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Digital & Social Marketing
resource and interactive channel for all things social media
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16 Brands Providing Inspiration for Social Media | Social Media Today

16 Brands Providing Inspiration for Social Media | Social Media Today | Digital & Social Marketing | Scoop.it
16 brands embodying the best of the best in social media marketing, broken down by area of excellence.
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Facebook’s Redesign Hopes to Keep Users Engaged

Facebook’s Redesign Hopes to Keep Users Engaged | Digital & Social Marketing | Scoop.it
Facebook plans to announce a substantial redesign of its News Feed — a makeover aimed both at keeping users glued to the social network and luring more advertising dollars.
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10 Top Social Media Monitoring & Analytics Tools

10 Top Social Media Monitoring & Analytics Tools | Digital & Social Marketing | Scoop.it
Social media is quickly becoming a main focus of marketing for businesses.
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Online Advertising and How People Feel About It | Collective Marketing

Online Advertising and How People Feel About It | Collective Marketing | Digital & Social Marketing | Scoop.it
Online advertising makes big bucks and millions of ads come out online yearly. (Online Advertising and How...
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21 Social Media & Content Marketing Tips Tailored For Small Businesses | Heidi Cohen

21 Social Media & Content Marketing Tips Tailored For Small Businesses | Heidi Cohen | Digital & Social Marketing | Scoop.it
Social media and content marketing are must haves for any business. This need is more important among small and mid-size businesses where additional marketing requires a trade-off for other scare resources.
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How to Watch Facebook's Big Announcement Online

How to Watch Facebook's Big Announcement Online | Digital & Social Marketing | Scoop.it
Facebook is getting ready to make a major announcement regarding the news feed for the first time since it launched in 2006. Here's how to watch.
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Facebook Plotting Major Video Push

Facebook Plotting Major Video Push | Digital & Social Marketing | Scoop.it
Look for Timeline videos, group social production, more pre-rolls
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Blogs Outrank Social Networks for Consumer Influence: New Research | Social Media Examiner

Blogs Outrank Social Networks for Consumer Influence: New Research | Social Media Examiner | Digital & Social Marketing | Scoop.it
New Research: Here are the latest findings from Technorati’s 2013 Digital Influence Report that show “consumers are turning to blogs when looking to make a purchase.”
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Facebook Will Launch Content-Specific News Feeds, Bigger Photos And Ads On Thursday | TechCrunch

Facebook Will Launch Content-Specific News Feeds, Bigger Photos And Ads On Thursday | TechCrunch | Digital & Social Marketing | Scoop.it
At a big press event on Thursday, Facebook plans to launch new ways to filter the news feed.
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Supercool Series: Top Social Media Sites to Kick Start Your Brand - YouTube

Supercool Series: Top Social Media Sites to Kick Start Your Brand - YouTube | Digital & Social Marketing | Scoop.it
A few posts ago we discussed the top three social media sites for your brand: Facebook and Twitter. Both are pretty basic to comprehend, but a require some careful analysis before implementation. B...
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How To Optimize Video Marketing On All Social Platforms by @skeletontweet - Integrated Alliances

How To Optimize Video Marketing On All Social Platforms by @skeletontweet - Integrated Alliances | Digital & Social Marketing | Scoop.it
RT @hensel: How To Optimize Video Marketing On All Social Platforms by @skeletontweet http://t.co/9TU2AWQ7Xf via @LinkedInDiva
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Exam time: test out your social media skills - Marketing news - Marketing magazine

Exam time: test out your social media skills - Marketing news - Marketing magazine | Digital & Social Marketing | Scoop.it
Exam time: test out your social media skills marketing news. Read Exam time: test out your social media skills and other marketing news online.
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Edelman Digital 2013 Social Media Trends

Pretty brilliant stuff from Edelman Digital 2013 Social Media Trends http://t.co/HRzR0WUtcb
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How Google+ Can Boost Your Business

