Chief Strategy Officer
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Apple-Beats deal possible sign of waning innovation - Investor's Business Daily

Apple-Beats deal possible sign of waning innovation - Investor's Business Daily | Chief Strategy Officer | Scoop.it
Press Herald Apple-Beats deal possible sign of waning innovation Investor's Business Daily Apple's (AAPL) rumored acquisition of high-end headset maker Beats Electronics has raised serious questions about whether the Cupertino, Calif.-based company...
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Chief Strategy Officer Summit, San Francisco

Chief Strategy Officer Summit, San Francisco | Chief Strategy Officer | Scoop.it
Chief Strategy Officer Summit: Join the largest gathering of Chief Strategy Officers & Strategy Leaders (.Check out the Chief Strategy Officer Summit on May 22 in SF @PointB will host a roundtable on customer innovation
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Innovation to spearhead Emirates growth strategy - Travel Weekly

Innovation to spearhead Emirates growth strategy - Travel Weekly | Chief Strategy Officer | Scoop.it
Innovation to spearhead Emirates growth strategy Travel Weekly Innovation will play a major role in ensuring continued growth for Emirates, with the Dubai-based airline confident its performance will reflect that of its home city as it strives to...
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LinkedIn launches three new content initiatives

LinkedIn launches three new content initiatives | Chief Strategy Officer | Scoop.it
LinkedIn is driving its content strategy forward with the launch of three new initiatives.
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'Your Story Is Your Strategy' Says VC Who Backed Facebook And Twitter - Forbes

'Your Story Is Your Strategy' Says VC Who Backed Facebook And Twitter - Forbes | Chief Strategy Officer | Scoop.it
'Your Story Is Your Strategy' Says VC Who Backed Facebook And Twitter Forbes “Storytelling is the most underrated skill,” says Ben Horowitz who, along with business partner Marc Andreessen, has built one of the most influential venture capital...
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Google Said to Rethink Wallet Strategy Amid Slow Adoption

Google Said to Rethink Wallet Strategy Amid Slow Adoption | Chief Strategy Officer | Scoop.it
Google Inc. is weighing changes aimed at improving its Google Wallet mobile-payment system following slow adoption and the departure of two key managers, according to people with knowledge of the project.
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What is the secret behind Starbucks’ growth and success?

What is the secret behind Starbucks’ growth and success? | Chief Strategy Officer | Scoop.it
Starbucks is the largest coffee shop company in the world, with nearly 18,000 stores in 60 countries. (RT @BatesMeron: Behind all great companies is a great marketing strategy. That's how the saying goes, right?
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Live Nation Taps Rakov For Chief Strategy Officer Role

Live Nation Taps Rakov For Chief Strategy Officer Role | Chief Strategy Officer | Scoop.it
Rakov previously worked as Live Nation's president of revenue management; in this role he launched [...] (.@LiveNation Taps Rakov For Chief Strategy Officer Role, http://t.co/OajgMT1gOi)...
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Storytelling Key to Burberry’s China Strategy, Says Christopher Bailey - BoF - The Business of Fashion

Storytelling Key to Burberry’s China Strategy, Says Christopher Bailey - BoF - The Business of Fashion | Chief Strategy Officer | Scoop.it
SHANGHAI, China — “I think [storytelling] is important globally, but in China it stops things from being [mere] product and starts to give it life. Everything has a story — your clothes, buildings, videos, music.
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Start Your Marketing Strategy With One Word - Huffington Post

Start Your Marketing Strategy With One Word - Huffington Post | Chief Strategy Officer | Scoop.it
Start Your Marketing Strategy With One Word
Huffington Post
Have you ever thought how much power just one word has with your potential customers?
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Yahoo earnings: Marissa Mayer's strategy may be starting to pay off - Washington Post (blog)

Yahoo earnings: Marissa Mayer's strategy may be starting to pay off - Washington Post (blog) | Chief Strategy Officer | Scoop.it
Washington Post (blog) Yahoo earnings: Marissa Mayer's strategy may be starting to pay off Washington Post (blog) Yahoo showed small but encouraging signs of growth Tuesday, reporting better than expected first quarter results and offering hope...
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Can Facebook Innovate? A Conversation With Mark Zuckerberg ...

