After exporting cheap commodity coffee beans for centuries, young Brazilian farmers are finding new techniques to more than double the value of their crop...
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News and updates about the coffee market, coffee culture and trends, the art of coffee making and other topics related to coffee.
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I’m really excited to share this press announcement from the Brazil Specialty Coffee Association regarding results from the recent Cup of Excellence® Early Harvest competition and live auction.
In short: it was a big success. The event showed gains over the prior year by practically any measure and there was a big uptick in the price of winning coffees, even despite the extremely low commodity ‘C’ contract price of coffee right now. The results speak for themselves, so check out this press release:
VARGINHA, BRAZIL (December 4, 2013) – The #1 lot at Brazil’s Cup of Excellence® (COE) Early Harvest live auction held online on November 27th sold at $23.10 per pound, or approximately double the price of the top coffee from the same competition in 2012. In total, the event raised over $516,000 for Brazil’s COE winning farmers, an increase of more than 30% from the prior year. Gains were seen across the board with the average price of a winning coffee selling for $6.53 per pound, or 17% more than in 2012...
In the world of coffee, few countries inspire as much fascination as Brazil. It is the largest producer of Arabica coffee in the world, by a generous margin. It also recently became the second largest coffee consumer, trailing only the United States in appetite for drinking coffee. Its coffees are used all over the world as principal components in espresso blends, revered for their sweetness, body, and soft fruit traits...