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THE COMMONS, THE SHARE, Collaborative Competition.
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Rescooped by Martin (Marty) Smith from Future of Cloud Computing
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Google's ‘Physical Web' Project Promises To Make Internet of Things Easier

Google's ‘Physical Web' Project Promises To Make Internet of Things Easier | Collaborative Revolution | Scoop.it
 Google’s Scott Jenson, an interaction and UX designer who left the company previously, only to return to the Chrome team last November, has revealed a project underway called The Physical Web at the company to provide “interaction on demand” so...

Via Yashy Tohsaku, Rui Guimarães Lima, massimo facchinetti
Martin (Marty) Smith's insight:

When Google spends a few billion as they did purchasing NEST bet there is going to be some cool stuff coming down after. 

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Lessons In Creating A Brand Ambassador Layer via @HaikuDeck

Lessons In Creating A Brand Ambassador Layer via @HaikuDeck | Collaborative Revolution | Scoop.it
Haiku Deck demonstrates elements needed for successful SaaS model.
Martin (Marty) Smith's insight:

Haiku Deck's Lesson
Haiku Deck is a great tool. The tool puts a easy to use interface on top fo the creative commons to find images. Using the tool is free and it helps form visual marketing killing the old bullet ridden PowerPoints (thankfully).

The other lesson is how to develop a gallery that marketers fight to become part of. The power of User Generated Content (UGC). User generated content is so valuable it pays to find an engine like Haiku Deck's gallery.

Haiku Deck seeded the community at first, but it didn't take long before marketers where fighting to share decks and so display the tool's capabilities. Nothing is as powerful as user's demonstrating the power and beautiful reach of one of the best visual marketing tools on the planet :). M

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Survmetrics - Cool Mobile Survey App With Analytics To Match

Survmetrics - Cool Mobile Survey App With Analytics To Match | Collaborative Revolution | Scoop.it
Survmetrics-Beautifully crafted online surveys with analytics to match

Via Ana Cristina Pratas, Mark E. Deschaine, PhD
Martin (Marty) Smith's insight:

This easy to use mobile survey tool looks cool. The phone is a natural "game console" sitting there waiting to "play games". Survmetrics looks like it makes the process of creating mobile surveys easy, fun and beneficial. 

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Donna Farren's curator insight, July 28, 11:58 AM

Wow!  This goes way beyond SurveyMonkey!

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The Future Of Content Curation Tools - Part I

The Future Of Content Curation Tools - Part I | Collaborative Revolution | Scoop.it

Excerpt from article written and curated by Robin Good and first published on MasterNewMedia:
"Content curation tools are in their infancy. Nonetheless you see so many of them around, there are more new curation tools coming your way soon, with lots of new features and options.

Enormous progress has been made since the early days of the first news curation tools to what is available today, but yet, I feel we have only barely scratched the surface.

To illustrate what I expect to see on this front, here is a panoramic tour of the traits, features, patterns and trends that I expect will characterize the future of digital content curation tools, organized into specific feature areas.

1) Display Formats of Curated Content Collections
The first area in which I expect to see lots of improvement and innovative ideas is the one of how a curated collection or stream can be displayed to the user.
This is one of the most underestimated and underutilized areas of improvement for content curation tools.

2) Slicing and Dicing
Some of the present-day content curation tools, including Scoop.it, Spundge and several others, do allow you to tag and filter content but none provides a direct facility to easily create sub-sets that gather together collection items with the same characteristics.

3) Micro - Macro
One other badly needed feature, that I hope will see its way in some of the leading content curation tools, is the ability to instantly switch from a bird’s eye view of a topic to the detailed view of a specific information item.

4) Recurate
Another area that offers great opportunities for innovation and for the introduction of new useful features is the one covering the ability to assess, managing inventories, organize and curate one’s own existing assets.

