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Here's how the OTAs are outspending hotel brands on paid search

Here's how the OTAs are outspending hotel brands on paid search | ALBERTO CORRERA - QUADRI E DIRIGENTI TURISMO IN ITALIA | Scoop.it
Expedia, Booking.com, Kayak and Hotels.com are prolific spenders on paid search. So how does this ad spend play out across all search engines?

Via Antonio Maresca, Pierluigi Barberio
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