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Communication narrative & Storytelling
Tout pour raconter une histoire!...@Backbook sur Twitter
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Cellules | Interactive storytelling

Cellules | Interactive storytelling | Communication narrative & Storytelling | Scoop.it
Site de l'agence Cellules, studio de création multimédia : web + design + films

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« Apocalypse » ravive la Grande Guerre en couleurs

« Apocalypse » ravive la Grande Guerre en couleurs | Communication narrative & Storytelling | Scoop.it
Faut-il mettre les images d’archives en couleurs ? Un procédé de plus en plus courant, repris dans la série « Apocalypse », sur la première guerre mondiale, diffusée sur France 2 à partir du 18 mars.

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Visual Storytelling, How to Use Visuals, Videos and Social Media

Visual Storytelling, How to Use Visuals, Videos and Social Media | Communication narrative & Storytelling | Scoop.it
Social Media Marketing Podcast 83, in this episode Ekaterina Walter shares why visual storytelling is important for your business and how to get started.

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Sri's curator insight, March 10, 1:06 PM

One important skill entrepreneurs require is to communicate well with customers, business partners and funders. Blogs and social media are fast becoming key to such engagement. 

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Théorie du flow et webdocumentaires


Via Davduf, Catherine Ricoul, Jindra Kratochvil, Catherine Pascal, RencontreDesCultures
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Davduf's curator insight, February 16, 1:35 PM

Une présentation de Florent Maurin à propos de sa «théorie du flow dans le webdoc. Où comment tout doit servir la narration et l'engagement du spectateur

mirmilla's curator insight, February 17, 2:13 AM

Interesting presentation on one of the favorite Florent Maurin themes 

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Créativité et Communication

Créativité et Communication : étude de cas "Storytelling"
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L'utilisation de l'ebook dans la narration transmédia (3/3)

L'utilisation de l'ebook dans la narration transmédia (3/3) | Communication narrative & Storytelling | Scoop.it
Les jours passent, et je n'ai toujours pas fini de vous parler de la narration transmédia. Rassurez-vous, l'article d'aujourd'hui sera le dernier consacré au sujet. Après avoir donné une définition...

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The Science behind viral stories on the Web

The Science behind viral stories on the Web | Communication narrative & Storytelling | Scoop.it

"When Jonah Berger was a graduate student at Stanford, in the early aughts, he would make a habit of reading page A2 of the Wall Street Journal, which included a list of the five most-read and the five most-shared articles of the day. “I’d go down to the library and surreptitiously cut out that page,” he recalls. “I noticed that what was read and what was shared was often different, and I wondered why that would be.” What was it about a piece of content—an article, a picture, a video—that took it from simply interesting to interesting and shareable? What pushes someone not only to read a story but to pass it on?"


Via Gregg Morris, Guillaume Decugis, Catherine Pascal
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APIntd's curator insight, March 10, 1:42 PM

Une (petite) leçon à garder en tête pour la diffusion d'information

Jody MacPherson's curator insight, March 10, 2:36 PM

I think this sums up social media quite nicely:

"The irony, of course, is that the more data we mine, and the closer we come to determining a precise calculus of sharing, the less likely it will be for what we know to remain true. "


Welcome to reality. 

Atul's curator insight, March 27, 3:54 AM

Good Read

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Resonate | Duarte

Resonate |  Duarte | Communication narrative & Storytelling | Scoop.it
Duarte creates presentations and offers training based on our unique VisualStory™ methodology, which applies storytelling and visual thinking to craft persuasive communications designed to shift audience beliefs and behaviors
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Open Thinking Wiki

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Digital storytelling - EduTech Wiki

Digital storytelling - EduTech Wiki | Communication narrative & Storytelling | Scoop.it
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TOM, Travel On Move – Le tourisme à l’ère du storytelling

TOM, Travel On Move – Le tourisme à l’ère du storytelling | Communication narrative & Storytelling | Scoop.it

Bel article avec 


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BeerBergman's curator insight, February 26, 8:30 AM

Bel article avec de belles vidéos pour illustrer les propos : celui du storytelling, pour tisser un vrai lien entre touriste et la destination. A explorer !

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Slidedocs | Duarte

Slidedocs |  Duarte | Communication narrative & Storytelling | Scoop.it
Duarte creates presentations and offers training based on our unique VisualStory™ methodology, which applies storytelling and visual thinking to craft persuasive communications designed to shift audience beliefs and behaviors
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5 Free Tools For Online Video Editing

5 Free Tools For Online Video Editing | Communication narrative & Storytelling | Scoop.it
Storytelling. Videos are the preferred canvas for the digital storytellers of today. Videos as opposed to any other medium, blunts the imagination and gives it to you direct. A picture postcard can convey just so much about your latest vacation. Put your joy on a video and give your family and friends a more immersive…
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Où sont les vulgarisatrices ?

