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Rescooped by Severine Tezier from Public Relations & Social Media Insight
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Pokémon Go Showcases Augmented-Reality Explosion In Retail

Pokémon Go Showcases Augmented-Reality Explosion In Retail | Channel Scoop | Scoop.it

One of the main effects of Pokémon Go has been to draw attention to existing AR apps, that build on current smart device functions — namely GPS and cameras. This works because the cameras allow for a view the environment in real time, which can be “augmented” from the user’s viewpoint. AR’s potential has been recognized by retail for quite a while. For example Lego introduced an AR app a full six years ago, allowing customers to hold a box in front of an in-store monitor and see what the finished model would look like.


More recently, the online store Wayfair launched Wayfair view, allowing shoppers to superimpose potential purchases on their own space to see if the items would fit and how they would look. Ikea has an AR catalog app, that lets shoppers use their smartphones to virtually furnish their rooms with items from the catalog. Other apps allow customers to virtually try on shoes and clothes and in some cases share photos with their social networks.


Retailers can also use AR to enhance and tailor the customer experience. Using a specialized store app, customers can get more information about a product, its availability and potential discounts or promos. By including AR components to store displays, retailers are able to profit from the fact that their customers are often more preoccupied with their phones than the merchandise right in front of them. Apps can also direct customers to particular items, and provide a guided map to the specific shelf, something that is tremendously useful in large stores....


Via Jeff Domansky
Severine Tezier's insight:

Valuable thoughts on how retail and business can capitalize on the potential impact of Pokémon Go.

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Jeff Domansky's curator insight, August 28, 1:48 PM

Valuable thoughts on how retail and business can capitalize on the potential impact of Pokémon Go.

Rescooped by Severine Tezier from Public Relations & Social Media Insight
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67% Say Tracking Could Improve Their In-Store Experience; 19 Million Already Beaconed

67% Say Tracking Could Improve Their In-Store Experience; 19 Million Already Beaconed | Channel Scoop | Scoop.it
Shoppers are warming to beacons and virtual reality.

The majority of consumers are open to location-based technology as long as it improves their shopping experience, according to a new study.

In the no-surprise department, coupons are viewed as the biggest incentive, based on a survey of 1,400 U.S. consumers focused on shopping habits and emerging retail technology conducted by Walker Sands.

While a third (33%) of consumers aren’t open to beacons or any location-based technology in stores, 67% say in-store tracking could improve their in-store shopping experience.

Via Jeff Domansky
Severine Tezier's insight:

Shoppers say bring on the in-store coupons and perhaps some maps.

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Jeff Domansky's curator insight, July 1, 2:47 PM

Shoppers say bring on the in-store coupons and perhaps some maps.

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Augmenting Reality in Retail: How Lowe's, Walgreens Make Virtual Change In The Aisle

Augmenting Reality in Retail: How Lowe's, Walgreens Make Virtual Change In The Aisle | Channel Scoop | Scoop.it

For Lowe’s, it was a virtual no-brainer.


Many people can envision a new kitchen, but few can actually visualize it – not correctly anyway. That island ends up taking more space than you thought, and the refrigerator door opens right into the entranceway.


So Lowe’s turned to virtual reality. It created the Holoroom, its self-described “digital power tool for kitchen and bath design.”


Launched in November 2015, the Holoroom enables customers to design their dream kitchens or bathrooms on an app, and then, with virtual reality goggles such as Oculus Rift or Google Cardboard, virtually step into the design.


With this technology, Lowe’s is literally extending the experiential phenomenon of virtual reality from a household word to a retail one. It is not alone. While augmented reality and virtual reality (AR/VR) feel a little futuristic for commerce, big-name retailers are testing the technologies in ways that appear surprisingly simple and adaptable. If these efforts continue, consumers will increasingly come to expect them to aid their purchasing....


Via Jeff Domansky, BSN
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Jeff Domansky's curator insight, August 25, 10:49 AM

Augmented and virtual reality may feel a little futuristic for today’s retail aisles, but big-name brands are testing it in ways that appear surprisingly simple and adaptable. If these efforts continue, consumers will increasingly expect it.

