CommThe most shared post on Forbes in the last 6 months was Mentally Strong People: The 13 Things They Avoid by Cheryl Conner. This post has been shared or liked almost a million times in the last 6 months. So why did this post get so much attention and resharing?
How should content be written in 2014's web?
"This article with a balance of personal interest and business interest, set out in a skimmable article in a list format, ticked all the boxes."
While the history of communication until the end of the previous century has only been focusing on enlarging the distribution to a few published or broadcasted content creators, we now live in information overload where content curators can be the new super heroes.
Attention gamers: you win. The folks at Redmond infuriated many when it revealed that the Xbox One would come with a long list of potential caveats -- there was the automated 24 hour check-in to keep the console in playable condition, and the...
Dans la discussion sur le mariage pour tous, pour ne pas enflammer l'hémicycle, les élus PS interviennent peu en séance. Et confient donc leurs commentaires sur le réseau social... quitte à fâcher l'UMP.
What can media do? I was driving on the highway and spotted a billboard. It was your average, run of the mills, type of billboard. It could have been for a local restaurant, something from the tourism council, a car...
"We're at a point in time where social media, content marketing and more will blur away into the world of context through connected devices and individuals." - Mitch Joel
Three of the most important trends in email marketing right now are personalization, triggered messaging, and rendering techniques. These were the trends that we led off with in our annual Best of the Email Swipe File report this year, and reader reaction has confirmed that we were on the right track.
"Did you figure out the common thread? It’s that all these emails connected in some way to another channel, whether it was a store, mobile app, or blog. In other words, all these emails are cross-channel campaigns.
We thought seriously about making Cross-Channel a category, but ultimately decided that while brands have a way to go in terms of de-siloing, cross-channel marketing is well on its way toward being the status quo."
The mobile payment system that has revolutionised business and banking in sub-Saharan Africa is to come to Europe as Vodafone seeks to spread the popular digital currency outside emerging markets. Vodafone has acquired an e-money licence to operate
Les étudiants du MIT veulent créer un langage universel en .GIF ! Gizmodo Nous en sommes les fervents défenseurs et soutenons pleinement le travail de ces étudiants du MIT qui escomptent créer un langage universel à partir de fichiers en format .GIF.
Lundi 21 janvier 2013, « La Croix » présentait sa nouvelle formule (édition papier et site Internet) et les résultats du sondage annuel TNS Sofres sur la confiance que les Français accordent aux médias.