Cismedia. The Trans-Anti.
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Cismedia. The Trans-Anti.
Praising the cult of less by focussing on one-media experiences offline, online, on German TV, web, social and now media. A helpful approach to build a foundation for understanding transmedia and transmedia storytelling. This is the "Cissier" of Alexander Kluge. http://cismedia.naii.de/
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focus : a simplicity manifesto in the age of distraction

focus : a simplicity manifesto in the age of distraction | Cismedia. The Trans-Anti. | Scoop.it

Focus is about finding simplicity in this Age of Distraction.

It’s about finding the focus you need to create, to work on what’s important, to reflect, to find peace.

Alexander Kluge's insight:

Directly correlated the term "Cismedia" and the "focus" manifesto are. (Yes, Yoda speek by intention.)

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La vuelta al mundo de un arquitecto en 30 fotografías « Jot Down Cultural Magazine

La vuelta al mundo de un arquitecto en 30 fotografías « Jot Down Cultural Magazine | Cismedia. The Trans-Anti. | Scoop.it
Todo listo en la góndola del globo Victoria II. 60 bombonas de propano. 5 metros cuadrados de panel solar. 120 litros de agua, 15 kilos de provisiones y gadgets...
Alexander Kluge's insight:

Around the world in 30 architectural photographs. Stunning!

A form of visual storytelling by "simply" shooting breathtaking photographs. Very cismedia and extraordinary good.

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Comprendre la différence entre Transmedia et Crossmedia

Quelle est la différence entre le transmédia et le cross-média ? 3 minutes pour comprendre ces 2 notions grâce au tutoriel de Jean René de Bruxelles
Alexander Kluge's insight:

Crossmedia means: including different media. The idea is to have everything in one package. It gives me the impression of being more restrictive.

 

See Cambridge Dictionaries Online on "cross" as well.

 

Its key term is: Reproduction!

 

Transmedia means: across different media. It has an inherently expansive character is supposed to be highly expandable.

 

Its key terms are:

FragmentationLike a puzzle: Together the pieces make even more sense. But the pieces itself have to self-explaining as well.
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Lausanne 2013: City Seeing & Transmedia Conference @ECAL_CH

Lausanne 2013: City Seeing & Transmedia Conference @ECAL_CH | Cismedia. The Trans-Anti. | Scoop.it
Preface: Why Lausanne? I intended to learn, meet, greet new people from the Transmedia and Transmedia Storytelling industry.
Alexander Kluge's insight:

As my travels can be profession-wise I wanna share my travel to Lausanne, to the Transmedia Conference I was taking part in at the end of September 2013 at the ECAL (Ecole cantonale d'art de Lausanne): https://twitter.com/ecal_ch.

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Alexander Kluge's curator insight, November 2, 2013 4:24 PM

My next post in "Remote — Office not required." which is all about my 3 days in Lausanne for the Transmedia Conference there.

Alexander Kluge's comment, November 2, 2013 4:25 PM
Find the article on Official Blog of The Journey Network as well: http://journeynet.tumblr.com/post/65814697574/lausanne-2013-city-seeing-transmedia-conference-at
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4 Days Work. 3 Days Free. — Transmedia Storytelling — Medium

4 Days Work. 3 Days Free. — Transmedia Storytelling — Medium | Cismedia. The Trans-Anti. | Scoop.it
Since 2008 I work in an environment which allows me to work from wherever I am and whenever I want.
Alexander Kluge's insight:

Why “The Illuminate” introduces a new balance model which can change your work and life.

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Cinderella 2.0: Transmedia Storytelling

YouTube


Via Simon Staffans
Alexander Kluge's insight:

The video explains how modern stories of seemingly banal things (though fun and surprising) become viral hits and (however) important to people.

A whole chain reaction is explained which tells the path of a simple YouTube video of a girl singing is shared on Facebook which gets attention there, is re-mixed as animated GIF image and re-shared on Tumblr, is re-mixed again with multiple other versions of the image which also increseas (and leads) to the original video where it derived from.

Then another aspect is taken, e.g. a person is reading an article at the Rolling Stone magazine about a singer looking for that girl from the video and wants a song with her.

 

The story goes on with a shoe being put in the focus, as that singing girl from the video threw her shoe (a brandnew model) into the audience. This person shares the story on Twitter with a special hashtag #whosthatgirl which becomes a trending topic.

 

Then a tension is created as this famous artist (singer) wants to sing with that mysterious girl, and only with her. So, how do you know which is the mysterious girl? With that shoe, of course.

 

In the end a concert is held. Some guests came for her, some for the rumors, some for the brandnew shoes. 

And because it's Cincerella 2.0, the missing shoe is put on her foot and fits.

 

Boum!

Take-away:

This is of course very ideal. In your small-scoped transmedia storytelling idea you couldn't handle it that easily, neither could you control the stream of content flow so successfully.


You have to be lucky to land a hit like that when your capacities are small. And you could land a success. It pretty much depends on the originality, the fun, the surprising moment and the momentum which you should use. Prepare for 24/7 if you wanna have it hit the masses.

Now Cismedia:
That's when Cismedia comes into play. Without all the noise, all the stress and all the social here and there, you can create your beautiful product centered and focussed around one medium, but extremely well produced and with beautiful sense of detail.

This is for the patient audience who can wait and doesn't need that rush of blood and excitement when being part of that new phenomen (probably claiming and fighting with in a "I found her first" attitude).

However: This new version of the story - the core of every transmedia storytelling - is very nice, indeed.

