Wealth of a product began as a scoop for the cosmetic industry to think about products and services that are designed according to the primary values of what is true, good and beautiful. It lived beyond
I don't give a lot of energy to speaking about 'the collapse' of our civilization as I try to connect with people not from fear but from creativity. Yet I post this study as it came out from NASA and its pretty grounded in regards to the state of the environment.
Discover critical business insights with Google's Databoard for Research Insights, the beautiful and intuitive tool that lets anyone curate and create Google's research into customized infographics in a matter of seconds.
Understanding how businesses can better connect customers in a new multi screen world. Yep... I do this naturally...multiple devices through the day...and you?
SUSTAINABILITY SHOULD FOCUS ON THE WHOLE INTER-CONNECTED WEB OF LIFE, NOT JUST ON HUMAN PROSPERITY
May 17, 2013 Guardian Sustainable Business
Corporate visions of sustainability focus on material prosperity – but leaders must respect the soul as well as the soil, writes Llewellyn Vaughan-Lee...
As our world stumbles to the brink of ecological collapse, the "tipping point" of irreversible climate change, sustainability has become a vital issue. But in order to consider the question of sustainability, it is important to begin with the question: who or what is being sustained?
Does sustainability refer to sustained economic growth, and an environment that is able to maintain the status quo with our energy-intensive, consumer driven needs? Or does sustainability refer to the whole ecosystem, an interconnected web of life with its vast and rich diversity of species? What is the relationship between sustainability and the economy?
Three case studies of small brands doing big things, including a Belgian chocolatier, a homeless agency in Atlanta, and a Native American nation.
So-called “transcendent brands” offer a superior product, with solid leadership, mass distribution, big investments, and heavy advertising and marketing. But there is a secret ingredient: ”If you’re doing something disruptive and real, find those few people that are going to try something that you desperately need.”
Why on earth are many of the world's most powerful technology companies, including Google, showing a special interest in an 87-year-old Vietnamese Zen Buddhist monk?
The answer is that all of them are interested in understanding how the teachings of Thich Nhat Hanh, or Thay as he is known to his hundreds of thousands of followers around the world, can help their organisations to become more compassionate and effective.
In a sign that the practice of mindfulness is entering the mainstream, Thay has been invited later this month (September 2013) to run a full day's training session at Google's main campus in California...
Global tech companies are connecting to the power of mindfulness and meditation in order to drive sustainability and happiness...
THICH NHAT HANH: ONLY LOVE CAN SAVE US FROM CLIMATE CHANGE
Leading spiritual teacher Thay suggests that our search for fame, wealth, power and sexual gratification provides the perfect refuge for people to hide from the truth about the many challenges facing the world. Worse still, our addiction to material goods and a hectic lifestyle provides only a temporary plaster for gaping emotional and spiritual wounds, which only drives greater loneliness and unhappiness..... http://www.guardian.co.uk/sustainable-business/zen-master-thich-nhat-hanh-love-climate-change
What we wear is a defining part of who we are, what we believe and how we represent ourselves. Yet there has been no recognized destination for socially conscious shoppers to find stylish, sustainable fashion...
Modavanti created their own badge system for fashion sustainability and ensures that every designer they promote meets a minimum of requirements in their production process. How is this sustainability and measurement trend moving in the cosmetics and beauty industry?
Currency -- the bills and coins you carry in your wallet and in your bank account -- is founded on marketing, on the belief that banks and governments are trustworthy.
As Paul Kemp-Robertson points out The Wealth of a Product is linked to loyalty and trust. Currencies are serving this process by allowing companies to use currencies as tools for exchange, social capital and measurements of value. Interesting examples.
... Einstein famously said ‘Look deep into nature and you shall find the answer.’ ...
Time To Transform?
It has become patently clear to many that business is undergoing a metamorphosis. Due to a perfect storm of social, economic and environmental factors, organizations have little option other than to seek out opportunities in these volatile times, adapt and evolve to what the book The Nature of Business refers to as “firms of the future” – businesses more akin to living organisms than mechanistic monoliths designed for the Industrial Era. These firms of the future can take inspiration from nature at all levels within their strategies and operations. For instance: ... http://www.csrwire.com/blog/posts/827-the-evolution-of-business-creating-firms-of-the-future-through-biomimicry
How aligned is yoru brand to its "ideals"? When former P&G Marketing Director Jim Stengel wrote Grow: How Ideals Power Growth and Profits at the World's Greatest comanies he may have created the most important branding checkliss.
Stentel defined 5 Brand Ideals:
Eliciting Joy: Activating experiences of happiness, wonder, and limitless possibility.Enabling Connection: Enhancing the ability of people to connect with each other and the world in meaningful ways.Inspiring Exploration: Helping people explore new horizons and new experiences.Evoking Pride: Giving people increased confidence, strength, security, and vitality.Impacting Society: Affecting society broadly, including by challenging the status quo and redefining categories. How do your band ideals map? What is your bran's main benefit?
Robin Good: Material.ly is a product curation platform that allows you to find, collect, organize and vote for products that you would like to buy at a discounted price.
By using the advanced "Curate" bookmarklet it is easy to grab any interesting product from any web page, comment it, tag it, grab more images for it and to make it available inside your Material.ly personal profile and feed.
For the products you find and you would like to own, you can click on the red tag that appears next to them to receive a discount. Discounts are for members only and are offered daily and weekly on the most demanded products by the community.
Edible City is a 72 minute documentary film that asks a few burning questions…
“How can we live in cities and still eat local, healthy, sustainable food?” “How can we create jobs, build local economies, and increase food security all at the same time?” “How can we create food systems that are economically, socially, and environmentally just?”
Edible City follows ten extraordinary stories exploring what’s going on in the food movement today, from the grassroots growth to the politics in Washington, D.C., from Occupy Oakland to creating community resiliency and local economic infrastructure.
La deuxième édition de la Table Ronde « Parfums et Cosmétiques Équitables » a réuni le 6 octobre 2011 au Palais du Luxembourg plusieurs marques de parfums et cosmétiques engagées dans la mise en (...)...