5) News Discovery
The main problem with news discovery arises from the fact that quality filters and algorithms capable of both fully understanding the topic of interest, not just by way of a keyword or a hashtag but by semantic inference, and capable of identifying the relevant sources among so many noise-making content marketers reposting other people stuff, are not easy to build.
The best way to uncover, identify and identify new quality sources and content items may be to employ a balanced mix of automated search filters augmented by human curators that can supervise, edit, refine and improve on what is gathered by the algos.

6) Ownership
The main benefit offered by content curation platforms that require you to curate and publish first via their systems (Scoop.it, Pinterest, etc.) is that they provide you with an existing broad audience readily interested in your content. For someone just starting out online, this can be a huge booster.
The con side of the equation is that your rights on what you have curated as well as the physical ownership of that content is not under your control anymore. And for those already having good visibility and reputation online, this may not be the most attractive proposition.

7) Credit and Attribution
For professional curators the need to properly and systematically credit and attribute the content and sources utilized is not a secondary matter. Discovery of new interesting content is at the heart of the curator job, and facilitating the exchange on meta-data that provides credit and hints as to who has been of help in discovering something will increasingly be a highly valued activity..."

Each point is analyzed with more information and external links. Read full, interesting and detailed article here:
http://www.masternewmedia.org/content-curation-tools-future-part1/

 

 


Via Giuseppe Mauriello, Jim Lerman
Martin (Marty) Smith's insight:

I would add

8) Ability to connect top of funnel traffic generation to bottom of the funnel conversion for B2C and B2B. 

9) Tagging content so analytics can tunnel into themes, headlines and voice patterns (that work, convert, go viral). 

10) User Generated Content generation, a MUST and vastly overloaded as important in either social support, comments or reviews. UGC is cheapest content that is the hardest to get, but once the fire hose is open life is good.  

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Ajo Monzó's curator insight, December 19, 2013 2:20 AM

Thanks!

Debbie Elicksen 's curator insight, December 20, 2013 4:49 PM

Scooping this to basically reference it for more tips on curating. We are all works in progress.

Russell Yardley's curator insight, December 25, 2013 4:01 PM

With billions of people connected through social media and directly connected with email traditional curators of news and other content have had their business models destroyed but it has not surprisingly taken many years for better models to emerge. 

 

The widsom of crowds is well known but so is their stupidity (stock market crashes, group think, lowest common denominator in election outcomes...). Better curating tools and systems are beginning to show that valuable curators of the worlds content are able to find their audience and enrich the world with deep insight that replace the extremely low numbers of curators of the past (news paper barons).

 

Some of these curators will be paid and others do it just for the joy of it. Collectively they will reshape thinking and ultimately the world. 

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Game-Changer = Cool New Scoop.it Feed from @jorgebarba

Game-Changer = Cool New Scoop.it Feed from @jorgebarba | Collaborative Revolution | Scoop.it

Marty - Game-Changer is a cool new Scoopit feed from @jorgebarba. He is an excellent curator. 

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Rescooped by Martin (Marty) Smith from The Social Media Slant Magazine
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Make Conent More Viral Via Twitter with Click to Tweet

Make Conent More Viral Via Twitter with Click to Tweet | Collaborative Revolution | Scoop.it
Click to Tweet lets you easily create "Tweet about this" links to use on your website, blog, or Twitter. To start using the service, visit www.clicktotweet.com (no signup required). Write the messa...

Via Cendrine Marrouat - www.socialmediaslant.com
Martin (Marty) Smith's insight:

Cool. Easy. Will be using. 

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Day In Life Of Internet Is A Day In OUR Lives Too [Infographic]

Day In Life Of Internet Is A Day In OUR Lives Too [Infographic] | Collaborative Revolution | Scoop.it

'There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.

The Internet never sleeps.  Is it possible to even fathom the idea of any given moment without someone in the world being connected to the Internet for one reason or another?  It wasn’t that long ago that the Internet wasn’t even a thing, but anymore it’s something that we can’t do without.  ztake a look at “A Day in the Life of the Internet”...


Via Lauren Moss, Taylor Mergele
Martin (Marty) Smith's insight:

Think we are in the middle of a collaborative revoluton or what?

