Collaborative Revolution
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Collaborative Revolution
THE COMMONS, THE SHARE, Collaborative Competition.
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Lego Block Marketing - Curagami

Lego Block Marketing - Curagami | Collaborative Revolution | Scoop.it

Lego Block Marketing
Keep your marketing simple, lean, connected and collaborative and you are creating Lego Block Marketing. 

Read More on Curagmai:
http://www.curagami.com/magical-thinking/lego-block-marketing/ ;

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Jon Loomer Explains Cool New Facebook Ad Features

Jon Loomer Explains Cool New Facebook Ad Features | Collaborative Revolution | Scoop.it
Facebook is rolling out Website Custom Audiences -- possibly the most intriguing update that's been made to advertising in quite some time.
Martin (Marty) Smith's insight:

When Jon writes I get it. Here he is explaining some cool new Facebook ad features that help focus and target audiences. Might make me take another look at Facebook (something I vowed to never do, so that is how good Jon is lol). Marty

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G+ Fan Engagement Nearly Doubles Twitter Slightly Trails Facebook

G+ Fan Engagement Nearly Doubles Twitter Slightly Trails Facebook | Collaborative Revolution | Scoop.it
Here’s more evidence that smart marketers shouldn’t neglect to include Google+ in their social media mix: Google+ generates nearly as much engagement per follower as Facebook and nearly twice as much as Twitter. The surprising results come from a Forrester Research study of the social profiles of 50 global brands on Facebook, Google+, Instagram, LinkedIn, […]
Martin (Marty) Smith's insight:

I concur. G+ is a great tool for conversations and great, sophisticated followers. Let your competitors cut each other up as you slip over to create real following, engagement and tribes on G+.

Don't give Twitter UP because of this study. Remember you knit a tapestry and each thread has a purpose. Twitter is great for what is happening NOW. GPlus is great for long form content and conversations. Facebook is great for campaigns, pictures and video.

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