Coca Cola Egypt World Cup Campaign - Digital Boom
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Mohamed Omar joins Twitter MENA as Egypt Country Consultant

Mohamed Omar, formerly Digital Managing Editor at Sarmady (a Vodafone company), has joined Twitter MENA as Egypt Country Consultant.
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The 10 Most Watched Ads on YouTube March 2016 – Digital Boom

Youtube released the top ten most watched ads in March 2016, this month features Leo Burnett, OMD, Droga5, Disney Parks, Wieden
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Frico Egypt Accused of Plagiarism Over Mother's Day Visual

The cheese manufacturer Frico Egypt has been accused of plagiarizing the creative visual for its Mother's Day, a digital agency have drawn
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T-Pay is Taking Part at Mobile World Congress 2016

"T-PAY participated in GSMA Mobile World Congress, from 22-28 February, held in Barcelona because T-PAY wanted to show that they are ready to for the inter
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Brands Stop Sponsoring Maria Sharapova Over Failed Drug Test Results

Nike and TAG Heuer dropped sponsorship of Maria Sharapova, and Porsche suspended all activities with the player until details of her failed drug test results unfold.
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Cairo Cristal Academy Puts Advertising On Top of Agenda

The Cairo Cristal Academy 2 is coming on November 25th 2015 at the Sofitel El-Gezirah hotel. It is an event dedicated to the advertising...
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OMD Egypt Offers Its Office Furniture For Free to Startups

A great deal for startups, OMD is offering its office furniture for free to Startups, as the multinational agency is moving to a new office
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3 Creative Egyptian Women Who Master E-commerce

E-commerce empowers small businesses to grow by generating revenues without having real stores. That's why it is necessary that you build and develop
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UserTalk Boosts Online Customer Service - Digital Boom

UserTalk is a technology that enables users to call customer service from a browser directly, or record and send voice messages instead of...
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Nestle Egypt paints bright future on 150th birthday

To celebrate 150 years of presence around the world, Nestle Egypt decided to amplify its Nutrition, Health and Wellness messag
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SocialEyez UAE Acquires BSocial Egypt for EGP 10 Million

SocialEyez UAE has acquired 100% of the Egyptian digital agency BSocial for EGP 10 Million to reinforce the emirate investment to the Egyptian
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4 Athletic 'Secrets-of-mastery' Brought to Workplace

4 big secrets from athletic world and explore how they perfectly fit into workplace.
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Orange replaces Mobinil as rebranding hits final stages

Mobinil's logo is officially down from the company's headquarters as Orange continues to roll out its rebranding plans Saturday. Orange replaces mobinil
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JWT CEO denies suit's allegations of rape and racist jokes

JWT CEO Gustavo Martinez denied allegations of rapping female employees, and multiple racist comments about black people and Jews.
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Rotana Clips Disappear From Amr Diab's YouTube Channel

Egyptian pop star Amr Diab restricted the privacy of all his Rotana clips on Youtube following the termination of his contract with the
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How to create your first Instagram advert? | Digital Boom

Create your first Instagram advert step by step. Before going through the process, you need to link you Instagram account to your Facebook..
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How to Win a Negotiation in 6 Steps - Digital Boom

Negotiation is defined by Merriam Webster's dictionary as "a formal discussion between people who are trying to reach an agreement."
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