MD SHAON MRIDHA's comment, August 26, 1:38 PM
Watch Mechanic Resurrection Full Movie here. If you're looking for Mechanic Resurrection (2016) to watch online then you came to right place! High quality
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Rescooped by Severine Tezier from Second Life and other Virtual Worlds
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Will v-commerce replace e-commerce? –

Will v-commerce replace e-commerce? – | Channel Scoop | Scoop.it
More than a third of consumers say they would shop for more products online if they were able to try them virtually using headsets, and 63 percent say they expect virtual reality to impact their shopping experiences in the future, says the Reinventing Retail 2015 Report. Virtual reality or augmented reality market is set to grow further, with previous projection by Digi-Capital saying the market could reach only $150 billion by 2020.

Via CM Elias
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David W. Deeds's curator insight, December 10, 2015 6:49 PM

Thanks to CM Elias.

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Future of Retail: Artificial Intelligence and Virtual Reality Have Big Roles to Play

Future of Retail: Artificial Intelligence and Virtual Reality Have Big Roles to Play | Channel Scoop | Scoop.it

Via Vocalcom
Severine Tezier's insight:

From artificial intelligence to virtual reality, emerging technologies are rewriting the retail playbook at a rapid pace, suggests J. Walter Thompson Intelligence in a new report called Frontier(less) Retail.

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Vocalcom's curator insight, July 3, 7:27 AM

From artificial intelligence to virtual reality, emerging technologies are rewriting the retail playbook at a rapid pace, suggests J. Walter Thompson Intelligence in a new report called Frontier(less) Retail.

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How Augmented Reality and Virtual Reality Will Strengthen Storytelling and Revenue

How Augmented Reality and Virtual Reality Will Strengthen Storytelling and Revenue | Channel Scoop | Scoop.it

Via Brian Steffens
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Smartphones to play bigger role in shopping

Smartphones to play bigger role in shopping | Channel Scoop | Scoop.it

Retailers deploy mobile strategies to drive in-store holiday sales

 

SUMMARY: The mobile technology that threatened bricks-and-mortar retailers by enabling "showrooming" is being used to drive sales this holiday season. Retailers have the ability, for instance, to alert consumers to in-store deals and have the merchandise ready for them when they show up at the store. The key is the ability to engage mobile users and present offers superior to what they can find elsewhere.

 

READ ARTICLE 

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Rescooped by Severine Tezier from Omni-channel retailing
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Smart Flows, la technologie pour comprendre les comportements en magasins

Smart Flows, la technologie pour comprendre les comportements en magasins | Channel Scoop | Scoop.it
Comprendre le comportement de ses clients dans son/ses magasin(s) est un idéal que chaque directeur ...

Via Keyneosoft
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Keyneosoft's curator insight, January 6, 2014 3:59 AM

Smart Flows permet de comprendre réellement le comportement et le chemin effectué par les clients !

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Inside Danone's supply chain

Inside Danone's supply chain | Channel Scoop | Scoop.it
In this video, Yves Amsellem, Vice President Supply Chain for Danone, the French food-products multinational corporation based in Paris, takes us through the company's unique approach its supply chain.
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Rescooped by Severine Tezier from Omni-channel retailing
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the Loadstar » We’ll put the supply chain at the heart of omni-channel retailing, says John Lewis

the Loadstar » We’ll put the supply chain at the heart of omni-channel retailing, says John Lewis | Channel Scoop | Scoop.it

The evolution of the retail sector from a bricks-and-mortar-based business to an omni-channel offering means that major retailers have to fundamentally redesign their supply chains, John Lewis head of operations Dino Rocos said today.


Via Keyneosoft
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Keyneosoft's curator insight, October 16, 2013 4:18 AM

"Many retailers view omni-channel as a must, but they have no idea what the return on investment will be – they just know they need to be there for competitive reasons. We believe that most retailers need to go beyond just developing omni-channel sales, actually developing a whole new operating model that would involve entirely re-thinking the retail business,”

Rescooped by Severine Tezier from Digital-News on Scoop.it today
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The role of decision analytics in tomorrow’s retail world

The role of decision analytics in tomorrow’s retail world | Channel Scoop | Scoop.it
Matt Smith discusses how customer experience will be "the last retail differentiator of the 21st Century"

Via Thomas Faltin
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An optimized supply chain delivers $

