On Thursday, LinkedIn became the latest in a stream of social networking companies, including Google+, Facebook and Twitter, to announce an update to its privacy policy.
Content - Larger companies may be less concerned about the direct correlation between content marketing efforts and deals. But, for the rest of us, it's critical. So, how do you gauge the ...
Even the most social-savvy business owners get caught up in the numbers game: counting and recounting likes, followers, etc. How to think beyond the stats.
Social Media - Some 67% of top brands are now using Instagram, reaching more than 100 million active monthly users on the network—a 500% increase in users since last year—according to a recent ...
You spend hours every week to craft the right tweets and Facebook posts. You're even pinning photos and graphics. But you're not getting results. One reason may be the time of day that you post.
Facebook is front and center of social media marketing these days, in so many marketing forums, that big companies are jumping online. They're using Facebook al (RT @RetireWithCarla: Social Media Marketing - 3...
The influential economist Albert O. Hirschman argues that customers can have a disciplining effect on companies and markets through their exit and voice behaviors.
A coy Ben Silbermann wasn’t saying much today about how he plans to incorporate advertising into Pinterest, the site he founded back in 2009. But it’s a good bet Pinterest advertising will be native-looking and centered on commerce.
2013 Social Media Marketing Industry Report: learn from more than 3000 marketers on how to focus your social media activities and what the rewards are.
Social devotion is on the rise among brands. In Q1 2013, Nike dominated the top 10 companies in the United States, thanks to avid tweeting among four different Nike handles.
Customer Relationships - In the show Undercover Boss, senior execs go undercover as frontline employees to see how the company is really doing and what customers experience. CMOs should try that, too—with these ...