Communication and Information Management
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Communication and Information Management
Audio and video interviews, lectures and presentations on communication and information management. Topics include authoring, documentation, information flow, content management, and project management. Index by connexions • international professional communication journal | revista de comunicação profissional internacional (ISSN 1647-2373)
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Cherryleaf, "Interview with Sarah O'Keefe: Business Case for DITA" [Part 1/4]

Description. "This is an edited version of a transatlantic interview we carried out with Sarah O'Keefe, CEO of our US partner Scriptorium Inc., on DITA. We discussed a range of topics relating to DITA, but these clips focus on the business case for DITA - why and when it makes sense to move to this standard for producing documentation."


Part 1/4 - http://youtu.be/7AJfZALHr8U

Part 2/4 - http://youtu.be/i2q0BMTBRl8

Part 3/4 - http://youtu.be/UXSrHNynyBg

Part 4/4 - http://youtu.be/thUylZ3FaDM


Keywords. DITA, content re-use, localization, incremental publishing, ROI


Type. Interview | Format. Video | Language. en

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Timothy Coombs, "Social media and crisis management"

Description. "Professor Timothy Coombs talks about the relations between social media and crisis communication. He shows some of the aspects that a communicator in a company should be aware of when communicating online, both before and during a crisis situation. Furthermore he explains the dos and donts for companies online."

Keywords. Social media, Crisis communication, Crisis management, Online communication, Reputation, Credibility

Type. Presentation | Format. Video | Language. en


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Sophie Hurst, "Local is Global: Effective Multilingual Web Strategies"

Sophie Hurst, "Local is Global: Effective Multilingual Web Strategies" | Communication and Information Management | Scoop.it

Description. Web on-the-go is now an everyday reality. It touches all of our lives from the moment we wake, to our commute, from work to an evening out on the town. This reality presents both an opportunity and an incredible challenge as Web content managers attempt to optimize customer engagement. Because visitors do not see themselves as part of a global audience but as individuals, we will examine the WCM software requirements that enable organizations to maintain central control, while providing their audiences with locally relevant and translated content. From a Global Brand Management perspective, we will examine how organizations can manage, and build and sustain a global brand identity by reusing brand assets across all channels (multiple, multilingual websites, email and mobile websites). We will also take a fresh look at automated personalization and profiling, and how Web content can be targeted for specific language requirements as well as the local interests of local audiences.


Keywords. Web content management, Localization, Globalization, Culture, Users


Type. Presentation | Format. Video | Language. en

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Peter Sandman, "Implementing Risk Communication: Overcoming the Barriers"

Description. "When people are excessively concerned about a small risk, the biggest problem isn’t figuring out what to do. It’s getting your company or agency to do it. After a six-minute introduction, this 76-minute video is devoted to three kinds of barriers to implementation … and ways to overcome them: 1. Cognitive barriers (34 minutes) — the “yes buts” that organizations give as their reasons for not moving forward. 2. Organizational barriers (18 minutes) — the characteristics of organizations that actually keep them from moving forward. 3. Psychological barriers (18 minutes) — the reasons even people who consider themselves committed may hesitate to move forward. When the American Industrial Hygiene Association produced this video (in VHS format) in 1994, I wasn’t yet routinely using the term “outrage management.” In the terminology I now use, this video is all about overcoming barriers to outrage management."

Keywords. Risk communication, Crisis, Barriers, Organizations, Public


Type. Presentation| Format. Video| Language. en

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