An optimized supply chain delivers $ | Channel Scoop | Scoop.it
Leading consumer goods companies are adopting a breakthrough methodology, Predictive Replenishment, which generates value by integrating strategic, tactical and operational processes.
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Internet Retailing | News, insight and analysis for Europe's ecommerce and multichannel retail professionals

Internet Retailing | News, insight and analysis for Europe's ecommerce and multichannel retail professionals | Channel Scoop | Scoop.it
Click & Collect in use in just 44% of retail stores in West End shopping ... - http://t.co/H5BZLgRCFE | @scoopit http://t.co/VrTNA5yrnS
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Rescooped by Severine Tezier from Keeping up with Ed Tech
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Technology Trends - Singularity Blog: Most Anticipated New Technologies for 2015/2016

Technology Trends - Singularity Blog: Most Anticipated New Technologies for 2015/2016 | Channel Scoop | Scoop.it
Future timeline, a timeline of humanity's future, based on current trends, long-term environmental changes, advances in technology such as Moore's Law, the latest medical advances, and the evolving geopolitical landscape.

 

10TB solid state drives may soon be possibleConsumer virtual reality will grow exponentially 200GB microSD card announced by SanDisk"The Vive" – new VR headset being developed by HTC and ValveTesco becomes first UK retailer to launch a Google Glass-enabled serviceLaying the foundations for 5G mobileClothes that can monitor and transmit biomedical info3-D haptic shapes can be seen and felt in mid-airAI software can identify objects in photos and videos at near-human levelsDARPA circuit achieves speed of 1 terahertz (THz)3D printer which is 10 times faster than current modelsCreating DNA-based electrical circuitsWi-Fi up to five times faster coming in 2015Long-distance virtual telepathy is demonstratedThe Internet of Things: A Trillion Dollar MarketBrain-like supercomputer the size of a postage stampProject Adam: a new deep-learning system


Via Dr. Stefan Gruenwald, Miloš Bajčetić, WebTeachers
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Ursula Sola de Hinestrosa's curator insight, April 24, 2015 4:50 PM

Nuevas tecnologias

AugusII's curator insight, April 25, 2015 6:15 PM

Being up to date a must -  Learning on trends useful.

Rescooped by Severine Tezier from I can explain it to you, but I can't understand it for you.
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New Intel-Powered Retail Experiences to Hit Stores This Year | Intel Newsroom

New Intel-Powered Retail Experiences to Hit Stores This Year | Intel Newsroom | Channel Scoop | Scoop.it
Includes Virtual Reality, 3-D Scanning Featuring Boulanger*, Brooks Brothers*, Coop*, Levi Strauss & Co.*, Nordstrom*; Intel Announces First IoT Platform Designed for Retail SANTA CLARA, Calif., Jan. 18, 2016 – Intel Corporation today unveiled a range of technological innovations that are driving new retail experiences for consumers and enabling retailers to better understand and connect … Continued
Via Riaz Khan
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Rescooped by Severine Tezier from Business Support
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Augmenting Reality in Retail: How Lowe's, Walgreens Make Virtual Change In The Aisle

Augmenting Reality in Retail: How Lowe's, Walgreens Make Virtual Change In The Aisle | Channel Scoop | Scoop.it

For Lowe’s, it was a virtual no-brainer.


Many people can envision a new kitchen, but few can actually visualize it – not correctly anyway. That island ends up taking more space than you thought, and the refrigerator door opens right into the entranceway.


So Lowe’s turned to virtual reality. It created the Holoroom, its self-described “digital power tool for kitchen and bath design.”


Launched in November 2015, the Holoroom enables customers to design their dream kitchens or bathrooms on an app, and then, with virtual reality goggles such as Oculus Rift or Google Cardboard, virtually step into the design.


With this technology, Lowe’s is literally extending the experiential phenomenon of virtual reality from a household word to a retail one. It is not alone. While augmented reality and virtual reality (AR/VR) feel a little futuristic for commerce, big-name retailers are testing the technologies in ways that appear surprisingly simple and adaptable. If these efforts continue, consumers will increasingly come to expect them to aid their purchasing....


Via Jeff Domansky, BSN
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Jeff Domansky's curator insight, August 25, 10:49 AM

Augmented and virtual reality may feel a little futuristic for today’s retail aisles, but big-name brands are testing it in ways that appear surprisingly simple and adaptable. If these efforts continue, consumers will increasingly expect it.

