Facebook’s Graph Search presents an opportunity for SMBs to grow their businesses through integrated digital marketing. (If Facebook’s Graph Search takes off, it will present a huge opportunity for SMBs to grow their businesses...
Paula Hudson's insight:
"Facebook and Google are getting involved, businesses won’t have a choice but to help their advertising platforms succeed by producing content worth engaging with"
As a company Facebook is booming. Not only has it formed a connection for millions of loyal users but it has generated growth for small scale businesses. People are already attached to this social media so the platform for engagement is already there. A little personalisation of the product, price, place and promotion to the target market will attract all the attention.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.