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Digital & Social Marketing
resource and interactive channel for all things social media
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5 Ways to Use Video to Improve Your Social Media Marketing | Social Media Examiner

5 Ways to Use Video to Improve Your Social Media Marketing | Social Media Examiner | Digital & Social Marketing | Scoop.it
Social media gives more video options: Here are the new ways you can use videos within your social media marketing strategy.
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Social Media Marketing Proof: Twitter Increases Sales (And Ratings) - Business 2 Community

Social Media Marketing Proof: Twitter Increases Sales (And Ratings) - Business 2 Community | Digital & Social Marketing | Scoop.it
Social Media Marketing Proof: Twitter Increases Sales (And Ratings) - http://t.co/HJGne7ETTb
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Black Hat SEO News: How to Use Facebook Embedded Posts for Marketing

Black Hat SEO News: How to Use Facebook Embedded Posts for Marketing | Digital & Social Marketing | Scoop.it
Blog Post: How to Use Facebook Embedded Posts for Marketing http://t.co/8nyPVpp4i9
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Link Building Strategy - Improving Positioning - The Blogger Journey

Link Building Strategy - Improving Positioning - The Blogger Journey | Digital & Social Marketing | Scoop.it
Link Building Strategy - 3 Tips to Consider We all want to get a quick Google positioning, right?
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7 Powerful Facebook statistics you should know for a more engaging Facebook page - - The Buffer Blog

7 Powerful Facebook statistics you should know for a more engaging Facebook page - - The Buffer Blog | Digital & Social Marketing | Scoop.it
If you're after a more engaging Facebook page, these 7 stats might change the way you approach it.
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6 Effective Ways to Become a Successful Social Media Marketer

6 Effective Ways to Become a Successful Social Media Marketer | Digital & Social Marketing | Scoop.it
By digging deeper into the details, you will realize that people invest too much time into social media marketing only to get little to no results.
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The Top 100 Most Connected People on LinkedIn

The Top 100 Most Connected People on LinkedIn | Digital & Social Marketing | Scoop.it
I've compiled a list of the top 100 most connected people on LinkedIn, who represent the top .000044% of LinkedIn's reported 225 million+ registered users.
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Community Manager: Top 10 Duties

Community Manager: Top 10 Duties | Digital & Social Marketing | Scoop.it
I've been feeling guilty lately about how long it's been since I've posted to my blog, so this weekend I put aside a few hours to write something new. I haven't posted in a few months because, as s...
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How Powerful Content Trumps the Myth of the Expert, Rock Star, or Guru

How Powerful Content Trumps the Myth of the Expert, Rock Star, or Guru | Digital & Social Marketing | Scoop.it
Gurus, rock stars, experts galore -- LinkedIn is full of them. But if you're going to present yourself as some kind of an expert or thought leader, you'd better be able to back it up with powerful ...
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12 Free Resources to Rock Your Infographics | L...

12 Free Resources to Rock Your Infographics | L... | Digital & Social Marketing | Scoop.it
See on Scoop.it - Social Media, SEO, Mobile, Digital MarketingAn infographic is worth a thousand words; a lot more in some cases. As a marketer, a great way to supercharge your marketing and brandi...
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63% of Brands Have Multiple Twitter Accounts

63% of Brands Have Multiple Twitter Accounts | Digital & Social Marketing | Scoop.it
In 2013, 63% of brands have multiple Twitter accounts, up 800% since 2011.
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How Social Media Impacts Your SEO Ranking [Infographic]

How Social Media Impacts Your SEO Ranking [Infographic] | Digital & Social Marketing | Scoop.it
Although back links are an important aspect of search engine optimization (SEO), that's not all that your team should be focused on. An updated study from Searchmetrics revealed how important social media signals are to a strong SEO ranking.
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The top 15 American cities for social media jobs (study)

The top 15 American cities for social media jobs (study) | Digital & Social Marketing | Scoop.it
Sure, San Francisco is one of the top American cities for social media jobs. And New York is hot for Twitter, Facebook, Pinterest, Instagram, and LinkedIn marketers.But some of the cities on th...
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Beyond analytics: Making social media work for you through the not-easily-measurable

Beyond analytics: Making social media work for you through the not-easily-measurable | Digital & Social Marketing | Scoop.it
It can be tempting to measure your personal or brand's social media success based on your number of followers or clicks. Numbers are tangible and easy to digest. But if you're only looking at the n...
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The 7 Personalities Every Successful Social Media Manager Has

The 7 Personalities Every Successful Social Media Manager Has | Digital & Social Marketing | Scoop.it
Learn about the seven personalities you need to adopt to be an effective social media manager for your business. (The 7 Personalities Every Successful Social Media Manager Has: There aren't many instances in our professional...
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5 Ways to Build Brand Advocacy and Magnify Customers Passion

5 Ways to Build Brand Advocacy and Magnify Customers Passion | Digital & Social Marketing | Scoop.it
Brands that lack evangelists will have to spend more on reach than those whose customers advocate for them.
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The Art of Writing Great Google+ Posts

The Art of Writing Great Google+ Posts | Digital & Social Marketing | Scoop.it
There's no denying it: we love Google+. Sure, we've made hay over other social networking sites like Twitter, Facebook, and Pinterest. That's because it'
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Connecting With People on Social Media - Business 2 Community

Connecting With People on Social Media - Business 2 Community | Digital & Social Marketing | Scoop.it
"Connecting With People on Social Media" http://t.co/llmFRxucT0 shared via @Prismatic
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Social Media Marketing Do's and Don'ts

Social Media Marketing Do's and Don'ts | Digital & Social Marketing | Scoop.it
Even though business owners know that they should be active on social media, many are shying away from taking the plunge because social media can be intimidating.
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How to Create a LinkedIn Company Page: Part One

How to Create a LinkedIn Company Page: Part One | Digital & Social Marketing | Scoop.it
We give you a step-by-step tutorial for how to create a LinkedIn company page that will drive sales, including Google optimization pointers.
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Defining Earned Media Value | Social Media Today

Defining Earned Media Value | Social Media Today | Digital & Social Marketing | Scoop.it
As social media continues to mature, established industry players from large platforms to emerging vendors are quickly moving to standardize the value their business.
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5 Ways to Use Social Media to Find Content to Share

5 Ways to Use Social Media to Find Content to Share | Digital & Social Marketing | Scoop.it
Need to find relevant and interesting content to share? This blog post and video demonstrates 5 ways to use social media to find content to share.
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Social Media Profile Picture Dos and Don’ts | Social Media Satisfied

Social Media Profile Picture Dos and Don’ts | Social Media Satisfied | Digital & Social Marketing | Scoop.it
Social Media Profile Picture Dos and Don'ts http://t.co/RYZm34RPbz via @somedsatisfied
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Randi Thompson's curator insight, August 25, 2013 6:17 AM

Or social media photos do make a difference. They are often how people make their first impressions about us, or our business.  How does your look to those who see it?

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Infographic: The demographics of social media users

Infographic: The demographics of social media users | Digital & Social Marketing | Scoop.it
Do you know which social network adults visit most? Have you ever wondered which demographics dominate Instagram? Find out here.
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Jose Cabanas's curator insight, August 24, 2013 1:52 AM

I'm quite amazed about low percentage of Twitter use.

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6 Steps to Proving Your Worth: Social Marketing ROI

6 Steps to Proving Your Worth: Social Marketing ROI | Digital & Social Marketing | Scoop.it
Tired of being asked where the ROI in social marketing is? Follow these 6 steps to social marketing metric greatness. (Thanks for sharing @TheOther_MJ!
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