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I Provide services for clients to manage and optimize their image on Social Networks.especially on FACEBOOK to begin, then TWITTER, LINKED IN, FOURSQUARE, FLICK'R, SCOOP.IT, and at least G+.This presence represents a major stake today for any organization, profit-seeking or not, and requires a very good expertise of the social networks. It also requires a pad of consequent and contacts multi channels, hours spent to stay up the net, and to lead groups or communities. It is thus crucial to become attached to it and, so that it is assured in optimal conditions of success, to outsource it to an expert. At last, it requires to be multi lingual. Concerning me, it's : French, of course, then English, and Spanish. Philippe TREBAUL - 06 42 97 88 47 - @TheMisterFavor - @Socialfave - FACEBOOK  : Cies on IN: AND: Cie on G+: Join me on FB: Join me on IN: FB Pages: Cie on FB: Follow us! Philippe CEO of Socialfave
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Rescooped by Philippe Trebaul from Internet Marketing Strategy 2.0!

What Changes With Google Hummingbird Are Not The SERP Results But How Google Interprets Your Search

What Changes With Google Hummingbird Are Not The SERP Results But How Google Interprets Your Search | COMMUNITY MANAGEMENT - CM2 |
The Hummingbird Google search algorithm isn't about long tail search. It's entirely the opposite. Hummingbird is about taking long-tail, highly unusual and verbose searches, and serving them results as if they were clear short-phrase searches.

Via Robin Good
Robin Good's curator insight, October 12, 2013 2:08 PM

Excellent article by Ammon Johns explaining clearly what the new Google algorithm Hummingbird does and how it really affects the world of search.

Contrary to what has been written by many, Hummingbird changes deeply how Google interprets search queries, especially, long, detailed ones, not the search results directly. This is also why no-one has really seen major changes to web site traffic after Google has introduced the new algo quietly in August.

In simple words, what Google Hummingbird does, in the words of Ammon Johns is: "...making the very concept of many long-tail searches go the same way as referral data.

Google is trying to get away from exact wording to understanding the concepts.

So no matter how verbose or roundabout your search for pizza restaurant in Denver may be, the search it runs is exactly the same as “Denver Pizza Restaurant”, “Pizza Restaurant Denver”, etc."

Read the full article and the examples provided and you will get a good gist of it.

Very interesting. Useful. 8/10

Read the full article here: 

Rescooped by Philippe Trebaul from Latest Social Media News!

Hummingbird: The New Google Search Algorithm Affects 90% of Web Sites

Hummingbird: The New Google Search Algorithm Affects 90% of Web Sites | COMMUNITY MANAGEMENT - CM2 |
MENLO PARK, California (Reuters) - Google Inc has overhauled its search algorithm, the foundation of the Internet's dominant search engine, to better cope with the longer, more complex queries it has been...

Via Robin Good, Gerrit Bes
Robin Good's curator insight, September 27, 2013 3:29 PM

Google has announced this week that its web search engine is now being driven by a new algorithm, officially known as Hummingbird.

The transition to the new algo took place sometime during August, and it affects approximately 90 percent of worldwide searches.

The Hummingbird algorithm focuses on understanding the meaning of more complex inquiries, according to comments from Google's senior VP of search, Amit Singhal. 

Read more: 

FAQ on Google Hummingbird: 

Check whether your web site was positively or negatively affected with Fruition: 

Neil Ferree's curator insight, September 27, 2013 5:50 PM

Social Shares is the New SEO. The more Social Shares your Authorship creates, the better your Authority becomes.

If this article was useful, please share it.

jmwakasege's comment, September 28, 2013 8:27 AM
Thank you for the heads up, though we need content is the king in this era. With changes like this.