Communications 4 Development
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No Photoshop? No Problem: 10 Visual Content Tools for Beginners

No Photoshop? No Problem: 10 Visual Content Tools for Beginners | Communications 4 Development | Scoop.it
Learn about tools you can use to design almost all of your marketing materials.

Via Brian Yanish - MarketingHits.com
Faumuina Felolini Maria Tafuna'i's insight:

Photo editing simply. Am already using Canva and will try these others esp the infographic tool.

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Christina McCale's curator insight, January 15, 2015 2:29 PM

Visual is just too important to ignore... if you find a reasonably priced good source or tool - use it. http://goo.gl/4hdJZA

Alfredo Corell's curator insight, January 18, 2015 2:23 PM

Design isn't something that every marketer feels comfortable doing, but the reality is every one of us will need to design something at some point in our careers. Whether it's a website, some sales collateral, or an ebook, there will be some design expertise required to finish the project.

Nedko Aldev's curator insight, June 29, 2015 9:30 AM

add your insight...

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Bees Are More Crucial to Modern Agriculture Than Fertilizer

Bees Are More Crucial to Modern Agriculture Than Fertilizer | Communications 4 Development | Scoop.it
So here's hoping they don't all die. (Bees are more crucial to modern agriculture than fertilizer http://t.co/HWhPz2XA2Z via @motherboard)
Faumuina Felolini Maria Tafuna'i's insight:

Invest in keeping bees alive to keep our food systems going rather than pesticides that are slowly killing all of us. 

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Environment and Natural Resouces Series No. 4

Faumuina Felolini Maria Tafuna'i's insight:

Certified vs non-certified - an organic paradigm

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#MOOCs in Africa | A World Bank Blog on #ICT use in Education

#MOOCs in Africa | A World Bank Blog on #ICT use in Education | Communications 4 Development | Scoop.it

Via Ana Cristina Pratas
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Ana Cristina Pratas's curator insight, April 13, 2013 1:04 PM

With support from the World Bank, a new pilot initiative in Tanzania is seeking to incorporate Coursera offerings as part of a broader initiative to help equip students with market-relevant IT skills. Employers in Tanzania complain that there is a mismatch of skills in the local labor market. Many jobs go unfilled because there are deficits of people with the relevant skills in the local market. There is a growing need for IT and ICT knowledge and skills necessary meet growing demand for technically skilled workers across Tanzanian corporations. For this and other reasons, Tanzania is trying to improve the quality of its higher education system. Currently a very small number of highly capable African students go abroad to meet their related educational and training needs. At the same time, Tanzania is hoping to improve its capacity to attract high caliber students from across the region to study at Tanzanian universities. What, then, to do?

anagn's curator insight, April 13, 2013 5:21 PM

Con el apoyo del Banco Mundial Coursera llevará las MOOCs a África

Gilles Le Page's curator insight, April 14, 2013 4:06 AM

Avec le soutien de la Banque mondiale, un projet pilote offre les MOOCs de Coursera à des étudiants Tanzaniens

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Virgin Coconut Oil Can Help Cure Arthritis

Virgin Coconut Oil Can Help Cure Arthritis | Communications 4 Development | Scoop.it
Virgin coconut oil, prepared using the wet-milling method and heat, can cure acute arthritis, sid researchers in India. A few researchers in India have conducted a study to prove that the antioxidants in virgin coconut oil reduces inflammation causing arthritis more effectively than pharmaceutical drugs and medicines.
Faumuina Felolini Maria Tafuna'i's insight:

Study: virgin coconut oil can cure acute arthritis. #foodismedicine #wibdi 

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13 Must-Have Items to Pack for a Social Media Conference

13 Must-Have Items to Pack for a Social Media Conference | Communications 4 Development | Scoop.it

what to put in your bag before you leave for a conference if you are the social media person.

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What is Quality Content and How to Help Your Clients Create It

What is Quality Content and How to Help Your Clients Create It | Communications 4 Development | Scoop.it

We all know how essential quality website content is. However, continually producing content that meets high quality standards while still meeting performance goals can become an overwhelming challenge when working with clients who haven’t yet jumped on the content marketing bandwagon.

Here are three major problems that must be overcome before your clients can create content that not only captures attention, but also holds that attention and uses this engagement to convert customers. 

An unclear definition of quality: If I had a dime for every blog post that advised firms to create quality content, I could outspend the federal government. But, if I had a dime for every post that defines quality content and clearly explains how  to create it… well, I’d have trouble affording a daily cup of coffee. If we don’t understand what quality is, how can we produce it?Content indifference: For the vast majority of small and midsize firms, it’s all they can do to keep up with the day-to-day work flow. Few have the luxury of on-staff writers. On top of that, many such firms are sales-driven, so coaxing a marketing story out of them can be like pulling teeth — and at times, more painful.Poor content creation processes: Agencies like to complain about clients in regard to this point; but truth be told, we don’t always do a very good job of helping clients through the content production process.

Our agency has been working hard on our own efforts to overcome these barriers to quality, so here I’ll share what we’ve learned, as well as a few techniques that have been helping us improve our results.


Via Russ Merz, Ph.D.
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Russ Merz, Ph.D.'s curator insight, April 13, 2013 10:24 AM

Excellent guidelines for the development of content that will help build the brand. The definition of quality content is very useful and often hard to find in the many articles about content marketing.