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4 Steps for Successful Social Media Training

4 Steps for Successful Social Media Training | Digital & Social Marketing | Scoop.it
With constant changes in social media settings and best practices, it's important to update your training regularly.
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Digital & Social Marketing
resource and interactive channel for all things social media
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Content Marketing: How to Surpass 90% of the Field in 90 Days

Content Marketing: How to Surpass 90% of the Field in 90 Days | Digital & Social Marketing | Scoop.it
Here you go, the most effective content marketing tip you can possibly ever hope to hear.
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Keep Them Fascinated: How To Discover Your Winning Difference as a Content Marketer - Copyblogger

Keep Them Fascinated: How To Discover Your Winning Difference as a Content Marketer - Copyblogger | Digital & Social Marketing | Scoop.it
In this episode of New Rainmaker, we look into what it takes to develop a fascinating position in your market. The answer might surprise you.
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Migrate Beyond Facebook. Make a Huge Impact on Smaller Niche Sites.

Migrate Beyond Facebook. Make a Huge Impact on Smaller Niche Sites. | Digital & Social Marketing | Scoop.it
Explore alternate networks and perhaps your marketing posts will create a bigger splash.
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Less Than Half of Snapchat's Users Are in the U.S.

Less Than Half of Snapchat's Users Are in the U.S. | Digital & Social Marketing | Scoop.it
Some may think that Snapchat could be a gold mine of revenue for millennial-focused marketing, but Emily White, chief operating officer at the mobile messaging app, acknowleged today that monetization efforts aren’t coming soon.
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Top Reasons to Work in Digital Marketing - DigitalAdBlog.com

Top Reasons to Work in Digital Marketing - DigitalAdBlog.com | Digital & Social Marketing | Scoop.it
Digital Marketing has become one of the top growth industries in the world economy. Here are the top reasons to work in digital marketing today.
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Four Visual Branding Techniques for Social Media

Branding used to be domain of Donald Draper types. But now anyone can build a strong visual brand.
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A Bigger Marketing Budget May Be an SLA Away

A Bigger Marketing Budget May Be an SLA Away | Digital & Social Marketing | Scoop.it
Marketing and Sales SLAs are often rewarded with bigger budgets. Here's why.
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The Social Media Advertising Guide for Twitter, Facebook and LinkedIn

The Social Media Advertising Guide for Twitter, Facebook and LinkedIn | Digital & Social Marketing | Scoop.it
Social media is an effective paid digital channel. Here's a look at social media advertising options and best practices for Twitter, Facebook and LinkedIn.
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Why All Your Employees Are the Social Marketers of the Future - AdAge.com

Why All Your Employees Are the Social Marketers of the Future - AdAge.com | Digital & Social Marketing | Scoop.it
Why All Your Employees Are the Social Marketers of the Future
AdAge.com
Dear social media pioneers: You have set a high bar for social media marketing, but now brands are catching up.
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10 Things That Make A Digital Strategist Geek Out

10 Things That Make A Digital Strategist Geek Out | Digital & Social Marketing | Scoop.it
Check out AIA Worldwide's take on what makes Digital Strategists geek out. You can also search and apply for digital jobs at our London-based agency.

Via AIA Worldwide
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A Practical Guide to Writing an Effective Social Media Policy

A Practical Guide to Writing an Effective Social Media Policy | Digital & Social Marketing | Scoop.it
Four key considerations to keep in mind when crafting a social policy for your organization.
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Is Content Marketing Worth the Squeeze? 61% of Consumers Prefer It

Is Content Marketing Worth the Squeeze? 61% of Consumers Prefer It | Digital & Social Marketing | Scoop.it
Think content marketing isn't worth your time? Think again, because data proves that your customers think so.
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A Day In The Life Of A Marketer 09/29/2014

A Day In The Life Of A Marketer 09/29/2014 | Digital & Social Marketing | Scoop.it
A Day In The Life Of A Marketer - 09/29/2014
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The Four Ms of Social Media That All Marketers Should Master

The Four Ms of Social Media That All Marketers Should Master | Digital & Social Marketing | Scoop.it
Amid all the complexities of software, tools and tracking, some basic principles dominate.
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The 7 Keys to List Posts that Are Worth Writing (and Reading) - Copyblogger

The 7 Keys to List Posts that Are Worth Writing (and Reading) - Copyblogger | Digital & Social Marketing | Scoop.it
Move beyond crummy, boring list posts and get your audience to take action with these seven smart approaches to creating fascinating, strategic content.
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How to Stream Google Hangouts On Air to Twitter and Facebook |

How to Stream Google Hangouts On Air to Twitter and Facebook | | Digital & Social Marketing | Scoop.it
Are you using Google Hangouts on Air? This article shows how to stream your next Google Hangout On Air to your Facebook and Twitter followers.
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How to add value to your content marketing

How to add value to your content marketing | Digital & Social Marketing | Scoop.it
How to improve your content marketing
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New B2B Content Marketing Research: Focus on Documenting Your Strategy

New B2B Content Marketing Research: Focus on Documenting Your Strategy | Digital & Social Marketing | Scoop.it
With a few additions to our yearly survey questions and fresh approaches to other questions, the key takeaway of our B2B content marketing research this year remains much the same: It pays to docum...
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A New Click Through Rate Study For Google Organic Results

A New Click Through Rate Study For Google Organic Results | Digital & Social Marketing | Scoop.it
Advanced Web Ranking has released a study showing fresh data on the click-through-rate from Google's organic search results. The data was taken from Google
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7 Tips for Driving Social Engagement

7 Tips for Driving Social Engagement | Digital & Social Marketing | Scoop.it
Everyday people share millions of significant moments on social media, and the challenge often facing brands is how to be included in these shared moments.After all, the voices of your customers and fans are the most powerful in telling your story to ultimately convert new customers. Here are seven tips for driving social engagement to do just that:
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4 Native Ads the Media's Talking About

4 Native Ads the Media's Talking About | Digital & Social Marketing | Scoop.it
Native advertising is perhaps the biggest trend in advertising.
According to a recent eMarketer report, spending on native ads on social sites alone is expected to increase from $3.1 billion to $5 billion by 2017.
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A Guide to Leading Social Media Marketing Across the C-Suite | 8020 Blog

A Guide to Leading Social Media Marketing Across the C-Suite | 8020 Blog | Digital & Social Marketing | Scoop.it
Who leads #socialmedia in an organization? @PeterFriedman explains: : http://t.co/wlhn10rJJp via @theCEOmagazine
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6 Ingredients for Your Next Perfect Social Media Post

6 Ingredients for Your Next Perfect Social Media Post | Digital & Social Marketing | Scoop.it
The posts that you share on Social Media are the key to increasing the engagement, traffic, and awareness of your brand online.
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Why You Should Care That Google Ended Its Mandatory Google+ Integration

Why You Should Care That Google Ended Its Mandatory Google+ Integration | Digital & Social Marketing | Scoop.it
The mass enrollment of all Google users into Google+ has been quietly discontinued. What does that change mean for marketers? Read the full article at MarketingProfs
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Why Authority Marketing Will Replace Reputation Management

Why Authority Marketing Will Replace Reputation Management | Digital & Social Marketing | Scoop.it
In today's business world, maintaining a good reputation is crucial for success. Moreover, thanks to the presence of social media and the speed in which news makes its rounds, ensuring your company...
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