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Taylor Mergele's comment, May 22, 2013 2:05 PM
Absolutely. I'm willing to admit that I'm a part of all of those statistics!
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3 Martini Lunches To 140 Characters – Marketing's Evolution Since Mad Men [INFOGRAPHIC]

3 Martini Lunches To 140 Characters – Marketing's Evolution Since Mad Men [INFOGRAPHIC] | Collaborative Revolution | Scoop.it
From 3 Martini Lunches To 140 Characters – How Marketing Has Evolved Since Mad Men [INFOGRAPHIC]
Martin (Marty) Smith's insight:

Cool, fun infographic that is a "timeline" of marketing behavior and thinking change.

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Augment Your Ecom Websites Reality To Convert More Visitors To BUYERS

Augment Your Ecom Websites Reality To Convert More Visitors To BUYERS | Collaborative Revolution | Scoop.it

Via villaves56, Jesús Hernández
Martin (Marty) Smith's insight:

New #UseThis Video Technology for Ecom

WOW, this Augment technology that allows your customers to easily SEE your products in their home is too cool.

Watch this video to get the idea:
http://youtu.be/EEstFtQbzow

As a former Director of E-commerce I know that context is everything. By project your product into their (your customers') home conversions will go up by an order of magnitude.

What other uses can this idea of "augmented reality" create? Could you project your family into a vacation or your next car? Why not?



Very cool. #USEThis.

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Martin (Marty) Smith's comment, April 21, 2013 6:50 PM
Jesus this Augement tool is pretty cool. Thanks for the great Scoop. Marty
Víctor V. Valera Jiménez's curator insight, April 26, 2013 10:16 PM
Existen en el mercado muchas aplicaciones móviles de geolocalización y pocas con marcadores. Augment es gratis y no ocupa, de entrada, mucho espacio, 
Además, es posible importar nuestros archivos 3D de una carpeta en Dropbox para visualizarlos usando Augment. También podemos crear nuestros propios marcadores. 
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5 Cool Animation Tools Bring Your Brand Story To Life

5 Cool Animation Tools Bring Your Brand Story To Life | Collaborative Revolution | Scoop.it

Via José Carlos
Martin (Marty) Smith's insight:

Branding Is Animation
Creating an online brand requires just the right amount of visual disruption. If you look and feel like everyone else your branding will be boring and convert less.

These very cool animation tools may help you tell a brand's story in a more visually exciting way because what is a brand but animation, a moving story.

Don't get lost in the tools. Start with your story and let these tools build on your core themes and brand characteristics. Here are a couiple of recent related posts:

Stoytelling is the New SEO on SLideshare
http://www.slideshare.net/martinmartysmith/storytelling-new-seo


How Your Unique Greatness Meets Customer Aspirations
http://www.atlanticbt.com/blog/how-unique-greatness-meets-customer-aspirations/

Those presentations will help you know WHAT story to use these cool tools to animate.

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Rescooped by Martin (Marty) Smith from Curation Revolution
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SEO, LinkedIn and The Real You - How LinkedIn Is Crowdsourcing YOU

SEO, LinkedIn and The Real You - How LinkedIn Is Crowdsourcing YOU | Collaborative Revolution | Scoop.it

When my brilliant Quant friend Melinda Thielbar explained how Linkdedin is using gamification to clean their data I was stunned. Stunned at the sheer genius and power of LinkedIn's little endorsement game.


Today I confronted the two Martins. The Martin I THINK I am and the Martin who IS. Fascinating conversation and all from a little game. Brilliant.

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Rescooped by Martin (Marty) Smith from Social Marketing Revolution
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London Calling Crowdfunding Lessons From The Clash & Joe Strummer

London Calling Crowdfunding Lessons From The Clash & Joe Strummer | Collaborative Revolution | Scoop.it

When the Clash was labeled "The Only Band That Matters," it may have been record company hype, but when I was a teenager, there was probably no band that...

