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Facebook Messages Are Gonzo

Facebook Messages Are Gonzo | Digital & Social Marketing | Scoop.it
I've always wondered about the usage rate of Facebook Messages. Today, Facebook has answered that question: Facebook Messages are officially end-of-life. Here's the notification users are seeing: A...
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Top 5 Tools for Making an Infographic

Top 5 Tools for Making an Infographic | Digital & Social Marketing | Scoop.it
Infographic are used widely by enterprises for marketing purpose. It is the new trend which everybody is starting follow,5 Tools for Making Infographic. (Are you planning to create an #infographic as an marketing strategy?
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Social media has undermined peoples' trust in brands - The Guardian

Social media has undermined peoples' trust in brands - The Guardian | Digital & Social Marketing | Scoop.it
The Guardian Social media has undermined peoples' trust in brands The Guardian In an age where any small misdemeanour can be magnified on the world stage in a matter of seconds at the click of a button, it is no wonder that despite their best...
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Vine Finally Lets You Import Video From Your Camera Roll | TechCrunch

Vine Finally Lets You Import Video From Your Camera Roll | TechCrunch | Digital & Social Marketing | Scoop.it
With more than 100 million people watching Vines across the web each month, and over 1 billion loops every day, Vine has just released an update to the app..
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35 Enviable Brands That Blow Content Marketers Away

35 Enviable Brands That Blow Content Marketers Away | Digital & Social Marketing | Scoop.it
Read on to learn a thing or two from businesses -- both big and small -- that have taken brand messaging and content marketing to a whole new level.
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Why Building Your Brand Is All About Sharing Your Values

Why Building Your Brand Is All About Sharing Your Values | Digital & Social Marketing | Scoop.it
No matter where your followers live, your company's values are what bring that community together. Here's how to spread the message.
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5 Common Inbound Marketing Superstitions: BUSTED

5 Common Inbound Marketing Superstitions: BUSTED | Digital & Social Marketing | Scoop.it
With Halloween right around the corner, I thought to take a crack at identifying 5 common inbound marketing superstitions and debunk them.
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How to Outclass Your Competitors SEO Efforts

How to Outclass Your Competitors SEO Efforts | Digital & Social Marketing | Scoop.it
You need to outclass your competitors in the online world in order to grab a better share of market.
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When It Comes to Social Measurement, Corporate Marketers Can't Get It Together - eMarketer

Corporate marketers aren't too confident that they're accurately measuring social media's effect, according to research. They're using fewer key performance indicators than in the past; however, they're upping their focus on more advanced ones such as engagement. Still, just 50% of corporate execs are able to measure social media's return on investment.
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The Beginners Guide to Establishing Personality and Engagement on a Facebook Page

The Beginners Guide to Establishing Personality and Engagement on a Facebook Page | Digital & Social Marketing | Scoop.it
Even with the mass migration of businesses to Facebook over the past few years, many of them have neglected Facebook’s central values; community and connection.
Instead, they perceive it as just another advertising channel. Facebook’s advertising campaigns are tailored specifically for...
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7 Unbelievably Creative Twitter Marketing Ideas That Will Work For You Too - SocialBro

7 Unbelievably Creative Twitter Marketing Ideas That Will Work For You Too - SocialBro | Digital & Social Marketing | Scoop.it
Twitter gives you 140 characters, but many more possibilities. Here's 7 awfully creative twitter ideas that could easily be adapted to work for your brand.
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Is It Worth Responding to Blog Comments?

