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Scooped by Deb Nystrom, REVELN!

5 Brain Myths That Won't Go Away, Getting Facts in 2014

5 Brain Myths That Won't Go Away, Getting Facts in 2014 | Change Leadership Watch |

Scientists are not only far from a comprehensive explanation of how the brain works, they can't even agree on the best way to study it. So it's not surprising that myths and misinformation continue to persist —spurred on, in part, by pop culture. But why do we continue to buy into these falsehoods?.

Myth: You are either right- or left-brained dominant.


"In reality, we are all whole-brain users." said Shelton. "But this myth helps people define their differences, similar to calling someone male or female. So if you define yourself as right-brained, it immediately connects you with a set of predetermined qualities."


Other debunked myths in this useful piece:


Myth: You only use 10 percent of your brain.

Myth: Alcohol kills brain cells.

Myth: Brain damage is permanent.

Myth: Your IQ is a fixed number.


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  • Are you local to SE Michigan?  Find out more about horse-guided leadership development sessions (no fee demos) for individuals by contacting Deb, after reviewing her coaching page here.


Deb Nystrom, REVELN's insight:

Brain sapping beliefs persist and drain productivity and performance in business and in overall learning.  Check the job descriptions in your business for words like "must be able to multi-task."  

Check manufacturing employee schedules for overloaded work-days such 12 hour days 7 days a week.  It's happening in businesses making record profits and NOT hiring temp staff to even out the work load.

At least this good article brings us up to date on brain science.  There is a long way to go.   ~  Deb 

Manish Puranik's curator insight, August 4, 2014 1:31 AM
"In reality, we are all whole-brain users..."
Scooped by Deb Nystrom, REVELN!

It's got to be about Why, not How: How Great Leaders Inspire Action, Simon Sinek

"Why FIRST:  Communication and the Golden Circle:  Why, How, What?  Inspire where others do not.  Profit is JUST a result NOT a reason for existing."

Simon's examples include Apple (why so innovative?), Martin Luther King (lead major change, Civil Rights movement), and the Wright brothers (controlled powered manned flight that others did not achieve, tho' were working on.)



"The goal is to do business with people who believe what YOU believe." ~ Simon Sinek



Apple:  NOT, What we do, great computers.  Want to buy one?

RATHER:  Everything we do, we believe in challenging the status quo, we believe thinking differently. The way we challenge the status quo is making products that are beautifully designed, simple to use & user friendly.  We happen to make computers.  Want to buy one?

Counterpoint Tivo, which (until a recent court victory that tripled its stock price) appeared to be struggling. Simon Sinek presents a simple but powerful model for how leaders inspire action, starting with a golden circle and the question "Why?" 

Source here.

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Robin Martin's comment, May 11, 2013 12:39 PM
Thanks Deb!