Cinderella 2.0.

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Simon Staffans's curator insight, May 20, 2013 3:19 PM

Elegant indeed.

Binary Racoon's curator insight, May 24, 2013 8:17 PM

see...so simple to understand. ;)

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On Transmedia

On Transmedia | Cismedia. The Trans-Anti. | Scoop.it
Last week I participated (for a brief while, due to not-very-compatible time zones) in a Transmedia Coalition Think Tank hosted by some very capable people in the field. The purpose of the Think Ta...

Via Simon Staffans
Alexander Kluge's insight:

Is the story told across more than one type of media? NO: It is not transmedia. YES: It is transmedi!

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Simon Staffans's curator insight, November 12, 2013 4:11 PM

Some thoughts on Transmedia The Term.

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Resonate - present visual stories

Resonate - present visual stories | Cismedia. The Trans-Anti. | Scoop.it

Present visual stories that transform audiences.


Via Baiba Svenca
Alexander Kluge's insight:

An interactive web book about visual storytelling / presentations / experiences.

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Belinda Suvaal's curator insight, November 13, 2013 12:58 AM

Complete guide to storytelling. Resonate with your audiciences, how its done. Very useful, informative and entertaining #bookmark!

 

Richard Baxter's curator insight, November 15, 2013 4:47 AM

Really thought provoking stuff for Medical communications - the age old problem of how to make your presentations memorable

Judih Weinstein Haggai's curator insight, December 7, 2013 10:20 PM

love this book. and check it out

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Transmedia Storytelling — Medium

Transmedia Storytelling — Medium | Cismedia. The Trans-Anti. | Scoop.it
Creating stories as a universe in multiple media.
Alexander Kluge's insight:

My collection on "Transmedia Stoytelling" with currently two posts about "The Illuminate" and the Transmedia Conference 2013 in Lausanne.

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Andrew Fitzgerald: Adventures in Twitter fiction | Video on TED.com

In the 1930s, broadcast radio introduced an entirely new form of storytelling; today, micro-blogging platforms like Twitter are changing the scene again.
Alexander Kluge's insight:

Andrew Fitzgerald talks about storytelling experiments in Twitter and eBooks. A short summary / outline:


His talk is called "A new (digital) frontier for story-telling". The examples he mentions are about flexible identity and blurring the lines fiction and reality.


At first, he starts with radio broadcasting in the 1930's with its own unique formats (live play and serialization of written fiction). Radio was in that time a new medium defining its own formats and consequently defining new stories.


He then explains his "bridge" to Twitter of which he mainly gives examples in the following manner.

 


1. example: Hugh Howey's "Wool":

 

· Author Hugh Howey published "Wool", a short story sold by Amazon (http://www.amazon.com/Wool-Hugh-Howey/dp/1476733953) which then grew into a whole 5-part series (because of audience's demand), with each part containing a longer story. Wool #5 was a 50.000 word novel in the end.

 


2. example: Jennifer Egan's Twitter short story "Black Box"

 

· written specifically with Twitter in mind

 

· 600 tweets in total, serialized on the New Yorker Fiction @NYerFiction Twitter account - playing with suspense (because of the waiting time which is due to the publication control by New Yorker)

 

· Here's the full story: https://dev.twitter.com/media/twitter-moments/authors/jennifer-egan-black-box

 

 

3. example: Author Elliot's "Holt" (@elliottholt)

 

· Playing with multi-perspective storytelling in which multiple Twitter tell a single story in a distributed way

 

· Side-Fact: Twitter was used for distribution and production, produced on her smartphone laying on the couch!

 

· Here's the full story: https://dev.twitter.com/media/twitter-moments/authors/tff-elliott-holt

 

 

Further examples: Blurring fact and fiction, parody, and more:

 

· Twitter account @InvisibleObama: https://twitter.com/InvisibleObama

 

· Twitter account MayorEmanuel: https://twitter.com/@MayorEmanuel whose fake content on 2011 Chicago Mayoral election became a multi-week, realtime, Sci-Fi epic (with multi-dimensional travel on election day) and was put into a book in the end called "The F***ing Epic Twitter Quest of @MayorEmanuel " (http://www.amazon.com/The-Epic-Twitter-Quest-MayorEmanuel/dp/B007SRW9AW). The person behind the fake Twitter account was later found and interviewed (http://www.theatlantic.com/technology/archive/2011/02/revealing-the-man-behind-mayoremanuel/71802/)

 

· Twitter account @CrimerShow: https://twitter.com/CrimerShow who makes a episodic parodies on Twitter

 

· Twitter account @RealTimeWWII https://twitter.com/RealTimeWWII which is "Livetweeting the 2nd World War, as it happens on this date & time in 1941, & for 5 years to come."

 

Conclusion:


So the talk was about experiments esp. on Twitter playing with flexible identities, multiple views, mixing non-fiction and fiction content, digital and real world. These are the building blocks and more will come.

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The Illuminate: 16 stories to enlighten your day.

The Illuminate: 16 stories to enlighten your day. | Cismedia. The Trans-Anti. | Scoop.it
Alexander Kluge's insight:

In the 1st edition of THE ILLUMINATE you get very short stories about how to tackle and solve problems. Also when signed up you'll learn why solving problems is probably not the right term to use. Sign up http://illuminate.naii.de/.

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Alexander Kluge's curator insight, October 27, 2013 2:08 PM

Expanding my professional portfolio with THE ILLUMINATE, a new storytelling side-project starting in November 2013.