Charities and Social Media
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Charities and Social Media
a collection of resources on social media for charities
Curated by Heather Card
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Facebook Finally Gets Hashtags: How They Work - MarketingLand

Facebook Finally Gets Hashtags: How They Work - MarketingLand | Charities and Social Media | Scoop.it

Excerpts...

 

Facebook posted today about the new hashtag support with an overview, saying:

Starting today, hashtags will be clickable on Facebook. Similar to other services like Instagram, Twitter, Tumblr, or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion. When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.

 

When you click on a hashtag, a new overlay window appears showing you matching content.

 

Ironically, while you still can’t search for posts in Facebook Graph Search, you can search for hashtags. Begin your search with any hashtag word, a word starting with the # symbol

 


Via marketingIO
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marketingIO's curator insight, June 13, 2013 7:49 AM

We don't know if this will help the B2B marketer when it comes to FB.  As usual, focus on LinkedIn, SlideShare, Google+, Twitter.


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Christopher O'Connor's curator insight, June 13, 2013 9:13 AM

Facebook is always my first choice on getting information so seeing they are always to trying to improve themself is very cool

Jason M.'s curator insight, June 13, 2013 12:59 PM

It's about time. They are too closed off from how people are adapting & using social media without them.

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PhilanTopic: [Infographic] The Importance of Donor Retention

This week's infographic was put together by Jay Love and his team at Bloomerang, developers of a CRM product focused on donor retention and management, and was featured in a good post on Katya Andresen's Non-Profit Marketing Blog.
Heather Card's insight:

Although these are US stats, the infographic is clear about putting thought into donor retention.

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» 4 Tips for Maintaining Online Reputations for Nonprofits

» 4 Tips for Maintaining Online Reputations for Nonprofits | Charities and Social Media | Scoop.it
Toronto Call Centre, eBusiness and mail house specializing in fundraising services blogging about non-profit, CSR, social media and other business news
Heather Card's insight:

I would also add that it is helpful to develop a response protocol for various types of situations. Knowing the process ahead of time will help if you have to deal with negative posts.

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Infographics: Should Your Nonprofit Hire A Designer or Do It Yourself!

Infographics: Should Your Nonprofit Hire A Designer or Do It Yourself! | Charities and Social Media | Scoop.it
In 2013,  social media will continue the trend of "going visual."    More and more nonprofits are adding data visualization to compelling story telling to create amazing infographics as part their marketing tool kits.
Heather Card's insight:

Beth Kanter has a wealth of resources available on infographics. Going visual will be key!

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Five Creative Ways To Thank Your Facebook Fans

Five Creative Ways To Thank Your Facebook Fans | Charities and Social Media | Scoop.it
It's easy to think about thanking your Facebook fans as something that's nice to do - if you have the time and are in the mood. But saying thanks is a vital part of your success on Facebook, and everywhere else.
Heather Card's insight:

I especially like the idea of saying thank-you from the cover photo. Great idea.

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How to Use Pinterest Analytics, 6 Metrics Worth Measuring | Social Media Examiner

How to Use Pinterest Analytics, 6 Metrics Worth Measuring | Social Media Examiner | Charities and Social Media | Scoop.it
Pinterest analytics: How to measure your Pinterest activity to help your business identify what types of content resonate best with your specific audience.
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11 Tips for Making Nonprofit Press Releases Social and Shareable

11 Tips for Making Nonprofit Press Releases Social and Shareable | Charities and Social Media | Scoop.it
Social media has forever changed how nonprofits and journalists distribute and consume news stories, yet the format of nonprofit press releases has not evolved at all. Almost every communication me...
Heather Card's insight:

This is a great blog that integrates tips to make press releases more social. Very practical. I'm going to keep this list.

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INFOGRAPHIC: How Social Sites Make Money

INFOGRAPHIC: How Social Sites Make Money | Charities and Social Media | Scoop.it
Ever wonder how social sites make money? Here’s a quick look at which revenue streams help major social networking companies become a successful business.

Via Peter Azzopardi, Berend de Jonge
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Mercor's curator insight, February 4, 2013 5:30 AM

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10 Ways Nonprofits Can Send Mobile Friendlier Email

10 Ways Nonprofits Can Send Mobile Friendlier Email | Charities and Social Media | Scoop.it
Heather Card's insight:

Some very practical suggestions. Email is not dead...but it needs to go mobile.

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Facebook's Privacy Policy Changes [INFOGRAPHIC] | Social Media Today

Facebook's Privacy Policy Changes [INFOGRAPHIC] | Social Media Today | Charities and Social Media | Scoop.it
Do people trust Facebook less than they used to? How well do people think they understand Facebook's privacy policies?
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5 Social Media Strategies For Nonprofits | CAREEREALISM

5 Social Media Strategies For Nonprofits | CAREEREALISM | Charities and Social Media | Scoop.it
Social media is suited for nonprofit marketing, but you can't just create an account and call it a day. Learn focused social media strategies.
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easel.ly | create and share visual ideas online

Heather Card's insight:

Looks like an interesting, easy to use tool for creatin infographics!

