Personnal Branding
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Les règles d'or du community management

Les règles d'or du community management | Personnal Branding | Scoop.it

Infographie les règles d'or du community management


Via Tolokonnikoff - Seratoo , EASI-ie, Jean-Frédérick Deliège, Philippe Crêteur, Pierre Wouters
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Antoine Gravet's curator insight, January 22, 2014 6:50 AM

Comment doit se comporter un Community Manager? quelles sont les valeurs qu'il veut transmettre, ou que la marque veut transmettre?  quelques règles à respecter et d'autres à adapter ou modifier, pour devenir un expert du métier!

Eric Roux's curator insight, January 22, 2014 9:23 AM

Quelques conseils et bonnes pratiques pour les Community Managers.

Personnal Branding
Créer et maintenir son image sur les réseaux sociaux
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La culture digitale cela s'apprend... et voilà comment

La culture digitale cela s'apprend... et voilà comment | Personnal Branding | Scoop.it

Diffuser la culture numérique dans son entreprise ne se limite pas à former aux nouveaux outils. Ils faut aussi sensibiliser aux nouveaux modèles et repenser les organisaitons.
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À quoi ressemble un manager digital en 2016 ?

À quoi ressemble un manager digital en 2016 ? | Personnal Branding | Scoop.it
Œuvrant au sein du département commercial et communication, le manager digital a pour objectif de mener une stratégie numérique pertinente. En effet, afin de promouvoir la marque, il se doit de mettre en place des plans d’action.
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Moi, ma vie, mon CV - Personal branding : visibilité ou efficacité ? | Le Cercle Les Echos

Moi, ma vie, mon CV - Personal branding : visibilité ou efficacité ? | Le Cercle Les Echos | Personnal Branding | Scoop.it

LE CERCLE. « Dans le futur, chacun aura droit à 15 minutes de célébrité ». Andy Warhol annonçait, dès 1968, les travers d’une société médiatique aussi prompte à célébrer des inconnus qu'à les faire retomber dans l’oubli le plus complet. Qu'aurait-il ajouté s’il avait connu le développement de la télé-réalité et de ses candidats, de l’internet, des médias sociaux et du personal branding ?


Via Bruno TRITSCH
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Personal Branding | Social Media Today

Personal Branding | Social Media Today | Personnal Branding | Scoop.it

Personal branding is a new imperative, a survival tactic in today's business world. This article traces its history—from Tom Peters to Dan Schawbel to Michael Hyatt. An infographic presents 26 vital tips: The Complete A to Z Guide to Personal Branding.

 

I’m a brand. You’re a brand. Tom, Dick and Harry? Brand, brand, and brand. 

 

But Tom started it. Yes, I'm talking about Tom Who-Wrote-a-Ridiculous-Number-of Non-Fiction-Best-Sellers Peters.

It was 1997. The web was just a baby. Maybe you were too. I was no baby, but I was practicing personal branding. I just didn’t know it. I had started my business just two years prior, so I was brand-building semi-obliviously.

 

In an edition of Fast Company magazine, in an article titled, “The Brand Called You,” Tom Peters declared it a brand new world. He wrote, “To be in business today, our most important job is to be head marketer for the brand called You.”

 

Seven paragraphs later, he said, “The web makes a case for branding more directly than any packaged good or consumer product ever could.”

 

Then he made a bit of a crystal ball statement. “When everybody has email and anybody can send you email, how do you decide whose message you’re going to read and respond to first and whose you’re going to send to the trash unread? The answer is personal branding.”

Then he hung up his dial-up modem and kept writing.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, April 13, 2014 5:17 PM

A very useful guide to #personalbranding from A to Z by Barry Feldman. Put a copy on your bulletin board! Refer to it often.

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Personal Branding et Growth Hacking : 5 conseils pour augmenter sa visibilité ?

Personal Branding et Growth Hacking : 5 conseils pour augmenter sa visibilité ? | Personnal Branding | Scoop.it
Depuis peu, le terme "Growth Hacking" fait son apparition. Cette pratique utilisée au départ par les startups pour se développer rapidement et se faire connaître, se déploie de plus en plus dans toute l'économie. Mais à quoi ça sert le growth hacking ?

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Les 5 étapes pour débuter son Personal Branding… - ConseilsMarketing.fr

Les 5 étapes pour débuter son Personal Branding… - ConseilsMarketing.fr | Personnal Branding | Scoop.it
  C’est déjà tout simplement prendre la bon réflexe de ne plus de présenter au travers d’une fonction ou d’une entreprise (Bonjour, je suis Fred et je travaille chez YYY).   En effet cette identité ne vous appartient pas… il …

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Why Personal Branding Is Essential To Career Success

Why Personal Branding Is Essential To Career Success | Personnal Branding | Scoop.it
Creating a strong personal brand for yourself establishes you as a natural leader and opens doors.

