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Twitter / Winepaper_fr: [Pub] La fin des accords mets ...

Charles-Louis Mazerolles's insight:

In #abbinamento we trust!

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ESPAGNE • Une pub visible seulement par les enfants

ESPAGNE • Une pub visible seulement par les enfants | Charliban Worldwide | Scoop.it
La fondation Anar a créé un panneau publicitaire avec un message que seuls les enfants peuvent voir. Le but : lutter contre la maltraitance.
Charles-Louis Mazerolles's insight:

Clever!

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Wal-Mart veut faire livrer ses clients ...par ses clients

Wal-Mart veut faire livrer ses clients ...par ses clients | Charliban Worldwide | Scoop.it
Le géant américain de la distribution envisage de confier à ses clients en magasin l'expédition de ses commandes en ligne.
Charles-Louis Mazerolles's insight:

Retour à l'économie de troc?

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La loterie néerlandaise distribue des steaks végétariens

La loterie néerlandaise distribue des steaks végétariens | Charliban Worldwide | Scoop.it
L'objectif de cette action est de réduire la consommation de viande, dont la fabrication est jugée très polluante.
Charles-Louis Mazerolles's insight:

L'objectif de cette action est de réduire la consommation de viande, dont la fabrication est jugée très polluante...

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L'ivresse est aussi sur le flacon

L'ivresse est aussi sur le flacon | Charliban Worldwide | Scoop.it

Quand contenant et contenu portent au plaisir et à l'ivresse ... Pour Csetvei Winery, Kira Koroknai signe une bouteille très inspirée de l’Op Art .

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Vignes et climat en 2050!

Charles-Louis Mazerolles's insight:

Bordeaux et Vallée du Rhône risquent de disparaître...

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QR Codes Are Dead, Toppled by Easy-to-Use Apps | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age

QR Codes Are Dead, Toppled by Easy-to-Use Apps | DigitalNext: A Blog on Emerging Media and Technology - Advertising Age | Charliban Worldwide | Scoop.it
qr codes are history. invisible ink and augmented-reality apps are replacing the clunky codes, offering vast potential for marketing, if employed intelligently.
Charles-Louis Mazerolles's insight:

What are the lessons of QR for brands using the new technologies?

Make it easy for consumers to use.Explain how it works, in clear, concise language.Employ it only when it can add something unique to the user experience.Make sure content or ads that contain it won't be put in places where cellphone service is unavailable.Make the apps available only for situations when using them makes sense.
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South by Southwest. Le digital dans tous ses états

South by Southwest. Le digital dans tous ses états | Charliban Worldwide | Scoop.it

Il y a SXSW et SXSW. Pour sa quatrième visite à SXSW, Francois Grouiller, en charge des stratégies de marque chez Fred & Farid, nous livre un petit résumé de ses pérégrinations texanes.

Charles-Louis Mazerolles's insight:

Le bilan: Apple est en perte de vitesse, HTML5 a gagné la bataille, et le Big Data est la Big Opportunity.

 

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Un vino calabrese fa furore nel locale di Batali e Bastianich

Un vino calabrese fa furore nel locale di Batali e Bastianich | Charliban Worldwide | Scoop.it
Cronachedigusto.it giornale on line di enogastronomia.
Charles-Louis Mazerolles's insight:

Italollywood :-)

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Wines from Unexpected Places - James Meléndez / James the Wine Guy

Wines in this video - Thalvin La Cuvée du Président Zenata Morocco Cabernet Sauvignon - 2010 - 9.0 - James Meléndez - Chateau Musar "Jeune" Rouge Lebanon - D...
Charles-Louis Mazerolles's insight:

Lebanon wine and others...

Charles-Louis Mazerolles's curator insight, March 14, 9:33 AM

Lebanon wines and others...

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Americans rekindle love for drinking water

Americans rekindle love for drinking water | Charliban Worldwide | Scoop.it
One industry tracker predicts that bottled water alone could overtake soda in next 10 years
Charles-Louis Mazerolles's insight:

"For thousands of years, water was beverage of choice for human beings...Now we're reverting back to that" :-)

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Cidre en début de soirée, soirée réussie

Cidre en début de soirée, soirée réussie | Charliban Worldwide | Scoop.it
Charles-Louis Mazerolles's insight:

back to the future with a glass of Cidre :-)

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Femmes les plus puissantes dans le vin : notre palmarès

Femmes les plus puissantes dans le vin : notre palmarès | Charliban Worldwide | Scoop.it
À l'occasion de la Journée de la femme, voici en avant-première les photos des 27 femmes les plus puissantes du vin en France selon La RVF.
Charles-Louis Mazerolles's insight:

Beau classement pour la journée de la femme :-)

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What nutrition information are restaurant goers looking for?