MD SHAON MRIDHA's comment, August 26, 1:38 PM
Watch Mechanic Resurrection Full Movie here. If you're looking for Mechanic Resurrection (2016) to watch online then you came to right place! High quality
http://www.mechanicresurrectionfullmovie.com
Rescooped by Severine Tezier from I can explain it to you, but I can't understand it for you.
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GUEST OPINION What can retailers learn from Pokémon Go? - InternetRetailing

GUEST OPINION What can retailers learn from Pokémon Go? - InternetRetailing | Channel Scoop | Scoop.it
With the world going crazy for Pokémon Go, what can retailers learn and gain from this virtual reality craze, asks Gillian Hughes, VP of Corporate Sales, Veoo. I wonder if you are as staggered as I am at the recent furore around Nintendo’s new mobile game, called Pokémon Go? With (more…)
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Rescooped by Severine Tezier from I can explain it to you, but I can't understand it for you.
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Looking to the Future: How Virtual Reality Will Impact Business Technology

Looking to the Future: How Virtual Reality Will Impact Business Technology | Channel Scoop | Scoop.it
Ever since Facebook bought Oculus back in 2014, virtual reality (VR) has been on the minds of everyone who tries to keep up with the latest business technology trends. Although VR technology has exis…
Via Riaz Khan
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Rescooped by Severine Tezier from Channel Scoop
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Symphony EYC - Engage Your Customers

If you could engage personally, proactivelyand profitably with your customers– would you?
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Rescooped by Severine Tezier from Digital-News on Scoop.it today
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Which Technologies Will Drive E-Commerce? - RetailWire

Which Technologies Will Drive E-Commerce? - RetailWire | Channel Scoop | Scoop.it
Which Technologies Will Drive E-Commerce?
RetailWire
RSR's 2013 e-commerce benchmark survey had an interesting group of respondents this year, with half reporting annual revenue of under $6 million.

Via Thomas Faltin
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Rescooped by Severine Tezier from Omni-channel retailing
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Carrefour disparaît du podium mondial du retail « Olivier Dauvers

Carrefour disparaît du podium mondial du retail « Olivier Dauvers | Channel Scoop | Scoop.it
Olivier Dauvers – Expert Grande Conso

Via Keyneosoft
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Rescooped by Severine Tezier from Inspiring Sustainable End-to-End Supply Chain
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Paying late: an ethical business issue

Paying late: an ethical business issue | Channel Scoop | Scoop.it
Late payments are an example of how rotten corporate ethics can erode company culture from the inside, writes Philippa Foster Back

Via Acquisti & Sostenibilità not-for-profit
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Rescooped by Severine Tezier from Omni-channel retailing
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Tour d'horizon des pratiques du Click-n-collect ~ ROPO

Tour d'horizon des pratiques du Click-n-collect ~ ROPO | Channel Scoop | Scoop.it

Depuis 2-3 ans, nous assistons à une déferlante de dispositifs de click-n-collect en France.
Avec notamment les 2500 drives, ou encore dans la restauration la multiplication d'application permettant de réserver son menu et le payer sur son smartphone et de venir le retirer en magasin, voire l'émergence d'acteurs comme SoCloz ou Shopping Adventure
Force est de constater que le gap qui existait début 2010 entre la distribution américaine et française s'efface peu à peu


Altavia a récemment fait un tour d'horizon complet sur cette pratique tant sur la partie Click que sur la partie Collect
Via Keyneosoft
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Un bon résumé

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Why the Supply Chain is Dead | Loyalty360.org

Why the Supply Chain is Dead | Loyalty360.org | Channel Scoop | Scoop.it
We really should stop using the term “supply chain.” “Supply” gives the impression that one company makes something, say a part, and sends it to another, where it sits, like bolts in a bin, waiting, along with many other discreet pieces, to be made...
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A Great HIT: Dohle Handelsgruppe Implements JDA Space and ...

A Great HIT: Dohle Handelsgruppe Implements JDA Space and ... | Channel Scoop | Scoop.it
JDA® Software Group, Inc., The Supply Chain Company®, offers the broadest portfolio of supply chain, retail merchandising, store operations and all-channel commerce solutions to help companies manage the flow of goods ...
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