Comms Savvy
162 views | +0 today
Comms Savvy
Bringing more science to the art of communications & social media. Tips and success stories I find useful.
Curated by Joanna Rustin
Your new post is loading...
Your new post is loading...
Scooped by Joanna Rustin
Scoop.it!

7 Steps to Documenting Your Content Marketing Strategy

7 Steps to Documenting Your Content Marketing Strategy | Comms Savvy | Scoop.it
There is one thing that nearly 2/3rds of top-performing content marketers do, but only 13% of the least successful do. It’s a clear driver of content marke
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Forrester B-to-B Marketing Predictions: Customer Focus to Sharpen

Forrester B-to-B Marketing Predictions: Customer Focus to Sharpen | Comms Savvy | Scoop.it
Forrester finds account based marketing to grow in b-to-b sector.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Infographic: Little-known punctuation marks to start using

Infographic: Little-known punctuation marks to start using | Comms Savvy | Scoop.it
If you’ve ever wished for a sarcasm font or a way to simultaneously express disbelief and excitement, these little-known helpers are the answer to your prayers.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

6 Twitter Power User Features For Everyone – Digital Storytelling – Medium

6 Twitter Power User Features For Everyone – Digital Storytelling – Medium | Comms Savvy | Scoop.it
Twitter has changed my life, personally and professionally, in ways I can’t even begin to explain. I also understand that Twitter isn’t…
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Infographic: The Ridiculous Amount of Content Consumed Every Minute

Infographic: The Ridiculous Amount of Content Consumed Every Minute | Comms Savvy | Scoop.it
In the first 60 seconds of your day, Facebook users click the "like" button 4 million times.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

'It is not enough to have an impression': How content marketers determine ROI - Digiday

'It is not enough to have an impression': How content marketers determine ROI - Digiday | Comms Savvy | Scoop.it
Digiday Content Marketing Summit speakers share the metrics that matter to them in determining ROI.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Insider resources that will make you better at PR - Muck Rack

Insider resources that will make you better at PR - Muck Rack | Comms Savvy | Scoop.it
A digest of journalism on Twitter, written by journalists, delivered to your inbox
daily
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Idea Curation: How to Get More Ideas for Great Content

Idea Curation: How to Get More Ideas for Great Content | Comms Savvy | Scoop.it
The art of idea curation: A complete look at ways to curate and cultivate to get more ideas for your blog posts, social media updates, and more.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Content is Eating the World — Contently's CEO on Winning at Marketing's New Hotness

Content is Eating the World — Contently's CEO on Winning at Marketing's New Hotness | Comms Savvy | Scoop.it
Joe Coleman has been helping companies of all sizes publish quality content for years. Here's his advice for startups as this new marketing trend reaches fever pitch.
Joanna Rustin's insight:
Share your insight
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Infographic: How Colors Influence Consumers — The Content Strategist

Infographic: How Colors Influence Consumers — The Content Strategist | Comms Savvy | Scoop.it
90 percent of product assessment is based on color. But are you using the right ones?
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Go early, stay late and 9 other tips to expand your writing vocabulary

Go early, stay late and 9 other tips to expand your writing vocabulary | Comms Savvy | Scoop.it
Over the next few months, Poynter will publish shortened versions of 21 chapters of the book “Help! for Writers,” by Roy Peter Clark. Published by Little, Brown, the book lists common problems writ…
Joanna Rustin's insight:

Love these out-of-the-box ideas to liven-up my writing.

more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

17 Free Online Tools to Help You Grow Your Blog to 1 Million Visitors

17 Free Online Tools to Help You Grow Your Blog to 1 Million Visitors | Comms Savvy | Scoop.it
And what's their price, you ask? How about . . . free?
Joanna Rustin's insight:

I've only used 8 of the 17 tools to grow your blog. Better get busy.

more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Tech PR - The Hoffman Agency

Tech PR - The Hoffman Agency | Comms Savvy | Scoop.it
A finalist for the Holmes Report tech PR agency of the year, The Hoffman Agency orchestrates tech programs that get results.
Joanna Rustin's insight:

Explains a lot, doesn't it? #infographic via The Hoffman Agency #PR #Media

more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

The one thing you should never ask a reporter prior to an interview - Muck Rack

The one thing you should never ask a reporter prior to an interview - Muck Rack | Comms Savvy | Scoop.it
A digest of journalism on Twitter, written by journalists, delivered to your inbox
daily
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

7 Creative Content Marketing Strategies That Are Absolutely Crushing It

7 Creative Content Marketing Strategies That Are Absolutely Crushing It | Comms Savvy | Scoop.it
The Nobel Prize wasn't isn’t won with a single flash of insight. Those who have achieved it had to experiment with new ideas over time. The same is true for content marketing. You can have a handful of really great ideas, but it takes experimentation to set you and your company [...]
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Your guide to the five levels of editing (infographic) - without bullshit

Your guide to the five levels of editing (infographic) - without bullshit | Comms Savvy | Scoop.it
In my experience, a big challenge for writers is the inappropriate edit. You know, the guy who corrects spelling errors in your outline, or wants to rearrange the whole thing during the proofreading stage. In fact, only 32% of business writers say that their process for collecting and combining feedback works well. I’ve written before … Continued
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Perfecting the pitch: 26,000 pitches reveal what editors want - Muck Rack

Perfecting the pitch: 26,000 pitches reveal what editors want - Muck Rack | Comms Savvy | Scoop.it
A digest of journalism on Twitter, written by journalists, delivered to your inbox
daily
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Luxury’s Lesson To Brands: Get Your Customer Experience Right - Brand Quarterly

Luxury’s Lesson To Brands: Get Your Customer Experience Right - Brand Quarterly | Comms Savvy | Scoop.it
“The stuff that matters in life is no longer stuff. It’s other people. It’s relationships. It’s experience,” noted Airbnb’s co-founder Brian Chesky.  Airbnb nearly single-handedly disrupted the hospitality industry by capitalizing on this shift from “stuff” to experiences. Transformation of businesse
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Infographic: 50 Terrible Work Phrases You Need to Stop Using

Infographic: 50 Terrible Work Phrases You Need to Stop Using | Comms Savvy | Scoop.it
These phrases felt like game-changers when they first entered the lexicon—but with all due respect, we're no longer thinking outside of the box when we ping someone and ask them to keep their eye on the ball.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Content Marketers Should Find Spokespeople Outside the C-Suite

Content Marketers Should Find Spokespeople Outside the C-Suite | Comms Savvy | Scoop.it
Executives aren’t your only thought leaders.
more...
No comment yet.
Scooped by Joanna Rustin
Scoop.it!

Listen Up! Great Communication Does NOT Begin With The Message - Brand Quarterly

Listen Up! Great Communication Does NOT Begin With The Message - Brand Quarterly | Comms Savvy | Scoop.it
Joanna Rustin's insight:

Well said by Eric Fletcher: "...communication begins with the intentional act of listening."

more...
No comment yet.