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Charities and Social Media
a collection of resources on social media for charities
Curated by Heather Card
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Tips for Handling Negative Comments and Trolls on Social Media | Jeffbullas's Blog

Tips for Handling Negative Comments and Trolls on Social Media | Jeffbullas's Blog | Charities and Social Media | Scoop.it

I especially like the 4 monitoring and management tips for dealing with negative comments. Respond publicly and deal with details privately. 

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Four Common Online Reputation Problems by @richgorman101 | Spin Sucks

There are four common online reputation problems any business can face, but small businesses are the most vulnerable because they're without resources to fight.
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Does Your Nonprofit Have A Social Media Work Flow?

Does Your Nonprofit Have A Social Media Work Flow? | Charities and Social Media | Scoop.it
Jeremiah Owyang's post,  "Social Media Work Flow," offers a good taxonomy for a social media work flow, triage, or process.
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Visual Storytelling For Nonprofits [INFOGRAPHIC] | Social Media For Nonprofits

Visual Storytelling For Nonprofits [INFOGRAPHIC] | Social Media For Nonprofits | Charities and Social Media | Scoop.it
Advancing the Mission of Nonprofits via Social Media...
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11 case studies prove social media ROI for nonprofits

11 case studies prove social media ROI for nonprofits | Charities and Social Media | Scoop.it
In a tough economy, it's tougher to be a nonprofit. People have less to give. But there is light at the end of the tunnel.
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5 Ways to Double Your Twitter Followers in 10 Minutes a Day | Social Media Today

5 Ways to Double Your Twitter Followers in 10 Minutes a Day | Social Media Today | Charities and Social Media | Scoop.it
Social media doesn't have to be time consuming.But there's no reason you have to check Twitter every hour.
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Using social media marketing without selling - Smart Insights Digital Marketing Advice

Using social media marketing without selling - Smart Insights Digital Marketing Advice | Charities and Social Media | Scoop.it

Practical actions to reach your audience and generate leads from social media Have you heard of “social media fatigue”? It refers to a growing backlash. Marketing topic(s):Social media strategy. Advice by Guest Expert.

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Want to Keep Mobile Customers Engaged? The 4 A's of Text Marketing

Want to Keep Mobile Customers Engaged? The 4 A's of Text Marketing | Charities and Social Media | Scoop.it

Non-profits can use these tips:  Texts should be action-oriented, add value, anticipated, and advance targeted.

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How to take engagement to the next level

How to take engagement to the next level | Charities and Social Media | Scoop.it

Debra Askanase proposes six excellent questions for social media teams to ask.

 

Tweet Share This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

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I Respect Your Social Media Community – Do You Respect Mine? | Social Media Today

I Respect Your Social Media Community – Do You Respect Mine? | Social Media Today | Charities and Social Media | Scoop.it

This author reminds us that relationships are earned and when we post and ask for involvement we need to keep the needs of our community in mind.

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How Social Media Turns Your Employees Into a Secret PR Army

How Social Media Turns Your Employees Into a Secret PR Army | Charities and Social Media | Scoop.it

 I like the concept of amplifying messages and can see a lot of practical applications for non-profits. 

 

It will be important to have clear values in the organization for this to be effective.

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A Networked Fundraiser: charity:water Waterforward

A Networked Fundraiser:  charity:water Waterforward | Charities and Social Media | Scoop.it

Innovative idea for fundraising. Thanks


Via TechSoup Canada
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The 8 Most Annoying Things Brands Do on Twitter

The 8 Most Annoying Things Brands Do on Twitter | Charities and Social Media | Scoop.it
If you run a Twitter account for a business, take note: These are the absolute most annoying things your brand can do on Twitter.

 

Some really good reminders about what not to do.

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Data Visualization and Infographics: Using Data to Tell Your Story | @Idealware

As usual, Idealware has a helpful article with some affordable tools to explore.

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45 Signs You Need to Get a Grip on Your Social Media | Social Media Today

45 Signs You Need to Get a Grip on Your Social Media | Social Media Today | Charities and Social Media | Scoop.it
get a grip guy 45 Signs You Need to Get a Grip on Your Social Media...
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Should I Invest In SEO Or Social Media? | Business 2 Community

Should I Invest In SEO Or Social Media? | Business 2 Community | Charities and Social Media | Scoop.it
Prospective clients often ask me if they should invest in SEO (search engine optimization) or social media.

 

Some practical suggestions about including key words in your blog so that search engines can find you. I love the integrated tweet!

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5 Reasons Your Brand Should Be Using LinkedIn « Radian6 - Social media monitoring tools, social media engagement software and social CRM and marketing from the industry leader in social analytics.

5 Reasons Your Brand Should Be Using LinkedIn « Radian6 - Social media monitoring tools, social media engagement software and social CRM and marketing from the industry leader in social analytics. | Charities and Social Media | Scoop.it
LinkedIn has earned a reputation as being a bit of an after thought among the social networks. There are a number of reasons for this: the age demographic is skewed to professional adults, the subject...
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Understanding Online Video Viewing Habits | Social Media Today

Understanding Online Video Viewing Habits | Social Media Today | Charities and Social Media | Scoop.it
Online Video Habits While there’s no doubt that online video viewing has increased substantially over the past few years, smart businesses are asking themselves what these trends mean for their overall marketing strategies.

 

This article underscores provides some interesting stats on online video viewing habits including the averages minutes per video as video a content tool. Good video content is a great way for charities to reach their audiences.

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Ask an Expert: How Do You Run a Facebook Chat?

Ask an Expert: How Do You Run a Facebook Chat? | Charities and Social Media | Scoop.it

An interesting idea for using Facebook chat for more engagement. 

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How to use microsites to better tell your nonprofit’s story

How to use microsites to better tell your nonprofit’s story | Charities and Social Media | Scoop.it

Via TechSoup Canada
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Are non-profits YELLING at their donors using social media?

Are non-profits YELLING at their donors using social media? | Charities and Social Media | Scoop.it

A fresh perspective on how some non-profits are using social media and turning off those they are trying to engage. Erik encourages a donor centric paradigm where listening is two-thirds of the job.

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Help! Where did the conversation go? | Social Media Today

Help! Where did the conversation go? | Social Media Today | Charities and Social Media | Scoop.it

This author suggests that LinkedIn, although a very efficient networking tool, is lacking the robust conversation that could improve it significantly.

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