Où sont les vulgarisatrices ? | Communication narrative & Storytelling | Scoop.it

Il est d’usage de souligner la trop faible part des femmes en sciences, surtout lorsqu’on s’élève dans la hiérarchie. Mais encore plus rares sont les femmes scientifiques qui parlent de science dans les médias.


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The Power to Connect Through Visual Storytelling

The Power to Connect Through Visual Storytelling | Communication narrative & Storytelling | Scoop.it

"Consumers are faced with more social media channels and messages than ever before, resulting in a challenging environment for marketers to stand out and drive awareness and action around desired messages and campaigns. With the average consumer attention span now between 2.8-8 seconds, curating snackable pieces of content into a visual story has emerged as a powerful strategy."


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Gregg Morris's curator insight, March 13, 4:20 AM

Looks promising...

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▶ We're All Storytellers - YouTube

"We all love stories. We're born for them," says filmmaker Andrew Stanton ("Finding Nemo," "Toy Story," "WALL-E") in this video that celebrates everyone who'...

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Digital Storytelling: a Marriage of Old and New

Digital Storytelling: a Marriage of Old and New | Communication narrative & Storytelling | Scoop.it
Storytelling is an ancient form of communication. Older than the written word, it has been a form of human expression for as ...
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Vidéo Storytelling : Les Îles Canaries et le projet ... - Etourisme.info

Vidéo Storytelling : Les Îles Canaries et le projet ... - Etourisme.info | Communication narrative & Storytelling | Scoop.it
Il n'y a plus besoin de vous convaincre quant à la pertinence et l'intérêt du médium vidéo dans le tourisme ? Il vous manque une dose d'inspiration mais vous souhaitez absolument vous lancer dans une nouvelle aventure de vidéo storytelling ...

Via Catherine Pascal
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La narration transmédia pour une mise en récit du territoire

Formation de Nathalie Paquet du 13/02/14 pour la session de formation "Producteur transmédia"pour le CRDP de Besançon

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A History and Future of Collaborative Storytelling - Scott Walker

A History and Future of Collaborative Storytelling - Scott Walker | Communication narrative & Storytelling | Scoop.it
An un-scientific, non-comprehensive, and not-at-all objective overview of the rise of collaborative storytelling.
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VIDEO. Steve Jobs : le discours culte de Stanford

VIDEO. Steve Jobs : le discours culte de Stanford | Communication narrative & Storytelling | Scoop.it
Le 12 juin 2005, le fondateur d'Apple racontait "les trois histoires de sa vie" devant les jeunes diplômés de l’université américaine. Un leçon de vie mémorable.
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SMC France - Social Media Club France | Blog | Le Storytelling Digital : formes émergentes, nouveaux métiers, business models

SMC France - Social Media Club France | Blog | Le Storytelling Digital : formes émergentes, nouveaux métiers, business models | Communication narrative & Storytelling | Scoop.it
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Revisitez le Storytelling de votre marque avec Twitter !

Revisitez le Storytelling de votre marque avec Twitter ! | Communication narrative & Storytelling | Scoop.it
  Créé le 21 mars 2006 par Jack Dorsey, et lancé en juillet de cette même année, Twitter, par son système de micro-blogging en 140 caractères est rapidement devenu, avec Facebook et Google+, l...
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Audiobooks and the Return of Storytelling

Audiobooks and the Return of Storytelling | Communication narrative & Storytelling | Scoop.it
We shouldn’t regard reading a book as more serious than hearing it out loud.
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Is brand storytelling really about storytelling?

Is brand storytelling really about storytelling? | Communication narrative & Storytelling | Scoop.it
Storytelling is quite the buzzword these days. Shane Snow even predicted storytelling would be the #1 business skill of the next 5 years. I’ve become i

Via Karen Dietz
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Karen Dietz's curator insight, February 25, 1:36 PM

What a great piece this is! Written by Keith Nerdin, it tackles whether all the buzz about storytelling and branding really makes sense. Nerdin takes a very common sense approach to this question and his conclusions are spot on.


What I also appreciate is that Nerdin approaches this question from a beginner's mind. He admits he is new to the biz storytelling world. As a result, his discussion and insights are very refreshing.


Too often those new to the field simply parrot what has already been said. Not Nerdin. He's put a lot of thought into the topic of story branding and is not afraid to share these with us.


This is a well written post that I think you will enjoy. And learn from. I won't spoil the ending for you but will tell you his words cut through all the hype out there.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

oconnorandkelly's curator insight, February 26, 10:46 AM

Tremendous read ..... please do.

Barbara Ganley's curator insight, February 28, 6:50 AM

Exactly...