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Putting the Social Back into Social Media: 40 Ways to Build a Loyal Audience | Copyblogger

Putting the Social Back into Social Media: 40 Ways to Build a Loyal Audience | Copyblogger | Digital & Social Marketing | Scoop.it
Your content could be truly useful and valuable, but without one critical element, you could find yourself writing to the wind for years ...
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Digital & Social Marketing
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15 Ways Social Media Enables Democracy

15 Ways Social Media Enables Democracy | Digital & Social Marketing | Scoop.it
social media enables democracy - This collection of speeches focuses on the different ways social media enables democracy in different parts of the world today. From playing a cruc...
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19 Excellent Guides to SEO Link Building

19 Excellent Guides to SEO Link Building | Digital & Social Marketing | Scoop.it
Contrary to articles and blog posts claiming link building is dead, the reality is that  it's not—as even Google's Matt Cutts has confirmed. But like SEO more generally, it has evolved. The days of...
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Top Content Marketing Mistakes Holding You Back - Business 2 Community

Top Content Marketing Mistakes Holding You Back - Business 2 Community | Digital & Social Marketing | Scoop.it
Business 2 Community Top Content Marketing Mistakes Holding You Back Business 2 Community Top Content Marketing Mistakes Holding You Back image eventige blog 1 2014 may not be over yet but we've already seen our fair share of content marketing...
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Benefits of Social Content Marketing

Benefits of Social Content Marketing | Digital & Social Marketing | Scoop.it
What can Content Marketing on Social Media do for Your Business?
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Differentiating the Customer Experience with Content Marketing? | CustomerThink

Differentiating the Customer Experience with Content Marketing? | CustomerThink | Digital & Social Marketing | Scoop.it
"Differentiating the Cust Experience with Content Marketing? -make sure you're relevant http://t.co/HkCz2WE2Dq #marketing #cmo #biz
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Why Nofollow Links Could Become the Redheaded Stepchildren of SEO

Why Nofollow Links Could Become the Redheaded Stepchildren of SEO | Digital & Social Marketing | Scoop.it
Nofollow links can be great for traffic, but are they leading us down a dangerous path where we can't trust anything we read online?
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What Doesn’t Work for a Social Media Strategy | THE SOCIAL CMO Blog

What Doesn’t Work for a Social Media Strategy | THE SOCIAL CMO Blog | Digital & Social Marketing | Scoop.it
You know what doesn’t work for a social media strategy? Not being social. It might sound like common sense, but all too often, being social is overlooked in a social media strategy.  It’s not
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4 Secrets to Multichannel Success

4 Secrets to Multichannel Success | Digital & Social Marketing | Scoop.it
Navigate the complex world of online marketplaces to find new customers and build your business.
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How to Make B2B Marketing Stories Bigger With Social Media Microcontent

How to Make B2B Marketing Stories Bigger With Social Media Microcontent | Digital & Social Marketing | Scoop.it
Storytelling in B2B doesn’t need to be restricted by character limits. Learn to develop a story that takes advantage of social media marketing tools.
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13 Google+ Tools to Improve Your Marketing |

13 Google+ Tools to Improve Your Marketing | | Digital & Social Marketing | Scoop.it
Use these tools tips to get Google+ analytics, drive traffic to Google+ with +Post Ads, segment your audience, integrate audio, and improved posts.
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30 Expert Marketers You Should Follow on LinkedIn and Twitter

Want to stay up on the latest and greatest marketing tactics? These are the people you should be following.
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5 Steps to Get Followers to Amplify Your Best Content Marketing

5 Steps to Get Followers to Amplify Your Best Content Marketing | Digital & Social Marketing | Scoop.it
Get your audience members excited about your content, and they'll do the hard part for you. The trick is to not get bogged down on the subject matter, and instead focus on context and execution. Cu...
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Marilyn Moran's curator insight, September 17, 8:27 PM

Gotta love the social media rush hour!

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Use These 3 'Cs' for More Popular, Engaging Content

Use These 3 'Cs' for More Popular, Engaging Content | Digital & Social Marketing | Scoop.it
Simply signing up to play the game of content marketing and becoming an all-star are entirely different matters. As a marketer, the best way to learn how to create engaging content is to study the ...
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Timing is everything in Social Media

Timing is everything in Social Media | Digital & Social Marketing | Scoop.it
Find out why Timing, when it comes to social media, can be one of the most important keys to success!
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6 Crucial Link Building Strategies to Drive Quality Traffic

6 Crucial Link Building Strategies to Drive Quality Traffic | Digital & Social Marketing | Scoop.it
Here are the six most important factors that will guide your link-building strategy and help you choose the perfect immediate tactics to implement on your website.
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Social Media Users Are More Charitable Than You Might Think

Social Media Users Are More Charitable Than You Might Think | Digital & Social Marketing | Scoop.it
LinkedIn users may be the most charitable of social media users, according to new survey data.
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How to Use Social Psychology to Improve Your Marketing |

How to Use Social Psychology to Improve Your Marketing | | Digital & Social Marketing | Scoop.it
Are you planning a social media campaign? Discover the social psychology concepts used by ALS to achieve overwhelming success and how you can use them.
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Why We Should Take the Brand out of Branded Content

Why We Should Take the Brand out of Branded Content | Digital & Social Marketing | Scoop.it
Legions of marketing and communication professionals had their training during the era of mass communication, resulting in the belief that the best way to attract attention is to talk long and hard...
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Twitter to Filter its Feed for Relevance; What it Means for Brands and Publishers « iMediaConnection Blog

Twitter to Filter its Feed for Relevance; What it Means for Brands and Publishers « iMediaConnection Blog | Digital & Social Marketing | Scoop.it
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THE SOCIAL-COMMERCE REPORT: Social Networks Are Driving More Online Sales And Influencing Offline Purchases

THE SOCIAL-COMMERCE REPORT: Social Networks Are Driving More Online Sales And Influencing Offline Purchases | Digital & Social Marketing | Scoop.it
New efforts from Facebook and Twitter should help drive up social commerce conversion rates.
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Online Video Marketing Must Be Directed By A Content Strategy

Online Video Marketing Must Be Directed By A Content Strategy | Digital & Social Marketing | Scoop.it
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Report: In mobile, color matters - Mobile Marketing - BizReport

Report: In mobile, color matters - Mobile Marketing - BizReport | Digital & Social Marketing | Scoop.it
Are you using the right color palette in your mobile campaigns? If not, you could be missing a chance to engage consumers. According to new data out from Todacell, color matters for mobile marketers. Their research shows brighter, more energetic colors are most important for poorer countries while muted colors are more important for wealthier countries.
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37 Point Checklist: How to Create Content That Will Increase Your Traffic by Tomorrow Morning

37 Point Checklist: How to Create Content That Will Increase Your Traffic by Tomorrow Morning | Digital & Social Marketing | Scoop.it
Have you ever wondered if the content you are writing sucks? If no one likes your content, you won’t get any social shares, linkbacks, or traffic. Whet
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New Twitter Audience Manager Tool Enables Targeting By Mobile Number & App ID

New Twitter Audience Manager Tool Enables Targeting By Mobile Number & App ID | Digital & Social Marketing | Scoop.it
Twitter today announced an update to its self-service advertising dashboard that gives advertisers more tools to manage targeted campaigns. "The new audien
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The New Pinterest Analytics Tool: How To Use It for Business |

The New Pinterest Analytics Tool: How To Use It for Business | | Digital & Social Marketing | Scoop.it
Do you want to measure your Pinterest efforts? This article shows how the new Pinterest Analytics features help get the most out of Pinterest marketing.
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