Marty Note
One of my favorite documentary films is the bio-pic about the Clash's Joe Strummer. "That's how we learned to play by doing it for ourselves a punk ethos. You got to be able to go out there and do it for yourself because no one is going to give it to you. Soon became a real big mashup," says Joe strummer.

Sounds like crowdfunding and Internet marketing to us :). M

Such a great reaction to this post on G+ writing a blog post about it:
https://plus.google.com/102639884404823294558/posts/ahv1LBC1vY3

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3 Cool New Scoop.it Features: Customizable Templates, Embed, WP White Label

3 Cool New Scoop.it Features: Customizable Templates, Embed, WP White Label | Collaborative Revolution | Scoop.it

3 New Scoop.it Features


* Customizable Templates.
* Easy Embed.
* More WordPress "white label" integration Than You Can Shake A Stick At.

Very cool as Scoop.it moves from backseat hub to front seat driver of content, community and curation. Going to play with these new toys and write a more detailed review, but KUDOS and BRAVO are due.


Martin (Marty) Smith's insight:

add your insight...


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Jon Loomer Explains Cool New Facebook Ad Features

Jon Loomer Explains Cool New Facebook Ad Features | Collaborative Revolution | Scoop.it
Facebook is rolling out Website Custom Audiences -- possibly the most intriguing update that's been made to advertising in quite some time.
Martin (Marty) Smith's insight:

When Jon writes I get it. Here he is explaining some cool new Facebook ad features that help focus and target audiences. Might make me take another look at Facebook (something I vowed to never do, so that is how good Jon is lol). Marty

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Stephen Downes On Connective Knowledge and Open Resources

Stephen Downes On Connective Knowledge and Open Resources | Collaborative Revolution | Scoop.it

Via Ana Cristina Pratas
Martin (Marty) Smith's insight:

Brilliant guy, great read. Stephen's twitter is @Downes

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John McDermott Neill's curator insight, December 18, 2013 7:17 AM

Stephen Downes answering a wide range of questions.

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Product Development Drives You A Little Crazy, But That's Okay [movie]

Product Development Drives You A Little Crazy, But That's Okay [movie] | Collaborative Revolution | Scoop.it

The Product Development Journey
This is such a great film about the product development journey I had to share, something Netflix doesn't make easy. The product development journey is always the same and it has three distinct phases:

I. Optimism and HOPE for the future as you define scope and goals.

II. Mission creep and desperation as your scope and goals overwhelm.

III. Accomplishment and release as you let go of your creation.

I've started four companies been involved in more than 50 product development life cycles and so you would expect I would know what to expect. Not so much as it turns out.

There is so much PAIN, something this film depicts so well, and in creating anything magical thinking is required. Magical thinking in the form of FORGETTING is why we create again. If product development always felt like Phase II we would all jump off the roof and NEVER create another product. 

But we do because there is no high that matches that achieved by creating something. We have two very big somethings coming up:

CureCancerStarter.org - crowdfunding cancer research.

CureCancerStore.org - shop to cure cancer. 

And I am about to jump off the roof. We are stumbling forward in the expected painful way, but magical thinking means I don't remember that product development is always like this full of uncertainty and doubt until it isn't and then that high lasts about a week and its time to create again. 

If you are compassionate and want to stop a man from jumping off the roof please join our Cure Cancer Buzz Team

http://form.jotform.us/form/32517495657162 

and help beat the #curecancer drum in October when we launch or cheer as I jump off the roof (lol). M 

 

 

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Trust and Collaboration - Internet Marketing's Critical Success Factors (CSFs)

Trust and Collaboration - Internet Marketing's Critical Success Factors (CSFs) | Collaborative Revolution | Scoop.it
Collaboration succeeds when trust is active and trust is embedded in interactions, mission, connections, and progress forward.

Via David Hain
Martin (Marty) Smith's insight:

Trust and collaboration, collaboration and trust are keys to all Internet marketing (to LIFE too :). Like the clear presentation here and the graphic. 

