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How to Create Mobile Experiences with Drag and Drop Interaction - July Systems

Getting users to see the relationship between a module and a mobile experience has to be done subliminally – writing about it, describing it and watching it on video isn’t sufficient.  It needs to be reflected in every interaction in the Studio. The simplest mental model for composing applications is the drag-and-drop interaction, which references … Continue reading "How to Create Mobile Experiences with Drag and Drop Interaction"

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Location-based Marketing: An ode to Shopaholics - July Systems

Location-based Marketing: An ode to Shopaholics - July Systems | Castello | Scoop.it
Confessions of a shopaholic… Does this replay a dream sequence of your very own confession in a church..? The sight and mere thought of shopping, malls, brands, trends, discounts, offers, sets your spirit soaring high up to the cloud nine (just in case you sensed any exaggerated feeling, let me remind you of a therapy, … Continue reading "Location-based Marketing: An ode to Shopaholics"

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July Systems is now ISO 27001:2013 Certified - July Systems

In the era of ever changing technology and new sophisticated ways in which systems are getting compromised, information security has become a vital need for every business. July Systems have always ensured to protect Information Systems that store, processes or transmits organizational data. In order to provide an organization-wide approach to information security and governance, … Continue reading "July Systems is now ISO 27001:2013 Certified"

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Proximity Marketing  & Mobile Customer Engagement Platform

Proximity MX is a location based services platform that empowers you with proximity marketing and mobile customer engagement at your physical locations.

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How to Create Effective Mobile Landing Pages: 8 Important Factors to Consider - July Systems

DM confidential, Jason Hahn, April 05, 2013 Perfecting the art of creating effective landing pages on desktop displays is hard enough, but marketers are now forced to contend with the challenge of crafting landing pages that perform well on the smaller screens of mobile devices. According to the latest numbers from comScore, 133.7 million people … Continue reading "How to Create Effective Mobile Landing Pages: 8 Important Factors to Consider"

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Already offer your customers free Wi-Fi? Here’s how to turn that into a strategic advantage. - July Systems

Already offer your customers free Wi-Fi? Here’s how to turn that into a strategic advantage. - July Systems | Castello | Scoop.it
In today’s digital world, free Wi-Fi has become an assumed part of the package at any location where customers spend more than a few minutes. Whether at hotels, cafés, venues, or malls, customers increasingly value Wi-Fi availability, and services like Yelp and Airbnb even allow their users to filter options without it. Companies across the … Continue reading "Already offer your customers free Wi-Fi? Here’s how to turn that into a strategic advantage."

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WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers - July Systems

WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers - July Systems | Castello | Scoop.it
Personalization is the key to attracting and retaining a customer. Which is the most effective way to understand the customer and market your product accordingly? What if you direct your promotion according to what the customer wants then and there? This is where Location-based services come into picture. July Systems provides the most feasible solution … Continue reading "WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers"

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Mobile Marketing & Commerce: Cashing in on Mobile Consumers - July Systems

5 mobile marketing best bets for cross-channel retailers Mobile isn’t just a useful tool in a retailer’s toolkit anymore; it’s an essential element of successful multichannel marketing, engagement and loyalty initiatives. The mobile internet — the mobile web, native applications, hybrid platforms and web apps — is fundamentally changing the way businesses can interact, engage … Continue reading "Mobile Marketing & Commerce: Cashing in on Mobile Consumers"

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Tips for Sustaining Mobile Innovation in Retail - July Systems

Savvy retailers today understand the personal connection people have with their mobile devices, smartphones and tablets. Having a mobile presence is one of the best ways to reach prospects and customers immediately with the information they need to make buying decisions. The following three tips will help guide you through the mobile development process, pointing … Continue reading "Tips for Sustaining Mobile Innovation in Retail"

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The Evolution of Mobile Based Customer Engagement - July Systems

The Evolution of Mobile Based Customer Engagement - July Systems | Castello | Scoop.it
The last two decades have been all about the mobile revolution and its impact on our lives. We have seen phones go from bulky contraptions with very limited functionalities to sleek personal genies that can grant our every wish (almost). Way back in 2001, when we started July Systems, we pioneered the creation of a … Continue reading "The Evolution of Mobile Based Customer Engagement"

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July Systems Mixes Mobile, Social and Payments for Non-Techies - July Systems

Thursday, June 06, 2013 July Systems provides tools for merchants unfamiliar with programming to put together revenue-generating mobile experiences — with a hint of social media and a dash of mobile commerce. “Mobile payments are now changing how consumers do a one-click pay,” says Rajesh Reddy, CEO of July Systems. “Consumers are so much more … Continue reading "July Systems Mixes Mobile, Social and Payments for Non-Techies"

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Location Based Learning - Campus Technology 

Using our campus technology, create an awesome interactive campus education system. Proximity MX, the industry's best location based learning technology platform. 