How Google+ Can Boost Your Business | Digital & Social Marketing | Scoop.it
Google’s algorithm that informs how search results rank constantly evolves. However, one element is clearly important: how your business fares on Google+.
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5 Tips to Enhance Your Facebook Graph Search Ranking | Social Media Examiner

5 Tips to Enhance Your Facebook Graph Search Ranking | Social Media Examiner | Digital & Social Marketing | Scoop.it
Facebook Graph Search: learn how to optimize your Facebook Page to be more searchable and visible within Facebook and beyond.
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REPORT: LinkedIn Announces 1 Billion Skills and Expertise Endorsements Given

REPORT: LinkedIn Announces 1 Billion Skills and Expertise Endorsements Given | Digital & Social Marketing | Scoop.it
Are you one of the 58 million professionals that have been recognized on LinkedIn for their exceptional skills and expertise?
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Is Content Marketing the New SEO? | Business 2 Community

Is Content Marketing the New SEO? | Business 2 Community | Digital & Social Marketing | Scoop.it
Go back five years and all you heard about was SEO this and SEO that. I'll be the first to admit that I was one of those business owners who jumped onto the SEO (RT @B2Community: Is Content Marketing the New SEO?
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Twitter research shows how multimedia increases engagement | Poynter.

Create. Inform. Engage.| Journalism training, media news & how to's (Twitter research shows how multimedia increases engagement | Poynter.: http://t.co/y2I1rnyZSY)...
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Engaging Consumers in a Complex World: A New Era of Marketing with People at the Core | Yale SOM Community Blog

Engaging Consumers in a Complex World: A New Era of Marketing with People at the Core | Yale SOM Community Blog | Digital & Social Marketing | Scoop.it
RT @YaleSOM: [new blog post] Engaging Consumers in a Complex Word: Neha '13 shares takeaways from the recent @yalecci conference http://t.co/RKP7EbDBdJ
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Can't Buy Me Like: Why Companies Have To Romance The Same Consumers They Once Bought

Can't Buy Me Like: Why Companies Have To Romance The Same Consumers They Once Bought | Digital & Social Marketing | Scoop.it
Connection is why we’re here. It gives purpose andmeaning to our lives.--Brené Brown, social scientist and authorConsider this simple experiment: Type “I love Apple” into your search bar.
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Each Facebook Post Seen by One-Third of Friends, on Average

Each Facebook Post Seen by One-Third of Friends, on Average | Digital & Social Marketing | Scoop.it
On average, a Facebook user’s post is seen by one-third of their Facebook “friends,” according to an analysis of Facebook users’ posts by the company’s own quants.
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How To Avoid These 3 Small Business Social Media Mistakes | Business.com Blog

How To Avoid These 3 Small Business Social Media Mistakes | Business.com Blog | Digital & Social Marketing | Scoop.it
Social media for small businesses continues to be a casual affair and the gap between those who do it with purpose and those who “just post” is widening. ("Avoid these 3 costly #socialmedia mistakes! 1.
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Top 7 LinkedIn Features That All Professionals Should Be Using - Huffington Post

Top 7 LinkedIn Features That All Professionals Should Be Using - Huffington Post | Digital & Social Marketing | Scoop.it
Forbes Top 7 LinkedIn Features That All Professionals Should Be Using Huffington Post Well, think of News "Signals" as a quick way to learn how many of your contacts are currently active on LinkedIn, which may mean that those contacts have some...
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The Gap Between Social Media and Business Impact: Introducing the 6 stages of social business transformation

The Gap Between Social Media and Business Impact: Introducing the 6 stages of social business transformation | Digital & Social Marketing | Scoop.it
In business, social media is becoming a lot like email: every company has it.
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Survey Says: Nearly 4 in 10 Women Have Decreased or Stopped Using Social Media

Survey Says: Nearly 4 in 10 Women Have Decreased or Stopped Using Social Media | Digital & Social Marketing | Scoop.it
Remember the Roman Empire? It was the most influential force in the world. The place everyone wanted to be. The center of all news, art, com (Market research is beginning to show women decreasing or cutting off their use of #social media.
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