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Paul Quinn College In Texas Removes All Pork Products From Campus

Paul Quinn College In Texas Removes All Pork Products From Campus | Charliban Worldwide | Scoop.it
The healthy food movement is taking over in a big way, and colleges are not being left behind. Kombucha and kale chips stock campus stores, attempting to curve bad food habits.
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Charliban Worldwide
a dog nose in the digital Wine & Food world
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Supermarket Guru - Is the Alcohol industry getting too sweet?

Learn how to shop for groceries smarter, eat healthier, and live better. With new food product viewo reviews, recipes, food allergy information, grocery coupons, tips and deals, Phil Lempert alerts customers and business leaders to impending corporate and consumer trends, and empowers them to make educated purchasing and marketing decisions.
Charles-Louis Mazerolles's insight:

Now, there’s nothing wrong with a great summer cocktail or a refreshing fruit flavored drink, but our problem with these is that they’re marketing young. Most of the designs for these drinks look more like a kid’s fruit juice, young and fun, than a drink for adults.  When the alcohol content is so high, shouldn't more care be taken when it comes to marketing?

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Men Prefer Electric Shocks to Being Alone With No Phone

Men Prefer Electric Shocks to Being Alone With No Phone | Charliban Worldwide | Scoop.it
For many people, being forced to spend a few minutes alone with their thoughts is an unpleasant experience, new research suggests. A series of studies revealed that people would...
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the "shocking" study...

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Connecting Food, Tech, And Hackers In NYC

Connecting Food, Tech, And Hackers In NYC | Charliban Worldwide | Scoop.it
With challenges issued from Google, Chipotle, Applegate,  and  the Batali & Bastianich Hospitality Group, a collection of food and tech “hackers” converged in New York City last weekend.  Food+Tech Connect created an event, Hack//Dining NYC, to focus on bringing digital innovations to restaurants, quick service, and institutional dining. While hackathons have [...]
Charles-Louis Mazerolles's insight:

"Food+Tech Connect" event in NYC, US

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Nestlé wants to make a real 'Star Trek' food replicator

Nestlé wants to make a real 'Star Trek' food replicator | Charliban Worldwide | Scoop.it
Nestlé, the world's largest food and beverage company, wants to change how we eat in the near future. Bloomberg reports that the Nestlé Institute of Health Sciences (NIHS) has started a program...
Charles-Louis Mazerolles's insight:

#NESTLE: The hope is to develop a device that scans people's individual levels of nutrients and designs food around their needs, not unlike the replicators found on Starfleet spaceships.

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How Turkish Airlines Reached 100+ Million Traveler Prospects With Selfies – Google

How Turkish Airlines Reached 100+ Million Traveler Prospects With Selfies – Google | Charliban Worldwide | Scoop.it
In a wildly popular commercial for Turkish Airlines, two of sports’ greatest stars—Kobe Bryant and Lionel Messi—vie for the attention of one starstruck kid. Following on its success, the company created a new YouTube ad called “Kobe vs. Messi: The Selfie Shootout” to continue increasing brand awareness in Europe, North America, the Middle East and the Far East. The spot was another huge success: It became one of the fastest spreading commercials on YouTube, with 77 million views in just one week, and was one of the most popular ads of 2013.
Charles-Louis Mazerolles's insight:

the successful approach: 

Craft a playful marketing campaign around one of 2013's most searched words: Selfie.Create a custom channel to introduce the campaign and demonstrate the company's spirit in an interactive way.Leverage YouTube’s advertising tools to reach a wider global audience.
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Google Acquires Quest Visual to Incorporate Word Lens

Google Acquires Quest Visual to Incorporate Word Lens | Charliban Worldwide | Scoop.it
Google today announced it is acquiring Quest Visual, the startup best known for its augmented reality app Word Lens Translator. Available for Android, iOS,
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Just great :-)

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10 Ways You're Using Gmail Wrong

10 Ways You're Using Gmail Wrong | Charliban Worldwide | Scoop.it
You're doing Gmail all wrong. Here are 10 bad habits you should break.
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I admit...