Can Facebook Innovate? A Conversation With Mark Zuckerberg ... | Chief Strategy Officer | Scoop.it
Facebook's co-founder and chief executive explains the company's plan to stay innovative in the mobile age.
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Business Innovation: Why “Work-Play” is a Winning Strategy

Business Innovation: Why “Work-Play” is a Winning Strategy | Chief Strategy Officer | Scoop.it
To quote Amelia Earheart, “Whether you are flying the Atlantic or selling sausages or building a skyscraper or driving a truck, your greatest power comes from the fact that you want tremendously to do that very thing, and do it well.” That idea...
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How Facebook Rewrote the Advertising Rulebook | Mobile Marketing Magazine

How Facebook Rewrote the Advertising Rulebook | Mobile Marketing Magazine | Chief Strategy Officer | Scoop.it
Craig Palli, chief strategy officer at Fiksu, explains how Facebook's app ad success has changed the mobile advertising landscape.
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The Future Of Innovation: Five Things We Can Learn From Bitcoin - Forbes

The Future Of Innovation: Five Things We Can Learn From Bitcoin - Forbes | Chief Strategy Officer | Scoop.it
The Future Of Innovation: Five Things We Can Learn From Bitcoin
Forbes
Cryptocurrencies are undoubtedtly innovative in the context of payments. But they also provide some broader lessons with relevance far beyond the financial world.
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Samsonite's Brand Strategy: 'The Product Is the Hero' - Mashable

Samsonite's Brand Strategy: 'The Product Is the Hero' - Mashable | Chief Strategy Officer | Scoop.it
Samsonite's Brand Strategy: 'The Product Is the Hero'
Mashable
Samsonite products have been charged by a bull, caught in revolving doors, tossed out of cabs and mauled by the entire Pittsburgh Steelers football team.
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4 Components Required to Sustain Innovation - Huffington Post

4 Components Required to Sustain Innovation - Huffington Post | Chief Strategy Officer | Scoop.it
4 Components Required to Sustain Innovation
Huffington Post
... ever before: Businesses must continuously innovate to survive. But how do we determine the factors necessary for sustaining continuous innovation?
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Starbucks' growth strategy? Open more Starbucks - CBS News

Starbucks' growth strategy? Open more Starbucks - CBS News | Chief Strategy Officer | Scoop.it
The Suburban Times
Starbucks' growth strategy? Open more Starbucks
CBS News
Starbucks got burned several years ago with its aggressive expansion plans. The company was too ambitious and scrambled to open as many stores as it could.
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Nokia Announces New Strategy and Chief Executive - New York Times

Nokia Announces New Strategy and Chief Executive - New York Times | Chief Strategy Officer | Scoop.it
The Hindu Nokia Announces New Strategy and Chief Executive New York Times LONDON — The Finnish technology giant Nokia announced a new strategy on Tuesday that focuses on its core mobile telecommunications infrastructure business, and it named the...
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Content Strategy Is Critical To Long-Term Marketing Success

Content Strategy Is Critical To Long-Term Marketing Success | Chief Strategy Officer | Scoop.it
Content marketing is an important component to any company's marketing program, but if you don't have a content strategy, you could be spending a lot of time and resources on very little return. (Want to ensure long term success in content marketing?
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Vodafone seeks to engage consumers with Facebook strategy - Economic Times

Vodafone seeks to engage consumers with Facebook strategy - Economic Times | Chief Strategy Officer | Scoop.it
Economic Times
Vodafone seeks to engage consumers with Facebook strategy
Economic Times
... companies to use the platform for targetted messaging.
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10 Surprising Social Media Statistics That Might Make You Rethink Your Social Strategy - - The Buffer Blog

10 Surprising Social Media Statistics That Might Make You Rethink Your Social Strategy - - The Buffer Blog | Chief Strategy Officer | Scoop.it
If you're managing social media for your business, it might be useful to know about some of the most surprising social media statistics this year. Here are ten that might make you rethink the way you're approaching social media.
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Chief Strategy Officer, Issue 7

Chief Strategy Officer, Issue 7 (Chief Strategy Officer, Issue 7 is out now! Check it out!
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Innovating where the business cares: Developing areas of Strategic Innovation | Innovation Management

Innovating where the business cares: Developing areas of Strategic Innovation | Innovation Management | Chief Strategy Officer | Scoop.it
Almost every innovation manager can recount stories of great ideas, concepts and products that people love and yet they’re never implemented.
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Dr. Martin Silverstein Named WellPoint's Chief Strategy Officer - WSJ.com

Dr. Martin Silverstein Named WellPoint's Chief Strategy Officer - WSJ.com | Chief Strategy Officer | Scoop.it
Dr. Martin Silverstein Named WellPoint's Chief Strategy Officer http://t.co/HN3Wap0fA7
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