Is It Worth Responding to Blog Comments? | Digital & Social Marketing | Scoop.it
You’ve seen me respond to thousands of comments, but is it really worth it? To date, I’ve responded to 50,696 comments on Quick Sprout and a few thousan
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Figuring Out Which Social Media Metrics to Track

Figuring Out Which Social Media Metrics to Track | Digital & Social Marketing | Scoop.it
Marketers have a serious problem when it comes to which social media metrics to track. There are an abundance of metrics to track and report on, and marketers often choose the wrong ones. (Determining the best #socialmedia metrics to track is tough.
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Why Your Content Marketing Should Be a Team Effort - StartupCollective

Why Your Content Marketing Should Be a Team Effort - StartupCollective | Digital & Social Marketing | Scoop.it
Making content marketing an organization-wide effort is well worth the investment. Here's how to do it right.
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We're All Marketers Now: The Growing Power Of Social Media And Search ... - Forbes

We're All Marketers Now: The Growing Power Of Social Media And Search ... - Forbes | Digital & Social Marketing | Scoop.it
We're All Marketers Now: The Growing Power Of Social Media And Search ...ForbesDigital marketing is a science. We should all have realised by now that in the world of online, nothing happens by chance.
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15 Google Analytics Tricks To Maximize Your Marketing Campaign - Forbes

15 Google Analytics Tricks To Maximize Your Marketing Campaign - Forbes | Digital & Social Marketing | Scoop.it
15 Google Analytics Tricks To Maximize Your Marketing CampaignForbesGoogle Google Analytics is the most popular free tool you can use to measure the success of your inbound marketing efforts.
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The Better You Know Your Customer, the Better You Can Position Your Brand

The Better You Know Your Customer, the Better You Can Position Your Brand | Digital & Social Marketing | Scoop.it
Collect as much information as you can on your target market so you can create a rich statement and experience. (The Better You Know Your Customer, the Better You Can Position Your Brand: Collect as much information as...
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Facebook Promotions ROI - Example of Successful Giveaway

Facebook Promotions ROI - Example of Successful Giveaway | Digital & Social Marketing | Scoop.it
Facebook Promotions aren't all about reach - but that doesn't mean reach doesn't play its part. CLICK HERE to learn how to run a promo for ROI!
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Social Content Marketing: Why You Need It?

Social Content Marketing: Why You Need It? | Digital & Social Marketing | Scoop.it
Social Content Marketing: Why You Need It?:As per Social Media Marketing Industry Report, of 2013, more than 80% of marketers have unequivocally stated (Social Content Marketing: Why You Need It?
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Are you using too many social media tools?

Are you using too many social media tools? | Digital & Social Marketing | Scoop.it
The number of tools, services and software that we use for marketing these days has increased exponentially. From publishing to analytics to creating images and lead generation and plenty of other categories.
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4 Tips to Create the Perfect Cover Photo on Any Social Network |

4 Tips to Create the Perfect Cover Photo on Any Social Network | | Digital & Social Marketing | Scoop.it
Want to get more from your social media cover photos? Here's how to improve your first social media impressions.
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26 Social Listening Tools to Infuse Your eCommerce Marketing with Awesome Intelligence

26 Social Listening Tools to Infuse Your eCommerce Marketing with Awesome Intelligence | Digital & Social Marketing | Scoop.it
Here is a set of 26 social listing tools that I like to use when I start my research. You can use these regardless if you work for a big company or if you are running a startup.
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Live Tweeting: How To Master The Art - SocialBro

Live Tweeting: How To Master The Art - SocialBro | Digital & Social Marketing | Scoop.it
Want to try live tweeting an event but not sure where to get started? Check out these tips to make sure you’re always a live tweeting master.
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How to Create a Site Structure That Will Enhance SEO

How to Create a Site Structure That Will Enhance SEO | Digital & Social Marketing | Scoop.it
The better your site structure, the better your chance of higher ranking in the search engines.
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Online PR: Should You Pitch or Ignore These 6 HARO Personas?

Online PR: Should You Pitch or Ignore These 6 HARO Personas? | Digital & Social Marketing | Scoop.it
HARO can be a great way to get coverage and links for your website – but it can also be a waste time with no results if you approach it in the wrong way.
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5 LinkedIn Tips for Better Sales Outreach

5 LinkedIn Tips for Better Sales Outreach | Digital & Social Marketing | Scoop.it
Based on a recent Webmaster Radio interview, Donato Diorio shares LinkedIn tips for better sales outreach. (RT @OMInstitute: LinkedIn is a Powerful Sales Tool.
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