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These 11 Charts Show Everything That's Wrong With The Modern Diet

These 11 Charts Show Everything That's Wrong With The Modern Diet | Charliban Worldwide | Scoop.it
The modern diet is the main reason why people all over the world are fatter and sicker than ever before.
Charles-Louis Mazerolles's insight:

"When health professionals started blaming saturated fat for heart disease, people abandoned traditional fats like butter, lard and coconut oil in favor of processed vegetable oils"

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1914 - 2014 L'Allemagne, une nouvelle grande puissance...éternel recommencement?

1914 - 2014 L'Allemagne, une nouvelle grande puissance...éternel recommencement? | Charliban Worldwide | Scoop.it
Histoire. Tout au long du XIXe siècle, l'expansion et les ambitions de la Prusse, puis de l'Empire allemand, attisent les rivalités européennes, jusqu'à l'assassinat de l'archiduc François-Ferdinand, qui précipite...
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Academia Barilla

Academia Barilla | Charliban Worldwide | Scoop.it
Experience authentic Italian food in Manhattan at Academia Barilla Restaurants. Fresh Italian catering delivering the finest Pasta, Pizza, Soup and freshly prepared Italian food to carry-out in New York.
Charles-Louis Mazerolles's insight:

New restaurant chain made in Barilla in the US. And with a nice Digital platform: user friendly for all devices, responsive design, html5 technology, and vertical development. What else? 

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Supermarket Guru - The Example of Eataly

Supermarket Guru - The Example of Eataly | Charliban Worldwide | Scoop.it
Learn how to shop for groceries smarter, eat healthier, and live better.
Charles-Louis Mazerolles's insight:

The idea of a community space where people can gather to eat and shop, might just be enough to appeal to the modern consumer. 

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10 Web design trends you can expect to see in 2014

10 Web design trends you can expect to see in 2014 | Charliban Worldwide | Scoop.it
December is always a great time to look back on the year that was and the new year that is soon to come. There are many exciting things that 2014 has in store for us who live, work, ...
Charles-Louis Mazerolles's insight:

Let's try to be a little bit original!

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Premium Wine Brands becomes Pernod Ricard Winemakers | Pernod Ricard - Créateurs de convivialité

Premium Wine Brands becomes Pernod Ricard Winemakers | Pernod Ricard - Créateurs de convivialité | Charliban Worldwide | Scoop.it
The global wine division of Pernod Ricard unveils a new corporate brand name and a new vision.
Charles-Louis Mazerolles's insight:

towards Australia, Spain, America...new wine world!

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Twitter 'Buy Now' Button Appears for First Time

Twitter 'Buy Now' Button Appears for First Time | Charliban Worldwide | Scoop.it
A new "Buy now" button appeared within tweets for the first time on Monday, a look at what Twitter may have in store for shoppable tweets.
Charles-Louis Mazerolles's insight:

Making #Twitter profitable? Test of "buy now" and "click-to-call" buttons...

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Mozilla to Develop Comments Platform With New York Times and Washington Post

Mozilla to Develop Comments Platform With New York Times and Washington Post | Charliban Worldwide | Scoop.it
Mozilla, the maker of the Firefox web browser, will help the newspapers build the technology for a platform tailored to news organizations.

 

The New York Times and The Washington Post announced on Thursday that they had teamed up with Mozilla to develop a new platform to better manage their readers’ online comments and contributions.

Charles-Louis Mazerolles's insight:

newspapers eager to be owner again of their own content, even in an interactive and collaborative way! That's a good news...

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Always: #LikeAGirl | Ads of the World™

Always: #LikeAGirl | Ads of the World™ | Charliban Worldwide | Scoop.it
Using #LikeAGirl as an insult is a hard knock against any adolescent girl. And since the rest of puberty's really no picnic either, it's easy to see w
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efficient!

