Collaborative Content-Curation: new Forms of Reading & Writing #curation #journalism #education #e-learning
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Curating as a new paradigm for creating, aggregating and sharing of multimedia & networked information chunks
Curated by Heiko Idensen
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Rescooped by Heiko Idensen from Social Media Content Curation onto Collaborative Content-Curation: new Forms of Reading & Writing #curation #journalism #education #e-learning
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Clipped launches as a Flipboard competitor, using natural language processing to better curate news

Clipped launches as a Flipboard competitor, using natural language processing to better curate news | Collaborative Content-Curation: new Forms of Reading & Writing #curation #journalism #education #e-learning | Scoop.it

Excerpted from article on The Next Web:

"Finding ways to keep track of what’s happening in the world and in various markets can be pretty difficult, especially on mobile devices. People are interested in seeking out new ways to allow them to get information that’s relevant and important to them.

 

Apps to help with this problem include Flipboard, a popular social news aggregator that has helped to change the way people consume content,Zite, Cir.ca, and Summly. Now, Clipped is seeking to take its place as one of those services and has launched its iOS and Android apps to help optimize the way people consume the news on their mobile devices.

 

Created by Tanay Tandon, Clipped’s original intent was to be something that the average teenager could use easily. He says that it was important for the user to be able to open up the application and immediately find the most important information in front of them.

 

Processing, Clipped believes that it allows it to generate comprehensive summaries of articles. As Tandon tells us:

"The technology grammatically analyzes text, and discovers which sentence structures hold the most important information. The algorithm diagrams sentences through a Part of Speech tagger, and can determine which information is dependent on other sections. Through a combination of statistics and keyword analysis, we are then able to rank chunks of information and select which regions of the sentences are most relevant. Clipped then re-reads its summary and makes sure that the selected information contextually makes sense. The algorithm then returns the top information as a bulleted list for the user to read..."

 

Read full original article here:

http://thenextweb.com/apps/2013/01/01/clipped-launches-as-flipboard-competitor-to-help-curate-news/


Via Giuseppe Mauriello
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Curation Plays A Major Role in Successful Content Strategy - Here's Why

Curation Plays A Major Role in Successful Content Strategy - Here's Why | Collaborative Content-Curation: new Forms of Reading & Writing #curation #journalism #education #e-learning | Scoop.it

This is an interesting article by Byron White, Founder of IdeaLaunch.

 

I love the way the author has positioned curation as a key element in content marketing strategy. He says that curation starts with the selection process of the right articles, then researching the assets of the competition.

 

In addition to adding context, also part of the process is learning how much content you need, how frequently to publish it and which channels of distribution, (social especially) required to capture organic market share.

 

Having said that, here are a few things the author said and my comments:

 

He says -"Who will win the content curation war of the web? The race to transform to high-quality publishing is officially on. It’s time to gather ideas, develop stories and publish quality content that keeps readers (and customers) coming back for more".

 

I say, I don't  think it's a war, I think it's an evolution, I think there will be many winners, it's not a race

 

He says, "We’ve all heard the expression Content is King. After all, content is the fuel behind the social media revolution currently sweeping the Web. Close examination of the art world, however, offers a solid case that curation, not content, may in fact be the ruler online."

 

I say:  I think it's a combination of both, original and curated content are both ruler online. I don't think it's either or.

 

What do you think?

 

Here's what caught my attention:

 

**The skill and savvy of a Content Strategist is equally as important as your Director of Marketing these days.

 

**Getting the right content to the right prospects at the right time is the key to content marketing success.

 

****But in the end, it’s not content that’s king. Instead, it’s the impact that the content has on us long after we pass it by.

 

****Great content is hard to create, curate, optimize and distribute. But when it all comes to together, it is the catalyst that makes your business better. And better than that.

 

Curated by Giuseppe Mauriello and Jan Gordon

 

[read full article http://j.mp/sPZqzu]


Via Giuseppe Mauriello, Robin Good, janlgordon
Martin Gysler's comment, December 21, 2011 7:46 AM
I have downloaded the free eBook, thanks for the share!
Shirley Williams (XeeMe.com/ShirleyWilliams)'s comment, December 21, 2011 10:33 AM
Nice find. Thank you for sharing.
janlgordon's comment, December 21, 2011 5:56 PM
Robin Good
This piece is excellent - thanks for sharing it!!