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Coaching and Training Effectively
How to coach and train effectively with many tips and techniques.
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Scooped by Kamonpat Boonkham
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Emotional Intelligence and the Brain: an interview with Daniel Goleman

Emotional Intelligence and the Brain: an interview with Daniel Goleman | Coaching and Training Effectively | Scoop.it

One day the meditator and neuroscientist will speak the same thing. One day we will understood and practice our mind and brain in the same way. This shall make human reach another level of self development.

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Rescooped by Kamonpat Boonkham from Just Story It! Biz Storytelling
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Strategic Story and The Storytelling Leader

Strategic Story and The Storytelling Leader | Coaching and Training Effectively | Scoop.it

"Because of my 10-years of involvement with Storytelling, I have had great opportunities to learn more about the engaging concepts of story, how to construct them, and how to deliver them."

 

The author, Jeff Brunson, is married to Becky Brunson who is the Program Administrator for the International Storytelling Center. Here he writes a delightful piece with gold nuggets at the end. His insights toward the bottom of his article are a perfect counterpoint to the article I just curated on how to persuade people to take action with your stories: http://www.scoop.it/t/just-story-it?q=examiner 

 

Jim's storytelling principles are at the heart of effective business storytelling:

The Story Is Told for Another The Story is Toid In Search of a Truth The Story is Told Because you Care for the Hearer

 

Now what would happen if our business storytelling, brand stories, and marketing stories not only moved people to action, but met these criteria also? 

 

Well, for one -- you'd avoid all those feelings of manipulation.

And second -- your storytelling would be truly great work

 

For me, these are the business storytelling principles to aspire to! Read both articles and learn the dance of balancing these principles with persuasion / influence.


Thank you Hans Heesterbeek and Gregg Morris for originally finding and sharing this article!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Gregg Morris, Hans Heesterbeek, Karen Dietz
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