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The 10 Most Influential Global Brands on LinkedIn

The 10 Most Influential Global Brands on LinkedIn | Charliban Worldwide | Scoop.it
As marketing professionals, we often look to the trendsetters in the industry to understand how to improve upon our own efforts. In March, LinkedIn launched the Content Marketing Score to help marketers understand how influential their content marketing efforts are compared with competitors and provide them with recommendations
Charles-Louis Mazerolles's insight:

What do these leaders have in common? Three simple practices:

They continually update users on industry news.They release new and engaging content tailored to specific audiences.They add their voice to relevant conversations that their audiences care about.

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The 4th Wave Of Content Marketing: Marketing Apps

The 4th Wave Of Content Marketing: Marketing Apps | Charliban Worldwide | Scoop.it
Last month, I introduced the concept of marketing apps — more interactive features that marketers could deploy across their websites and campaigns to better engage prospects. As a follow up, I’d like to share some ideas with you about how such responsive web marketing apps can have a tremendous impact on the evolution of content […]
Charles-Louis Mazerolles's insight:

The fourth wave of content marketing, now emerging, is the proliferation of interactive content with responsive web marketing apps.

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From Italy....with passion #Lavazza

Charles-Louis Mazerolles's insight:

International Campaign for Australia

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We Cracked The Code On How The Facebook News Feed Algorithm Works

We Cracked The Code On How The Facebook News Feed Algorithm Works | Charliban Worldwide | Scoop.it
Spoiler alert: the Facebook news feed algorithm significantly rewards the purchase of ads.
Charles-Louis Mazerolles's insight:

Facebook actively restricts the number of your fans that see your posts in their news feeds

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Coca-Cola bad buzz in the US: Racist Revolt As Coca-Cola Airs Multilingual 'America the Beautiful' SuperBowl Ad

Coca-Cola bad buzz in the US: Racist Revolt As Coca-Cola Airs Multilingual 'America the Beautiful' SuperBowl Ad | Charliban Worldwide | Scoop.it
During the SuperBowl, the Coca-Cola Company aired a commercial to promote their brand as every other mega corporation who has a few million dollars to blow on a 30 to 60 seconds of television airtime....
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#WBIS Munich: l'Allemagne, seulement un marché d'exportation?

#WBIS Munich: l'Allemagne, seulement un marché d'exportation? | Charliban Worldwide | Scoop.it
auteur: @charliban Les 18 et 19 janvier dernier avait lieu la seconde édition du Wine Business Innovation Summit (#WBIS) à Munich, au sud de l'Allemagne. Munich est un peu le miroir nordique de Vér...
Charles-Louis Mazerolles's insight:

What about the German market in the Wine Industry? Some answers from the #WBIS in Munich:

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First 3D printer for food launched by 3D Systems

First 3D printer for food launched by 3D Systems | Charliban Worldwide | Scoop.it
American manufacturer 3D Systems has unveiled the world's first 3D printers for food at the Consumer Electronics Show in Las Vegas.
Charles-Louis Mazerolles's insight:

American manufacturer 3D Systems has unveiled the world's first3D printers for food at the Consumer Electronics Show in Las Vegas.

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Dans la Silicon Valley, de jeunes pousses se lancent à l’assaut de l’agroalimentaire

Dans la Silicon Valley, de jeunes pousses se lancent à l’assaut de l’agroalimentaire | Charliban Worldwide | Scoop.it
Ces start-up sont soutenues financièrement par des grands noms de la high-tech, comme Bill Gates ou les fondateurs de Twitter.
Charles-Louis Mazerolles's insight:

bye bye eggs?

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Il faudrait être fou pour consommer plus!

Il faudrait être fou pour consommer plus! | Charliban Worldwide | Scoop.it
Charles-Louis Mazerolles's insight:

Quand une marque communique pour consommer moins!

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