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Gen Y loves Instagram: A youth movement for Facebook? - Leaders West

Gen Y loves Instagram: A youth movement for Facebook? - Leaders West | Charities and Social Media | Scoop.it
Gen Y loves Instagram according to a recent study published by the Pew Internet and American Life Project.  In fact 67% of 18-29 year old internet users surveyed are what Pew calls image “creators.”  This is a big deal.
Heather Card's insight:

Who are you trying to reach? This is yet another study that shows youth are moving out of Facebook to other media. Maybe time to update your social media strategy.

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How Teens Are Really Using Facebook

How Teens Are Really Using Facebook | Charities and Social Media | Scoop.it
The Facebook generation is fed up with Facebook. That's according to a report released Tuesday by the Pew Research Center, which surveyed 802 teens between the ages of 12 and 17 last September to produce a 107-page report on their online habits.
Heather Card's insight:

I have long thought that social media channels will evolve and change. For people using these channels, it is important to keep up with the research and adapt your own strategy as people's preferences change.

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Giving Generously or Living Generously? | Stewardship Ministries

Giving Generously or Living Generously? | Stewardship Ministries | Charities and Social Media | Scoop.it
Heather Card's insight:

I think that generous giving flows out of the ability to live generously. Great blog story.

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International Womens Day 2013: Dr. Anne Marie Pegg in Syria

International Womens Day 2013: Dr. Anne Marie Pegg in Syria | Charities and Social Media | Scoop.it
Heather Card's insight:

I love this example of story telling using Storify.

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Nonprofit Twitter Tips #3: How to Use Hashtags [VIDEO] - Nonprofit Hub

Nonprofit Twitter Tips #3: How to Use Hashtags [VIDEO] - Nonprofit Hub | Charities and Social Media | Scoop.it
The hashtag is one of Twitter's coolest features. How can you use hashtags to get more followers? Learn nonprofit twitter tips from this video.
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11 Reasons Why People Sign Up To Charity Facebook Page & 6 Reasons Why They Leave

11 Reasons Why People Sign Up To Charity Facebook Page & 6 Reasons Why They Leave | Charities and Social Media | Scoop.it
Among some interesting findings from a report on digital persuasion by Waggener Edstrom are the reasons why followers sign up to a charity's Facebook page - and the reasons why they leave it. 57% o...
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Social Media On Your Phone Is Worse Than Alcohol Consumption #Infographic

Social Media On Your Phone Is Worse Than Alcohol Consumption #Infographic | Charities and Social Media | Scoop.it

We are all thankful to social sites which has made all of us so interlaced, from finding old school mates to sharing day to day stories it has made us so addicted, more than alcohol and smoking.

Smart-devices have given us a rich experience of social networking they have completely revolutionized the accessibility of social networks. Social media marketers are also push to take internet mobile, Smartphone was the most preferred phone for advertisers in Q3 2012 with 75% campaigns.

And, a recent report in India says that accessing social networking sites is considered to be the main internet activities on mobile devices.

But don’t you agree that we somewhere have hiccups or cut backs in presenting ourselves the way we are and the reason could be our friends circle itself. Did you ever know this can even cause a negative effect on our psyches?

 

An infographic from Ligo Electronics says that 66% of respondents have trouble sleeping after using social networking sites.



Read more: http://www.dazeinfo.com/2013/03/14/social-media-on-your-phone-is-worse-than-alcohol-consumption-infographic/#ixzz2NXMl9atg


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Mercor's curator insight, March 14, 2013 3:08 PM

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James's curator insight, March 21, 2013 5:52 AM

Some interesting fact and stats about the effects of social media.

Could just be assumptions and made up if not for the references, worth investigating further for more accuracy.

 

Social media was a big step in extroversion and news, however it was a plummet in personal privacy. The integration of social media into everything is convenient, yes, but it leads one to believe using it to be mandatory to have because of all the disadvantages compared to using it.

 

Aside from privacy, the addiction to social media is extremely evident in the younger generation and often leads to online arguments, befriending complete strangers or even identity frauds.

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70+ epic social media case studies, stats, blog posts and more

70+ epic social media case studies, stats, blog posts and more | Charities and Social Media | Scoop.it
At Econsultancy, we publish a huge amount of content related to digital marketing and ecommerce.
Heather Card's insight:

Always great to see what others are doing. Inspiration!

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Gftr Wants To Stop Wasting Birthdays With Social Network Crowdsourced Gifts | TechCrunch

Gftr Wants To Stop Wasting Birthdays With Social Network Crowdsourced Gifts | TechCrunch | Charities and Social Media | Scoop.it
My calendar is mostly filled with Facebook birthdays, these days, and at best those notifications will prompt me to post on someone's wall once a year.
Heather Card's insight:

I really like the charitable angle of this. What a great impact this could be for charities.

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Likes Don't Save Lives... - re: charity

Likes Don't Save Lives... - re: charity | Charities and Social Media | Scoop.it
Let the great slacktivism debate start again! Does "Liking" a page on Facebook or a video or a picture really do anything to help causes? Are we underselling the real needs of an organization by doing this?
Heather Card's insight:

A good reminder to have a clear call to action. Charities cannot live on "likes" alone.

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