Via Ronald Bannon MBA, C.Adm., FCMC
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Ronald Bannon MBA, C.Adm., FCMC's curator insight, July 19, 2015 10:24 AM

At this point, it’s established that personal branding is important for a number of reasons. It provides a clear focus for personal development while establishing yourself as a thought leader. It also works wonders for career success, allowing individuals to pursue whatever it is that they’re passionate about. The mutual relationship between career success and personal branding is a truly unique dynamic that, when understood, has the potential to launch a person to new heights.

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Personal Branding In The Trust Brand Economy

Personal Branding In The Trust Brand Economy | Personnal Branding | Scoop.it

Personal Branding In The Trust Brand Economy http://t.co/puFW14wpnB


Via Stefano Principato
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2DiFore Marketing Solutions's curator insight, August 17, 2015 7:53 AM

Monday thoughts ~ How was your weekend folks? Our Visionary Diva & Owner reconnected with a colleague while "beaching it" with her sister. This colleague discussed how things have changed in the "personal connection" of networking. Some of us of a certain age built our personal brand one connection at a time, how have you created your PERSONAL BRAND? We will be curious to hear your thoughts, that is our challenge to you today!

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Personal Brand Plan Model

A sequential path to define your personal marketing plan and then develop your own personal brand to help freelancers, consultants and professionals.

Via Stefano Principato
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SENAME Interactive's curator insight, April 17, 2015 7:40 PM

An excellent plan if you are looking to start mapping out your personal brand strategy

Sisy Orobitg's curator insight, July 26, 2015 1:25 PM

Personal branding is not just for C Level Executives.  What does your personal branding say about you?


Working to establish my own personal branding!

Anuj Saxena's curator insight, September 4, 10:33 AM
Personal branding lesson form Steprincipato for soloprenures.
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Le SEO en une infographie

Le SEO en une infographie | Personnal Branding | Scoop.it
Cette infographie SEO récapitule les points principaux qui impactent le référencement d'un site web.
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How to Create Customized LinkedIn Backgrounds

How to Create Customized LinkedIn Backgrounds | Personnal Branding | Scoop.it
Do you want to stand out on LinkedIn? In this article, you'll learn an easy, effective way to create a one-of-a-kind, customized LinkedIn background image.

Via Stefano Principato
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Le Personal branding au service des organisations, le guide de A à Z - Infographie

Le Personal branding au service des organisations, le guide de A à Z - Infographie | Personnal Branding | Scoop.it

Fédérer, inspirer, aligner, impliquer, donner du sens, créer de la loyauté, être reconnu sont quelques des avantages du Personal Branding au service du leadership et des organisations.

Cette infographie vous guidera de manière simple et efficace. Bonne lecture  #PersonalBranding #Leadership
Fédérer, inspirer, aligner, impliquer, donner du sens, créer de la loyauté, être reconnu sont quelques des avantages du Personal Branding au service du leadership et des organisations. Cette infographie vous guidera de manière simple et efficace. Bonne lecture :-)


Via Damien Colmant
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Damien Colmant's curator insight, November 24, 2014 8:35 AM

Fédérer, inspirer, aligner, impliquer, donner du sens, créer de la loyauté, être reconnu sont quelques des avantages du Personal Branding au service du leadership et des organisations.

Cette infographie vous guidera de manière simple et efficace. Bonne lecture 

 #PersonalBranding #Leadership

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Personal branding... la valorisation de l'image de soi que l'on donne aux autres

Personal branding... la valorisation de l'image de soi que l'on donne aux autres | Personnal Branding | Scoop.it
Le personal branding est un concept qui n’est pas vraiment neuf, il a été…

Via Damien Colmant
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Damien Colmant's curator insight, January 13, 2015 2:53 PM

Se faire connaître et reconnaître pour qui on est réellement est l'enjeu auquel le Personal Branding répond. Excellent article d'Olivier Moch!

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Les 4 compétences clefs pour être à l’aise avec le digital

Les 4 compétences clefs pour être à l’aise avec le digital | Personnal Branding | Scoop.it
Pour Alexia De Lussy, chef de projet Unow, le numérique a modelé une nouvelle culture, en constante mutation.
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Personnal Branding : les 4 fondamentaux pour être désirable sur les réseaux sociaux

Les réseaux sociaux ont pris tellement d'importance aujourd'hui qu'il est quasi impossible de ne pas y être présent. Quand c'est le cas, cela devient même suspect pour certains. Savoir se présenter sur les réseaux sociaux est donc essentiel.
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Personal branding : publier pour développer son image

Personal branding : publier pour développer son image | Personnal Branding | Scoop.it
Dans la panoplie des munitions à disposition du personal branding moderne, la publication tient une place à part. De l’article pour la...

Via Olivier JADZINSKI
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How can Personal Branding Benefit your Career?

How can Personal Branding Benefit your Career? | Personnal Branding | Scoop.it

We all know that job seeking can be one of the most frustrating tasks in our career. Compiling a CV and typing up dreadful cover letters can take up all of your free time, with the result of being ignored by over 90% of the perspective employers.


But whose fault is it?


For once, try to switch perspective. Try to think like a recruiter.


