignoring Social Media Complaints Is a Huge Mistake - Forbes

Why Ignoring Social Media Complaints Is a Huge Mistake - Forbes | Digital & Social Marketing | Scoop.it
Major Airline SM Word Cloud via Brian Solis It amazes me that even in today's social media savvy business environment there are still big companies that fail to engage with their customers, particularly customers that are frustrated and unhappy.
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7 Ways to Use Internet Marketing Effectively

7 Ways to Use Internet Marketing Effectively | Digital & Social Marketing | Scoop.it
Nowadays internet marketing content is critiqued by the general public, thus helping any business to increase their sales effectively.
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Social Media Graphics Cheat Sheets

Social Media Graphics Cheat Sheets | Digital & Social Marketing | Scoop.it
Social Media Graphics Cheat Sheets
I frequently get asked about pictures and graphics for the main social media sites so decided to put together a short ebook covering the major sites I get asked abo (Handy.
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41 Business Blogging Tips | Business 2 Community

41 Business Blogging Tips | Business 2 Community | Digital & Social Marketing | Scoop.it
Blogging is so important for business – and whether you’re doing it or not, here are some bite-sized tips you can use to make sure you’re on the right (41 Business Blogging Tips http://t.co/9e58Co2P...
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LinkedIn Experts Shares 15 Tips That Will Improve Your Love And Work Life - Business Insider

LinkedIn Experts Shares 15 Tips That Will Improve Your Love And Work Life - Business Insider | Digital & Social Marketing | Scoop.it
Business InsiderLinkedIn Experts Shares 15 Tips That Will Improve Your Love And Work LifeBusiness InsiderLinkedIn Experts Shares 15 Tips That Will Improve Your Love And Work Life. Julie Bort | Sep. 17, 2012, 12:27 PM | 4 |.
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Why Brand Matters More Than Ever In the 21st Century - Forbes

Why Brand Matters More Than Ever In the 21st Century - Forbes | Digital & Social Marketing | Scoop.it
This quote sums up some of my thinking about brands and branding in today's world: “No one cares about your brand. It is not loved. It is not important. It is not invited anywhere but to your company picnic.
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3 Things You Need to Know About LinkedIn's Company Pages - Entrepreneur

3 Things You Need to Know About LinkedIn's Company Pages - Entrepreneur | Digital & Social Marketing | Scoop.it
Entrepreneur3 Things You Need to Know About LinkedIn's Company PagesEntrepreneurLinkedIn understands the need to engage their members so they recently released an updated version of LinkedIn.
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3 Keys to Creating Mind-Blowing Social Media Content

3 Keys to Creating Mind-Blowing Social Media Content | Digital & Social Marketing | Scoop.it
Content Marketing World was a conference of inspirational ideas, insights and approaches to creating smart, sales-driven, “holy smokes” content (the latter was coined by Social Media Explorer’s Jason Falls).
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Are These Really The 40 Best New Bands Of 2012?

Are These Really The 40 Best New Bands Of 2012? | Digital & Social Marketing | Scoop.it
Are These Really The 40 Best New Bands Of 2012? - Read the latest music news from the NME Blog (RT @NME: What are the best new bands of 2012?
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Jack Dorsey’s Square is Now Valued at $3.25 Billion

Jack Dorsey’s Square is Now Valued at $3.25 Billion | Digital & Social Marketing | Scoop.it
Square, the mobile payments startup headed by Twitter co-founder Jack Dorsey, has closed a more than $200 million fundraising round that will value the company at $3.25 billion.
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10 gems from Reuters' social media 'cheat sheet' | Articles | Home

10 gems from Reuters' social media 'cheat sheet' http://t.co/o5VcIKtx one is "Credit your sources." People are appreciative.
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Why do infographics make great marketing tools? [infographic]

Why do infographics make great marketing tools? [infographic] | Digital & Social Marketing | Scoop.it
Here's another infographic about infographics, this time explaining why they can be such a valuable marketing tool. (RT @TimothytHaines: Why do infographics make great #marketing tools?
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What the future of Facebook psychographics could mean

What the future of Facebook psychographics could mean | Digital & Social Marketing | Scoop.it
If you don’t know who Marty Weintraub is, you need to.
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4 Social Media Goals Every Business Should Measure

4 Social Media Goals Every Business Should Measure | Digital & Social Marketing | Scoop.it
Social media business goals: How to measure and increase your brand awareness and website traffic, visitor loyalty and conversion rates.
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Do’s and Dont’s for Community Management [INFOGRAPHIC] - Digital Doughnut

Do’s and Dont’s for Community Management [INFOGRAPHIC] - Digital Doughnut | Digital & Social Marketing | Scoop.it
How do you stay on track on your social media plans and campaigns? Below is a nice infographic fromReturn on Digital which showcases some of the basic dos and donts for community management.
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Report: 15% of social media reviews may be fake by 2014 - Dayton Business Journal

Report: 15% of social media reviews may be fake by 2014 - Dayton Business Journal | Digital & Social Marketing | Scoop.it
Report: 15% of social media reviews may be fake by 2014 (“@LAXSmallBiz: [LA Biz: Tech] Report: 15% of social media reviews may be fake by 2014 http://t.co/KyVDO45g”;
already largely...
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LinkedIn: The Bigger Success - Business Insider

LinkedIn: The Bigger Success - Business Insider | Digital & Social Marketing | Scoop.it
LinkedIn: The Bigger SuccessBusiness InsiderConsider the business model that LinkedIn uses to gain revenue — LinkedIn advertisements do increase the company's revenue, however, it's only a small part of the revenue the site makes.
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How to Convert Facebook Fans Into Paying Customers

How to Convert Facebook Fans Into Paying Customers | Digital & Social Marketing | Scoop.it
Nurture your fans on Facebook and market to them through email.
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Marketing on Facebook – Are You Ready To Face(book) The Truth?

Marketing on Facebook – Are You Ready To Face(book) The Truth? | Digital & Social Marketing | Scoop.it
Marketing on facebook may never get any hotter than it is right now. But you need to know what you’re doing. Hot fb tips and tricks are right here. (http://t.co/QKMnBxXa Marketing on Facebook ?
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3 Stages of a Company's Social Integration

3 Stages of a Company's Social Integration | Digital & Social Marketing | Scoop.it
Arguments that social media belongs to marketing or public relations are shortsighted -- instead, focus on objectives.
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One in 10 social-media reviews to be paid for by firms in 2014

One in 10 social-media reviews to be paid for by firms in 2014 | Digital & Social Marketing | Scoop.it
Companies are looking to put cash on the line to get better product reviews from consumers, according to a new report. Read this blog post by Don Reisinger on Internet & Media.
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The Point of Social Marketing, Influence, Gangnam Style & Kevin Bacon – NOW Trending @SO_pr, September 17 2012 « Strategic Objectives

The Point of Social Marketing, Influence, Gangnam Style & Kevin Bacon – NOW Trending @SO_pr, September 17 2012 « Strategic Objectives | Digital & Social Marketing | Scoop.it
The Point of Social Marketing, Influence, Gangnam Style & Kevin Bacon – NOW Trending @SO_pr – http://t.co/HmCl556P #SM...
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