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WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers - July Systems

WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers - July Systems | Castello | Scoop.it
Personalization is the key to attracting and retaining a customer. Which is the most effective way to understand the customer and market your product accordingly? What if you direct your promotion according to what the customer wants then and there? This is where Location-based services come into picture. July Systems provides the most feasible solution … Continue reading "WEBINAR: Using Proximity Technologies to Help Enterprises Better Engage With Their Customers"

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July Systems is now ISO 27001:2013 Certified - July Systems

In the era of ever changing technology and new sophisticated ways in which systems are getting compromised, information security has become a vital need for every business. July Systems have always ensured to protect Information Systems that store, processes or transmits organizational data. In order to provide an organization-wide approach to information security and governance, … Continue reading "July Systems is now ISO 27001:2013 Certified"

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July Systems Launches July MX Self-Authoring Mobile Experience Platform - July Systems

Mobile web and application platform gives non-programmers the power to drive new revenue streams, commerce, and distribution channels   San Francisco, CA, March 21, 2013 — July Systems today announced its 4th generation flagship platform, July MX, a cloud-based self-authoring mobile experience platform for creating and publishing mobile sites and applications quickly, without reliance on … Continue reading "July Systems Launches July MX Self-Authoring Mobile Experience Platform"

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Best Practices for Launching Mobile Landing Pages - July Systems

Mobile user behavior is very different from other mediums. So it is important to optimize for that behavior and not just for the size of the device. Some points to consider:Think Mobile First:Mobile users have a very distinctive “snacking” behavior. Rather than just extending web campaigns to mobile, create mobile specific campaigns and mobile-exclusive offers. … Continue reading "Best Practices for Launching Mobile Landing Pages"

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Retail Location Based Services - Retail Customer Engagement Platform

Proximity MX is the most advanced retail location based services technology that helps retailers with customer engagement and behavior insights.

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Stadiums Location Based Services - Mobile Engagement for Fans at Stadiums

Proximity MX, a Location based services & mobile engagement platform for stadiums can significantly enhance the visitor experience to keep fans coming back for more.

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Importance of Free Wi-Fi Services in daily life of a Millennial - July Systems

Importance of Free Wi-Fi Services in daily life of a Millennial - July Systems | Castello | Scoop.it
For most people in today’s culture, it has become a necessity to stay connected and remain accessible via the Internet at all times. Whether it is on our laptops, tablets, phones or even our watches, we must always be online. Internet mobility and being connected while on the go has raised ten fold in the … Continue reading "Importance of Free Wi-Fi Services in daily life of a Millennial"

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The future of Hotel Wi-Fi networks towards smart hospitality - July Systems

The future of Hotel Wi-Fi networks towards smart hospitality - July Systems | Castello | Scoop.it
Do you know that a not so strong network in all likelihood is going to leave your guests grumpier, than probably a not so strong coffee served at your hotel..? Taking no risk with your signature coffee let us warm-up to the fact that today the need to stay connected has moved beyond the realms … Continue reading "The future of Hotel Wi-Fi networks towards smart hospitality"

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Mobile Marketing & Commerce: Cashing in on Mobile Consumers - July Systems

5 mobile marketing best bets for cross-channel retailers Mobile isn’t just a useful tool in a retailer’s toolkit anymore; it’s an essential element of successful multichannel marketing, engagement and loyalty initiatives. The mobile internet — the mobile web, native applications, hybrid platforms and web apps — is fundamentally changing the way businesses can interact, engage … Continue reading "Mobile Marketing & Commerce: Cashing in on Mobile Consumers"

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July Systems is now ISO 27001:2013 Certified - July Systems

In the era of ever changing technology and new sophisticated ways in which systems are getting compromised, information security has become a vital need for every business. July Systems have always ensured to protect Information Systems that store, processes or transmits organizational data. In order to provide an organization-wide approach to information security and governance, … Continue reading "July Systems is now ISO 27001:2013 Certified"

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Proximity Marketing  & Mobile Customer Engagement Platform

Proximity MX is a location based services platform that empowers you with proximity marketing and mobile customer engagement at your physical locations.

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Location Based Services | LBS - WiFi Proximity Marketing & Customer Engagement

Industry’s most advanced location based services technology that works on WiFi, Beacons & Bluetooth. Proximity MX is a proximity marketing and customer engagement platform that makes it easy to engage, inform and entertain your customers.

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Going under the hood of July MX Modules - July Systems

MX’s core feature is that a non-technical user can understand its capabilities, build, and launch a mobile experience in a matter of hours. The output may sound simple, but in order to achieve this, we have to approach the development slightly differently. Modules have to be simple for the tool user, but still deliver a … Continue reading "Going under the hood of July MX Modules"

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