It's a rare achievement, but these CEOs have shown the way.
We examined the correlation between the financial performance of leaders on our list and their social and environmental performance as measured by MSCI, a highly reputable firm that rates major companies.
Despite all the rhetoric, we discovered that the correlation between the two sets of data is, well, zero.
....We also looked at CEOs whose companies had high social and environmental performance in 2010 but whose financial performance kept them out of the top 15% of the group studied that year.
Since doing both well and good can be a long-term strategy, we wanted to see whether any of those CEOs had then moved into the top 15% of the current financial ranking.
We found four: the leaders of Adidas, Inditex, Hermès International, and Eaton.
- At Adidas, CEO Herbert Hainer oversaw the implementation of a triple-bottom-line philosophy, a massive push to slash the company's carbon footprint, and the increased use of recycled polyester as well as sustainably farmed cotton in products.
- At Eaton, Alexander Cutler has embedded sustainability into the company's culture and practices, developing innovations like hybrid electric and hydraulic power trains and electric power control systems, that help customers and consumers conserve resources and reduce their carbon footprint.