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Roy Sheneman, PhD's curator insight, May 31, 2013 8:10 AM

Excellent...

ThePinkSalmon's comment, May 31, 2013 11:24 AM
Superb!
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Exit Through The Gift Shop

Exit Through The Gift Shop | Collaborative Revolution | Scoop.it
Martin (Marty) Smith's insight:

One of my favorite movies is graffiti artist Banksy's Exit Through the Gift Shop. Banksy disassembles the art world in nothing flat. No one is spared from artists to collectors everyone is hoisted on their own petards. Hilarious and masterful Exit is too good. 

 

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The Best Web Conferencing and Collaboration Tools via Robin Good

The Best Web Conferencing and Collaboration Tools via Robin Good | Collaborative Revolution | Scoop.it

Via Robin Good
Martin (Marty) Smith's insight:

Great insight from trusted source Robin Good (@RobinGood). We are all in the "online confernece" business now (no matter what our business vertical), so important reviews of helpful tools here. 

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Robin Good's curator insight, April 22, 2013 10:29 AM



If you need to review and compare alternative web conferencing and online collaboration tools you should give a look to Online Meeting Tools Review, a web service providing basic information for 35 different tools.


I have already recommended this service in May 2012, but the service has been significantly improved and updated.

For each service included you get a review, a direct link to its home page and free trial offering, and an overall rating score.


With the Basic Comparison Tool you can review up to four different conferencing services side-by-side for no additional fee: https://webconferencing-test.com/en/compare-tools-basic


With the Pro version of the same Comparison Tool you can get up to 12 different tools compared into a report that is sent straight to your email without any cost. The only requirement is that you accept the option of being later contacted by one of the companies you have requested to be compared.


Free to use.


Testing methodology: https://webconferencing-test.com/en/how-we-test


Try it out now:  https://webconferencing-test.com/en/online-meeting-home




GIANFRANCO MARINI's curator insight, April 23, 2013 12:46 AM

Mi limito a tradurre liberamente quanto scritto da Robin Good

Il sitohttps://webconferencing-test.com/en/online-meeting-home offre informazioni che consentono di comparare 35 strumenti per il web conferencing e la collaborazione on line Si tratta di strumenti software o webware.

 

Per ciascuno di essi viene proposto un link in cui è possibile: visdualizzare una descrizione del servizio e delle sue principali caratteristiche; andare alla home page del servizio; scaricare o registrarsi alla versione trial

 

I criteri in base a cui vengono esaminati i servizi di web conferenging sono: 

usabilità, funzionalità, meeting setup, installazione, trasparenza costi, sicurezza supporto piattaforma e score overall e sono spiegati qui: https://webconferencing-test.com/en/how-we-test

 

In questa pagina https://webconferencing-test.com/en/compare-tools-basic è; possibile selezionare due o più servizi per poterne confrontare direttamente le caratteristiche in base agli 8 criteri persei in considerazione

 

 

Carl Heine's curator insight, June 12, 2013 9:32 AM

Here's a comparison we'll keep handy as we continue to provide effective solutions for Web conferencing on CoolHub.

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Gamestorming With Doodles Maven Sunni Brown

Gamestorming  With Doodles Maven Sunni Brown | Collaborative Revolution | Scoop.it

Highly recommend this book, Sunni Brown's doodles are amazing. 

Martin (Marty) Smith's insight:

Sunni Brown from Austin, TX is amazing. Highly recommend her book. 

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King of Pinterest, You In?

King of Pinterest, You In? | Collaborative Revolution | Scoop.it
Martin (Marty) Smith's insight:

You In?
Funny thing this Internet marketing thing. I created a King of Pinteret contest that didn't get much lift. Was going to kill the board when a funny thing happened - people started following it.

Now cool pins are showing up and King of Pinterest has 33 pinners.


Fun.

If you want to pin cool stuff to King of Pinterest follow ScentTrail on Pinterest (http://pinterest.com/scenttrail/ ) or tweet #kingofpinterest to @Scenttrail.

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