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Sometimes not having a strategy is the best strategy

Sometimes not having a strategy is the best strategy | Coms in movement | Scoop.it
The most costly mistake you can make in business is brilliantly executing an obsolete strategy. Social media is changing the nature of strategy.
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Coms in movement
Insights, ideas, reviews, best practices on media in Asia... and more
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The Top Chinese Travel Trends to Watch for in 2015

The Top Chinese Travel Trends to Watch for in 2015 | Coms in movement | Scoop.it
China has been having a transformative impact on the way the global travel industry operates, finances, and markets itself, and 2015 promises to be a year
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Luxury brands must understand consumer spending levels - Luxury Daily - Research

Luxury brands must understand consumer spending levels - Luxury Daily - Research | Coms in movement | Scoop.it
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Nike is working with Apple to expand the digital frontier of wearables

Nike is working with Apple to expand the digital frontier of wearables | Coms in movement | Scoop.it
Although Nike seemingly abandoned future FuelBand hardware, the company is working closely with Apple to advance wearables overall. In an interview with Bloomberg News, Nike CEO Mark Parker says he...
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Know What Kind of Careerist You Are

Are you motivated by advancement, security, freedom, engagement, or all of the above?
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10 trends that will shape consumer mindset and behavior in 2013 | JWT Intelligence

10 trends that will shape consumer mindset and behavior in 2013 | JWT Intelligence | Coms in movement | Scoop.it
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Delzin Balsara's curator insight, May 8, 2013 12:32 AM

This is a great article. It really shows how reliant businesses are today with media and technology in terms of marketing their brand or service. New technology continues to dominate the media in the sense of creativeness and exposure. It reflects how businesses are driving, leveraging or counteracting technology’s omnipresence in our lives, and how consumers are responding to its pull. This article fully explains integrated media campaign built on a powerful creative idea.

 

Deveshnee Moodley's comment, May 9, 2013 5:39 AM
This is a good article and i agree that the article shows how reliant businesses are todays with media and technology in terms of marketing their brand or service. Technology has developed alot over time and business take advantage of these new platforms to develop and make their brands and consumers more aware to consumers.
Fatana Faghiryar's comment, May 9, 2013 7:09 AM
this is a very interesting article about reliant businesses are now days.media and technology are used in businesses. this article talks in-depth business take advantage develop and make their brands and consumers aware more to customers.
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Facebook’s Page Post Targeting Sets the Stage for Contextual Marketing - Brian Solis

Facebook’s Page Post Targeting Sets the Stage for Contextual Marketing - Brian Solis | Coms in movement | Scoop.it
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Louis Vuitton eyes the masses with first TV commercial - Luxury Daily - Multichannel

Louis Vuitton eyes the masses with first TV commercial - Luxury Daily - Multichannel | Coms in movement | Scoop.it
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Weibo a double-edged sword for China’s new leaders

Weibo a double-edged sword for China’s new leaders | Coms in movement | Scoop.it
As China prepares for a generational power shift in the next two weeks, a similar shift is happening online that is testing the limits and displaying the evolution of China’s legions of state-directed censors....
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L2: A Think Tank for Digital Innovation » Mobile Will Affect Both Online and Instore Sales New Studies Reveal

L2: A Think Tank for Digital Innovation » Mobile Will Affect Both Online and Instore Sales New Studies Reveal | Coms in movement | Scoop.it
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97% China netizens using micro-blogs vs other social media.

97% China netizens using micro-blogs vs other social media. | Coms in movement | Scoop.it
From Nielsen: Micro-blog reaches 97% of all mainstream China social media users, while SNS’s penetration [...]...
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12 Tips for Success in Chinese Social Media

12 Tips for Success in Chinese Social Media | Coms in movement | Scoop.it
How can businesses do well in Chinese social media? The not-so-secret secrets within!
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WeChat vs Sina Weibo for Business in China [Infographic]

WeChat vs Sina Weibo for Business in China [Infographic] | Coms in movement | Scoop.it
CIC founder Sam Flemming had shared an informative graphic comparing the business applications of WeChat and Sina Weibo.
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Luxury brands missing out on this social network

Luxury brands missing out on this social network | Coms in movement | Scoop.it
Luxury fashion brands sashayed their way to substantially more YouTube views in 2014, but they still have a lot of runway ahead.
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Team Not Talking? Here Are 4 Ways to Boost Communication. - Entrepreneur

Team Not Talking? Here Are 4 Ways to Boost Communication. - Entrepreneur | Coms in movement | Scoop.it
If you aren't communicating with your team, your company will suffer. Here is how to get everyone chatting -- and on the same page.
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L2: A Think Tank for Digital Innovation » Beauty Key Finding: YouTube as a Search Engine

L2: A Think Tank for Digital Innovation » Beauty Key Finding: YouTube as a Search Engine | Coms in movement | Scoop.it
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Marketing, China’s new found obsession: mobile, CHINA, MARKETING, Mobile marketing, Technology, | Market-interactive.com

Marketing, China’s new found obsession: mobile, CHINA, MARKETING, Mobile marketing, Technology, | Market-interactive.com | Coms in movement | Scoop.it
Marketing, CHINA, MARKETING, China’s new found obsession: mobile, Mobile marketing, Technology,...
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How Chinese netizens use China social media.

How Chinese netizens use China social media. | Coms in movement | Scoop.it
From Nielsen: Chinese consumers use social media for many reasons including connecting socially, entertainment, news [...]...
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