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Digital & Social Marketing
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10 Ways To Create Contagious Content for Your Social Media Marketing

10 Ways To Create Contagious Content for Your Social Media Marketing | Digital & Social Marketing | Scoop.it
Creating shareable content boils down to understanding your audience. Here are some powerful ways to create contagious content that begs to be shared
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4 Reasons Why Quality SEO Will Cost You, and Why It's Worth It - Entrepreneur

4 Reasons Why Quality SEO Will Cost You, and Why It's Worth It - Entrepreneur | Digital & Social Marketing | Scoop.it
Being cheap when it comes to optimizing your website for the web will most likely bite you in the behind.
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Social Media at Work: Employee Advocacy Success Stories

Social Media at Work: Employee Advocacy Success Stories | Digital & Social Marketing | Scoop.it
Welcome to another Social Media Today webinar as part of the Best Thinker webinar series, this time on the topic of Social Media at Work: Employee Advocacy Success Stories.
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True Confessions of a Social Media Professional

True Confessions of a Social Media Professional | Digital & Social Marketing | Scoop.it
Most of us true social media pros have little things that really make our skin crawl or make us want to jump and scream with excitement, but for various reasons, never muster a word about it. That’s about to change. Here are 10 true confessions of social media pros that we are too reluctant to say.
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12 ways to leverage your social channels better than larger competitors - iMediaConnection.com

12 ways to leverage your social channels better than larger competitors - iMediaConnection.com | Digital & Social Marketing | Scoop.it
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Guest Posting Best Practices From Copyblogger's Guest Post Gatekeeper - Copyblogger

Guest Posting Best Practices From Copyblogger's Guest Post Gatekeeper - Copyblogger | Digital & Social Marketing | Scoop.it
No luck pitching a post to the editor of your favorite website? Learn the delicate process of initiating and maintaining writer-editor relationships.
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YouTube Content Creator Channels Help Marketers Get in on the Right Action - eMarketer

YouTube Content Creator Channels Help Marketers Get in on the Right Action - eMarketer | Digital & Social Marketing | Scoop.it
YouTube's unmatched range of content means marketers can find nearly every interest group and demographic among the site's visitors. The top content creators on YouTube have their own channels, and that structure gives marketers a distinct focus for ad placement. According to a new eMarketer report, the value of these specific content creators and their channels is their ability to give marketers a worthy mix of context and audience.
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8 Essential Elements of a Social Media Marketing Strategy |

8 Essential Elements of a Social Media Marketing Strategy | | Digital & Social Marketing | Scoop.it
Do you need help getting started with your social media marketing strategy? Here's what you need to get started.
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Tumblr Debuts Its First Desktop App On The Mac App Store | TechCrunch

Tumblr Debuts Its First Desktop App On The Mac App Store | TechCrunch | Digital & Social Marketing | Scoop.it
On the heels of the release of Apple's new Mac OS, OS X Yosemite, blogging platform Tumblr has just rolled out its first official desktop application with the..
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6 Tips for Wooing Customers with an Enchanting Business Blog

6 Tips for Wooing Customers with an Enchanting Business Blog | Digital & Social Marketing | Scoop.it
Getting your blog readers to fall head-over-heels in love with your company, may sound like a daunting, perhaps impossible, task. But it really doesn’t need to be. You just need to observe a few simple rules.
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Social Sites Gaining Market Share Faster Than Search Engines

Social Sites Gaining Market Share Faster Than Search Engines | Digital & Social Marketing | Scoop.it
The 2014 holiday shopping season is fast approaching, and the major social networks are about to see greater competition for ad revenue, according to Adobe. Here's how the companies stacked up in the third quarter of 2014.
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The Sophisticated Marketer's Guide to Generating More Leads With SlideShare

The Sophisticated Marketer's Guide to Generating More Leads With SlideShare | Digital & Social Marketing | Scoop.it
Get data, examples, and hacks for generating quality leads from SlideShare.
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10 Rules for Making the Most of User-Generated Content

10 Rules for Making the Most of User-Generated Content | Digital & Social Marketing | Scoop.it
Done the right way, integrating user-generated content (UGC) can be a key element in creating a standout and successful marketing campaign. UGC enables a brand to tell its story using the voice of the customer, and as such, it is becoming a trusted source buyers look to when making a purchasing decision. Consider the following guidelines to successfully integrate fan content into your next social campaign.
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10 Examples of Brilliant Email Marketing (and Why They're So Great)

10 Examples of Brilliant Email Marketing (and Why They're So Great) | Digital & Social Marketing | Scoop.it
Check out these 10 examples of top-notch email marketing.
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What About PDFs and SEO?

What About PDFs and SEO? | Digital & Social Marketing | Scoop.it
While it’s true that a lot of PDF content isn’t the greatest SEO content, it’s not true that PDF documents are bad to have on your site if there are good reasons for PDFs to be there.
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The 15 Best Browser Extensions to Improve Your Social Media Marketing

The 15 Best Browser Extensions to Improve Your Social Media Marketing | Digital & Social Marketing | Scoop.it
A list of the best browser extensions for Chrome, Firefox, and Safari that can help you share better to Facebook, Twitter, and many more social media sites.
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Content marketing: How to come up with original ideas « iMediaConnection Blog

Content marketing: How to come up with original ideas « iMediaConnection Blog | Digital & Social Marketing | Scoop.it
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Guest Posting Best Practices From Copyblogger's Guest Post Gatekeeper - Copyblogger

Guest Posting Best Practices From Copyblogger's Guest Post Gatekeeper - Copyblogger | Digital & Social Marketing | Scoop.it
No luck pitching a post to the editor of your favorite website? Learn the delicate process of initiating and maintaining writer-editor relationships.
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Twitter Benchmarks by Industry

Twitter Benchmarks by Industry | Digital & Social Marketing | Scoop.it
Social Media - Companies are attracting an increasing number of consumers on Twitter, with brands recording an average of 43% increase in followers last year, according to a recent report from ExactTarget Marketing ...
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How to Build an Instagram Influencer Campaign in Six Steps

How to Build an Instagram Influencer Campaign in Six Steps | Digital & Social Marketing | Scoop.it
Social Media - Discover how to identify, contact, and work with influential Instagram users for your own marketing campaigns.
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Facebook Isn't Dead: 10 Reasons to Keep Using It for Your Business

Facebook Isn't Dead: 10 Reasons to Keep Using It for Your Business | Digital & Social Marketing | Scoop.it
Learn why 10 founders from the Young Entrepreneur Council (YEC) say they aren’t yet ready to leave Facebook behind for their businesses.
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13 Expert Tips for Integrating Social Media and Email Marketing [INFOGRAPHIC]

13 Expert Tips for Integrating Social Media and Email Marketing [INFOGRAPHIC] | Digital & Social Marketing | Scoop.it
Social media and email are two of the most popular and effective digital marketing strategies, but both are much more effective when used as part of an integrating marketing campaign.
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AdWords Callouts – How Are They Performing to Date?

AdWords Callouts – How Are They Performing to Date? | Digital & Social Marketing | Scoop.it
Lots of clients have adopted Google callouts as part of their copy strategy, but how are they performing so far?
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Four Ways to Help Guest Writers Contribute Great Content for Your Company Blog

Four Ways to Help Guest Writers Contribute Great Content for Your Company Blog | Digital & Social Marketing | Scoop.it
Content - A company's blog is no longer the voice of one person. It's the voice of many telling the story of your brand. How can you keep your blog current and ...
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