What nutrition information are restaurant goers looking for? | Charliban Worldwide | Scoop.it
While four out of 10 consumers say they are trying to avoid or reduce intakes of certain fats and oils, cholesterol, sodium and sugar, only one in 10 actually looks for this kind of information on menus when dining out, according to NPD Group.  ...
Charles-Louis Mazerolles's insight:

Calories and...what else?

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A New Web Venture for Antonio Galloni

A New Web Venture for Antonio Galloni | Charliban Worldwide | Scoop.it
The wine reviewer for The Wine Advocate will start his own site.
Charles-Louis Mazerolles's insight:

 Parker's team moves to digital :-)

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FNS Video: Farmer Video in Oregon

The Food, Nutrition, & Science Newsletter with Phil Lempert provides the latest information about food nutrition, science, technologies, news and trends.
Charles-Louis Mazerolles's insight:

The Oregon-based Willamette Valley Vineyards grows, by hand, high quality Pinot Noir, Pinot Gris and Chardonnay grapes...

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Heineken strives to ‘Ignite’ innovation with first ever interactive beer bottle

Heineken strives to ‘Ignite’ innovation with first ever interactive beer bottle | Charliban Worldwide | Scoop.it
Heineken this week unveiled its first ever interactive beer bottle at the Milan Design Fair, as it seeks to inspire ‘new memorable brand experiences’ via design, technology and innovation.
Charles-Louis Mazerolles's insight:

I want to try with a bottle of wine too :-)

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9 innovative architectures in the vineyards - Wine Spiral Project

9 innovative architectures in the vineyards - Wine Spiral Project | Charliban Worldwide | Scoop.it
Spring has arrived, the days are longer and the warmer weather invites to do wine tourism.

Via Best Of Wine Tourism
Charles-Louis Mazerolles's insight:

Spanish & US inspiration :-)

Oswald_b's curator insight, April 5, 11:25 AM
En attendant de pouvoir customiser vos domaines virtuels, voici de vrais projets architecturaux
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Supermarket Guru - Savvier fresh-foods marketing

Supermarket Guru - Savvier fresh-foods marketing | Charliban Worldwide | Scoop.it
Learn how to shop for groceries smarter, eat healthier, and live better.
Charles-Louis Mazerolles's insight:

Fresh shoppers are increasingly valuable to US stores :-)

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Influencia - L'Observatoire Influencia - Le VRM : CRM social ?

Influencia - L'Observatoire Influencia - Le VRM : CRM social ? | Charliban Worldwide | Scoop.it
Internet et les technologies de l’information n’ont pas fini de révolutionner nos sociétés.
Charles-Louis Mazerolles's insight:

from Customer to Vendor : CRM -> VRM

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Luxe Travel Trend: Kids Cooking Classes

Luxe Travel Trend: Kids Cooking Classes | Charliban Worldwide | Scoop.it
In recent months, several upscale resorts have added culinary classes for kids.
Charles-Louis Mazerolles's insight:

From Play-Doh to Sushi :-)

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Facebook to Introduce Hashtags — And That’s a Double-Edged Sword for Twitter

Facebook to Introduce Hashtags — And That’s a Double-Edged Sword for Twitter | Charliban Worldwide | Scoop.it
The pros and cons of being ripped off.
Charles-Louis Mazerolles's insight:

Facebook and the chinese strategy ;-)

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Influencia - TARGET - Un timbre en chocolat

Influencia - TARGET - Un timbre en chocolat | Charliban Worldwide | Scoop.it
Des timbres tout chocolat ? C’est l’idée de la Bpost pour promouvoir le chocolat belge. De quoi ravir les papilles des correspondants postaux du Plat Pays…
Charles-Louis Mazerolles's insight:

Les belges sont génialement fous :-)

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Weinbaugeschichte #2 | HERRENHOF LAMPRECHT

Weinbaugeschichte #2 | HERRENHOF LAMPRECHT | Charliban Worldwide | Scoop.it
Charles-Louis Mazerolles's insight:

Porsche Weingartentraktor :-)

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How to Create Stunning Infographics in 30 Minutes or Less

How to Create Stunning Infographics in 30 Minutes or Less | Charliban Worldwide | Scoop.it

Learn how to create stunning infographics - without spending hundreds of dollars on a graphic designer or losing your mind - in just 30 minutes or less.

From word clouds to network data visualizations, infographics have become a primary format for content in a relatively short period of time. Although the ‘infographic’ is nothing new, its proliferation and evolution has been nothing short of exponential in the past few years.

Whether you love them or hate them, the rising popularity of infographics can’t be denied.


Via Baiba Svenca
Charles-Louis Mazerolles's insight:

good tool to know :-)

Jeff Domansky's curator insight, January 7, 4:29 PM

Really excellent how-to using the impressive Piktochart infographic tool.

Neil Ferree's curator insight, February 26, 10:05 AM

Infographics done right and done well can generate lots of traffic to your http://bit.ly/RichSnippet and build your brand