Via The Learning Factor
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The Learning Factor's curator insight, May 16, 2013 9:14 PM

Go Brand Yourself was uploaded on SlideShare on Sunday, and in less than 5 days it received more than 20.000 views. This seems to suggest that Personal Branding can really work, not only in job seeking, but also in boosting your online presence.

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How To Measure Your Personal Branding Success On LinkedIn - MarketingThink | #TheMarketingAutomationAlert

How To Measure Your Personal Branding Success On LinkedIn - MarketingThink | #TheMarketingAutomationAlert | Personnal Branding | Scoop.it
Here are five ways to measure the success of your personal branding strategy on LInkedIn.


Digest...


-- >  Get Your LinkedIn Profile to Show Up On Search More. The more times that your LinkedIn profile show up in search; the chances that you will be found are increased!  Keeping your profile’s headline, summary, and job experience current and refreshed with relevant key words will increase the amount of times that you will show up in search. 

-- >  Increase The Potential Reach Of Your Personal Brand And LinkedIn Profile. More daily updates and LinkedIn Group updates will increase your potential brand impressions. When you send out a LinkedIn update more than your followers see you message.

-- >  Increase The Amount Of Times Your LinkedIn Profile Is Viewed And Considered. Many things affect profile views, ranging from who you just met at a conference to the quality of content that you distribute on LinkedIn. When your weekly profile views increase on an ongoing basis, then you know you are likely doing something right on LinkedIn.

-- >  Increase The Amount Of Expertise LinkedIn Endorsements That You Receive. When your network sees regular updates with great content, then you are likely to come to mind when they have the chance to give you a Skills and Expertise endorsement. Skills & Expertise endorsements are a key driver that impacts your search results, ranking your higher based on the amount of endorsements that you maintain.

-- >  Increase The Amount Of LinkedIn Invites You Receive. Your inside-LinkedIn activity and your outside-LinkedIn activity, such as thought-leader blogging, speaking or networking, should lead to an increased amount of people who want to connect with you on LinkedIn.

 

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Via marketingIO
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marketingIO's curator insight, October 20, 2013 8:33 PM

The easiest ones to tackle: endorsements and invites. Endorse others and they will reciprocate.

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5 Personal Branding Strategies Every Entrepreneur Needs to Know

5 Personal Branding Strategies Every Entrepreneur Needs to Know | Personnal Branding | Scoop.it
Every entrepreneur will tell you that it takes hard work and persistence to be successful.

Via Skip Boykin
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How to create a personal brand, and why you should

How to create a personal brand, and why you should | Personnal Branding | Scoop.it

The concept of having a personal brand can be intimidating. It seems like only famous people have a shot at establishing one, since their names are already well


Via Stefano Principato
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Draw your future

A visual summary of 'Draw Your Future'- a TED talk by Patti Dobrowolski


Via Stefano Principato
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Creating your personal brand

Creating your personal brand - talk by Anand Pillai Submitted to Prof. Sameer Mathur


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Personal Branding : 8 questions-clés pour savoir comment faire progresser votre personnal branding

Personal Branding : 8 questions-clés pour savoir comment faire progresser votre personnal branding | Personnal Branding | Scoop.it
Votre différence, c’est votre force. Mais quelle est-elle ? La démarche de Personal Branding vous révèle à vous-même et aux autres dans vos sphères pro, perso et bien sûr en réseau. Pour faire progresser votre marketing personnel, suivez le guide...

Via Jean-Pierre Blanger
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How to Create in 9 Steps Your Personal Branding Strategy

How to Create in 9 Steps Your Personal Branding Strategy | Personnal Branding | Scoop.it
I think personal branding in a transparent environment is important, it sets you apart from the rest and depending on how you brand yourself.

Via John Dalziel, Leen Vanroelen, Pantelis Chiotellis
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T's curator insight, May 11, 2015 11:45 AM

The positives would be, the pictures, it was easy to follow, and the steps were clearly layer out. The negative would be, the Infograph seems more focused on the pictures themselves than the explanation.

Kelly Hoffman's curator insight, October 28, 2015 5:16 PM

Great infographic summarizing how to build your personal brand...

Stefano Pinoli's curator insight, April 4, 5:20 PM

eReputation is one thing learners are not fully aware of and, as practitioners, it's important we raise their awareness. 

This post provides resources that can be used to improve the eReputation of  our learners.

NOTE: They must not forget the damage friends can cause, especially via SocialMedia.

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Comment le dirigeant peut-il valoriser son entreprise par le Personal Branding ? | Pellerin Formation

Comment le dirigeant peut-il valoriser son entreprise par le Personal Branding ? | Pellerin Formation | Personnal Branding | Scoop.it
Cet article a pour but de vous guider dans la mise en place d'une stratégie de Personal Branding.

Via Damien Colmant
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Damien Colmant's curator insight, December 11, 2014 6:47 AM

Voici quelques bonnes pratiques afin d'utiliser ses présences personnelles sur le web à des fin de promotion d'activités professionnelles.